Arturo Garcia Sierra

Marketing and Communications Manager at Museum of Contemporary Art San Diego
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Contact Information
Location
San Diego, California, United States, US
Languages
  • Spanish -
  • English -

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Marlene Tillmann

I'm lucky to have worked with Arturo at Motivate Inc. for a little over a year. He was well-known around the office for his creativity, attention to detail, and energetic personality. I saw Arturo go above and beyond on many marketing projects that spearheaded the company's partnership opportunities. I highly recommend Arturo to any organization. He would be a tremendous asset to any team!

Trevor Hansen

I would recommend Arturo as a great asset to any Team. His energy is 100% positive and he is very passionate about his work and co-workers and environment.

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Experience

    • United States
    • Museums, Historical Sites, and Zoos
    • 1 - 100 Employee
    • Marketing and Communications Manager
      • Aug 2022 - Present
    • United States
    • Museums, Historical Sites, and Zoos
    • 1 - 100 Employee
      • Jul 2021 - Jul 2022

      • Act as primary brand steward to maintain integrity and strength of MOPA’s brand• Coordinate and advise with all museum departments in the developing of communications strategies and execution of marketing plans to maximize audience reach, grow museum’s attendance at programs, and elevate public awareness of museum’s endeavors • Manage, develop, and oversee content for the museum’s social media sites • Incorporate KPIs and OKRs where appropriate and report against goals• Coordinate and oversee the outsourcing of all print collateral materials, including exhibition announcements, brochures, print ads, signage and promotional postcards• Represent museum in various networking and partner events including the Balboa Park PR & Marketing Committee and the San Diego Museum Council Show less

      • Aug 2019 - Jun 2021

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Assistant Account Coordinator
      • Aug 2018 - Aug 2019

      Write like a boss Develop content Coordinate media stories Keep client accounts running smoothly Embody Mixte mantras Believe the work I do is important Write like a boss Develop content Coordinate media stories Keep client accounts running smoothly Embody Mixte mantras Believe the work I do is important

    • Philippines
    • Media Production
    • Digital Content Coordinator
      • Aug 2014 - Feb 2017

      Managed central CMS for more than 40 local news organizations, coordinating daily updates with support team using task management tool called BaseCamp Edited and wrote thought-leadership blog, press releases, and award-winning award submissions, in addition to an external newsletter that attracted new leads Compiled functional databases for influencer marketing divided by demographic verticals and input data on TapInfluence Produced and executed weekly webinars for more than 40 news portals mobilizing them to master digital journalism and social media best practices Executed a social-media takeover for one of Motivate’s charities of choice during a special gala, producing photos, video and copy that generated awareness of event and mission Pulled factoids and made relevant connections using proprietary data to incorporate in visual and written collateral for Motivate’s marketing Ideated and implemented a web of in-text links that connected related content for local news organizations Show less

    • Mexico
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Freelance Writer
      • Jul 2014 - Oct 2014

      Pitched and wrote innovative English-language stories relating to the biennial conference Tijuana Innovadora Translated Spanish-language interviews to English for a north-of-the-border audience Traveled to events, meetings and a cultural center called Casa de las Ideas in Tijuana Finished content on strict deadlines Pitched and wrote innovative English-language stories relating to the biennial conference Tijuana Innovadora Translated Spanish-language interviews to English for a north-of-the-border audience Traveled to events, meetings and a cultural center called Casa de las Ideas in Tijuana Finished content on strict deadlines

    • Newspaper Publishing
    • iPad Team
      • Jan 2014 - May 2014

      Explored new ways of online storytelling, creating quality video, motion graphics and audio slideshows using an iPad Coded an interactive photo gallery using Dreamweaver Recorded and conducted video interviews Shot and edited video on mobile device Explored new ways of online storytelling, creating quality video, motion graphics and audio slideshows using an iPad Coded an interactive photo gallery using Dreamweaver Recorded and conducted video interviews Shot and edited video on mobile device

    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
      • May 2013 - Nov 2013

      Supervised a news section of 25 writers for a CSU school with 30,000 students Wrote and edited headlines, photo captions and cutlines

      • Dec 2010 - May 2013

      Student GovernmentLocal ElectionsUniversity Research

Education

  • San Diego State University-California State University
    Bachelor of Arts (B.A.), Journalism
    2009 - 2014

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