UX Design and Web Development Team Manager

• Jun 2020 - Present

Establishing and evangelizing the disciplines of User Research, Content Design, User Experience Design within the context of State Government. Leadership role in shaping the strategy of scaling a user centric approach to digital products across digital teams in California government. - Lead a team of User Researchers, Content Designers, UX/UI Designers, and Web Developers to create digital products that are usable, accessible, performant, and relevant to California constituents -… Show more Establishing and evangelizing the disciplines of User Research, Content Design, User Experience Design within the context of State Government. Leadership role in shaping the strategy of scaling a user centric approach to digital products across digital teams in California government. - Lead a team of User Researchers, Content Designers, UX/UI Designers, and Web Developers to create digital products that are usable, accessible, performant, and relevant to California constituents - Promote a culture of innovation, and diversity of ideas, and approaches - Building multi-disciplinary digital teams in state government - Establishing a remote work team culture while staying connected and engaged - Advocating for and facilitating human-centered design and development practices - Scaling adoption of human-centered practices in California government through community engagement, design systems and web standards, content management platforms and tools - Helping California build its first design system in a lead role

User Experience and Web Development Lead

• Jan 2015 - Jun 2020

- Served as the lead user experience (UX) designer for the state's Alpha.ca.gov initiative - Helped design and develop California's covid.19.ca.gov web portal - Provided web design direction, consulting, coordination, development, implementation for enterprise platforms and digital services - Played the team lead role for web designers and developers - Served as an expert level consultant providing assistance to clients, and teams in their use and implementation of digital… Show more - Served as the lead user experience (UX) designer for the state's Alpha.ca.gov initiative - Helped design and develop California's covid.19.ca.gov web portal - Provided web design direction, consulting, coordination, development, implementation for enterprise platforms and digital services - Played the team lead role for web designers and developers - Served as an expert level consultant providing assistance to clients, and teams in their use and implementation of digital services, and technologies - Established California's web standards and policies - Published and developed the statewide web template in an open source environment - Helped design and develop California's Web Publishing service and CMS system - Facilitated and presented at statewide user groups and communities of practice

Web Developer and UX Designer

• Jun 2010 - Dec 2014

- Redesigned California's CA.gov web portal - Worked on front-end website development and user interface design - Participated in project initiation, planning, and development phases - Helped design, implement, and scale California's web publishing service as a platform CAWeb - Designed and implemented progressive enhancements to web interfaces with focus on responsive design and mobile first strategies - Redesigned Department of Technology's website and established department's… Show more - Redesigned California's CA.gov web portal - Worked on front-end website development and user interface design - Participated in project initiation, planning, and development phases - Helped design, implement, and scale California's web publishing service as a platform CAWeb - Designed and implemented progressive enhancements to web interfaces with focus on responsive design and mobile first strategies - Redesigned Department of Technology's website and established department's first website standards - Consulted on usability analysis to evaluate and improve the usability of various service implementations

Graphic Designer

• Apr 2008 - May 2010

- Rebranded the organization and designed templates, style guides, and visual standards - Created visual communication materials for executive staff and high visibility events - Designed visualizations, and dashboards communicating complex ideas - Participated in planning, advertising, coordinating and supporting numerous webinars and other customer focused events. - Successfully collaborated with peers, and matrixed teams to reach a common goal - Designed strategies associated… Show more - Rebranded the organization and designed templates, style guides, and visual standards - Created visual communication materials for executive staff and high visibility events - Designed visualizations, and dashboards communicating complex ideas - Participated in planning, advertising, coordinating and supporting numerous webinars and other customer focused events. - Successfully collaborated with peers, and matrixed teams to reach a common goal - Designed strategies associated with digital service promotions - Helped establish standards and procedures for electronic communication

Creative Director

• Sep 2014 - Oct 2018

- As the creative director I set the design direction for customer facing projects - Managed the creative process from concept to completion around organizational initiatives - Translated marketing objectives and goals into clear creative strategies, and roadmaps - Lead and directed the creative team in the production of all digital communications - Ensured visual communication and brand standards were met and consistently executed - Worked in a new way with remote-centered and… Show more - As the creative director I set the design direction for customer facing projects - Managed the creative process from concept to completion around organizational initiatives - Translated marketing objectives and goals into clear creative strategies, and roadmaps - Lead and directed the creative team in the production of all digital communications - Ensured visual communication and brand standards were met and consistently executed - Worked in a new way with remote-centered and matrixed teams Show less - As the creative director I set the design direction for customer facing projects - Managed the creative process from concept to completion around organizational initiatives - Translated marketing objectives and goals into clear creative strategies, and roadmaps - Lead and directed the creative team in the production of all digital communications - Ensured visual communication and brand standards were met and consistently executed - Worked in a new way with remote-centered and… Show more - As the creative director I set the design direction for customer facing projects - Managed the creative process from concept to completion around organizational initiatives - Translated marketing objectives and goals into clear creative strategies, and roadmaps - Lead and directed the creative team in the production of all digital communications - Ensured visual communication and brand standards were met and consistently executed - Worked in a new way with remote-centered and matrixed teams Show less

