Experience

Angelini Pharma US

• United States
• Medical Equipment Manufacturing
• 1 - 100 Employee

• US Marketing Head

  • Mar 2022 - Present



Mölnlycke Health Care US

• United States
• Medical Equipment Manufacturing
• 200 - 300 Employee

• Senior Marketing Manager

  • Apr 2019 - Oct 2021

  Growing Turning and Positioning product category in US market with solutions focusing on Developmental Positioning, HAPIs and Safe Patient Handling.

• Marketing Manager

  • Jun 2017 - Mar 2019



Dentsply Sirona

• Medical Device
• 700 & Above Employee

• Senior Product Manager

  • Dec 2014 - Sep 2016

  • P&L responsibility for DENTSPLY Pharmaceutical's US market.• Develop and Execute Short and long term strategies for marketing inline with business unit strategy.• Plan global expansions with regional marketing teams.• Leverage market/competition analysis and collaborate with all functions to deliver budgeted sales, and margin expectations.• Forecast retail consumption based on industry and product trends and manage department budgets.• Collaborate with global teams to provide support, information and input for local products plans and activities.• Assess new business opportunities including product ideas and partnerships Show less

• Product Manager

  • Oct 2013 - Dec 2014

  • P&L responsibility for the US market for DENTSPLY Pharmaceutical.• Support global markets for the division. • Work with global teams to assess highest impact new product opportunities• Design annual marketing plan aligned with business goals and manage the marketing budgets.• Provide the sales force with technical and commercial product expertise for the portfolio.• Analyze Market and Competition to drive growth.• Work with KOLs and Clinical Education to ensure high impact of marketing initiatives including product launches.• Collaborate with purchasing department for retail forecast.• Develop sales promotions with merchandising teams. Show less



GE HealthCare

• United States
• Hospitals and Health Care
• 700 & Above Employee

• Marketing Manager- Life Care Solutions - South Asia

  • Jul 2012 - Aug 2013

  • As Marketing Manager, lead strategic changes for six products and life care solutions: - Monitoring Solutions, Diagnostic Cardiology, Anesthesia Delivery, Respiratory and Sleep, Vital Signs Devices and Maternal and Infant Care for South Asia Region.• Set up all initiatives with defined objectives and metrics for the first time, allowing measurement and effectiveness of programs.• Optimize Product launches and Trade Show participation with defined objectives and metrics.• Collaborate with global and local research teams for market intelligence and strategy development.• Work with external customers and internal stake holders to increase visibility of the offerings and solutions from the modality.• Create Value Propositions for product lines by leveraging health economies teams for generating evidence to develop and implement proof based selling. Show less

• Product Marketing Manager- Patient Care Solutions

  • Apr 2011 - Jun 2012

  • Develop and implement marketing strategy for the two segments (product group) within the modality• Align with India region and global marketing teams to incorporate best practices and processes.• New product launches with set objectives.• Collaborate with global and local research teams for market intelligence and strategy development• Manage external agencies for Marcomm, Market Research and ad publications• Manage Trade show participation with steps incorporated for increased foot fall • Plan and execute roadshows for products.• Work with modality head for GPB and S2Key Achievements:• Launched all new NPIs with maximum impact minimum budgets • Developing and implementing training plans focused at new products Show less



Infosys

• India
• IT Services and IT Consulting
• 700 & Above Employee

• Consultant-Marketing Domain

  • Nov 2009 - Apr 2011

  • Conceptualized and designed the product features and user interface based on market analysis. • Managed the product life cycle from Ideation through Product Requirements Document and Prototype for products in the marketing domain. • Educated the Engineering team in order to develop alignment with marketing mindset and goals. • Collected competitive intelligence and developed marketing collateral for a Supply Chain product. • Conceptualized and designed the product features and user interface based on market analysis. • Managed the product life cycle from Ideation through Product Requirements Document and Prototype for products in the marketing domain. • Educated the Engineering team in order to develop alignment with marketing mindset and goals. • Collected competitive intelligence and developed marketing collateral for a Supply Chain product.



Mahindra Holidays & Resorts India Ltd.

• Chennai Area, India

• Assistant Marketing Manager

  • Jun 2007 - Nov 2009

  • Successfully launched a new product, Homestays in India, for the global market from conceptualization until stabilization of product. • Core member of team creating the business model of the new offering. Collaborated with Legal and finance to set up the entire business from concept to launch and ongoing management. • Worked with the internal and external IT teams and agencies to develop the brand’s ecommerce site. • Managed content development and leveraging of social media channels – blog, Facebook, Twitter. Oversaw a set of freelance photographers and travel writers to create content for the website. • Managed six national and international agencies for research, public relations, branding and creative – digital and social media simultaneously. Directed the agencies, located in India and the UK to develop and launch the new product offering within eight months. • Played a key role in defining the brand elements for the original brand: Mahindra Homestays. Show less



Infosys

• India
• IT Services and IT Consulting
• 700 & Above Employee

• Software Engineer

  • Jan 2004 - May 2005

  • Performed software coding and testing for a project that developed an internal system for seasonal reordering process based on the customer’s requirements. Hannaford Brothers was the client. • Conducted change requirement analysis for the product and also involved in prototype design. • Single handedly managed offshore support during maintenance and change requirements phase. • Performed software coding and testing for a project that developed an internal system for seasonal reordering process based on the customer’s requirements. Hannaford Brothers was the client. • Conducted change requirement analysis for the product and also involved in prototype design. • Single handedly managed offshore support during maintenance and change requirements phase.