Senior Graphic Designer

• May 2004 - Mar 2009

In the consultant role, I identified and implemented the direction and methods of information publishing. Utilized various publishing mediums to efficiently and effectively disseminate large amounts of complex information. Prepared the monthly publication to very specific and complex parameters that required close attention to detail and extensive proof reading. Identified strategic ways of content delivery both online and print publishing. Organized magazine content using information hierarchy… Show more In the consultant role, I identified and implemented the direction and methods of information publishing. Utilized various publishing mediums to efficiently and effectively disseminate large amounts of complex information. Prepared the monthly publication to very specific and complex parameters that required close attention to detail and extensive proof reading. Identified strategic ways of content delivery both online and print publishing. Organized magazine content using information hierarchy principles and usability standards. Successfully completed projects with tight production deadlines involving numerous contingencies and service providers. Show less In the consultant role, I identified and implemented the direction and methods of information publishing. Utilized various publishing mediums to efficiently and effectively disseminate large amounts of complex information. Prepared the monthly publication to very specific and complex parameters that required close attention to detail and extensive proof reading. Identified strategic ways of content delivery both online and print publishing. Organized magazine content using information hierarchy… Show more In the consultant role, I identified and implemented the direction and methods of information publishing. Utilized various publishing mediums to efficiently and effectively disseminate large amounts of complex information. Prepared the monthly publication to very specific and complex parameters that required close attention to detail and extensive proof reading. Identified strategic ways of content delivery both online and print publishing. Organized magazine content using information hierarchy principles and usability standards. Successfully completed projects with tight production deadlines involving numerous contingencies and service providers. Show less

Web Design Consultant

• Jun 2004 - Apr 2008

In the sole proprietorship role, I developed technology and business solutions through effective communication utilizing print, online publishing and marketing strategies. Services included gathering business requirements, analyzing information, developing and implementing business and technology solutions. Specific services included but were not limited to: website design, online media, online marketing, online commerce, user interface design, various print publishing, billboards, banners… Show more In the sole proprietorship role, I developed technology and business solutions through effective communication utilizing print, online publishing and marketing strategies. Services included gathering business requirements, analyzing information, developing and implementing business and technology solutions. Specific services included but were not limited to: website design, online media, online marketing, online commerce, user interface design, various print publishing, billboards, banners, posters and magazine advertisements among others. Solutions were designed using web standards such as HTML, XHTML, XML, Java Script, Flash, CSS, PHP as well as Adobe publishing software. Established and maintained effective working relationships while managing client deliverable's. Show less In the sole proprietorship role, I developed technology and business solutions through effective communication utilizing print, online publishing and marketing strategies. Services included gathering business requirements, analyzing information, developing and implementing business and technology solutions. Specific services included but were not limited to: website design, online media, online marketing, online commerce, user interface design, various print publishing, billboards, banners… Show more In the sole proprietorship role, I developed technology and business solutions through effective communication utilizing print, online publishing and marketing strategies. Services included gathering business requirements, analyzing information, developing and implementing business and technology solutions. Specific services included but were not limited to: website design, online media, online marketing, online commerce, user interface design, various print publishing, billboards, banners, posters and magazine advertisements among others. Solutions were designed using web standards such as HTML, XHTML, XML, Java Script, Flash, CSS, PHP as well as Adobe publishing software. Established and maintained effective working relationships while managing client deliverable's. Show less

Web Developer and Graphic Designer

• Aug 2002 - Mar 2004

As the lead Web Developer, I was responsible for all of the development stages of client projects including system planning, analysis, concept design and implementation. Development tasks consisted of information architecture design, wire-framing, web site layout, user interface design, photo editing and online publishing using web standards such as (X)HTML, XML, Java Script, Flash, CSS, and PHP in addition to the Adobe publishing software. Implemented creative solutions using the latest… Show more As the lead Web Developer, I was responsible for all of the development stages of client projects including system planning, analysis, concept design and implementation. Development tasks consisted of information architecture design, wire-framing, web site layout, user interface design, photo editing and online publishing using web standards such as (X)HTML, XML, Java Script, Flash, CSS, and PHP in addition to the Adobe publishing software. Implemented creative solutions using the latest industry standards to ensure successful publishing of online content. Conducted usability studies to determine effectiveness of web pages, user interfaces and information hierarchy. Reviewed and tested online content for accessibility standards and compliance. Provided ongoing support for the design, development and maintenance of web based solutions. Show less As the lead Web Developer, I was responsible for all of the development stages of client projects including system planning, analysis, concept design and implementation. Development tasks consisted of information architecture design, wire-framing, web site layout, user interface design, photo editing and online publishing using web standards such as (X)HTML, XML, Java Script, Flash, CSS, and PHP in addition to the Adobe publishing software. Implemented creative solutions using the latest… Show more As the lead Web Developer, I was responsible for all of the development stages of client projects including system planning, analysis, concept design and implementation. Development tasks consisted of information architecture design, wire-framing, web site layout, user interface design, photo editing and online publishing using web standards such as (X)HTML, XML, Java Script, Flash, CSS, and PHP in addition to the Adobe publishing software. Implemented creative solutions using the latest industry standards to ensure successful publishing of online content. Conducted usability studies to determine effectiveness of web pages, user interfaces and information hierarchy. Reviewed and tested online content for accessibility standards and compliance. Provided ongoing support for the design, development and maintenance of web based solutions. Show less

Graphic Designer

• Feb 2001 - Dec 2002