Experience

Kaatil(Smerc Foods & Beverages)

• India
• Food and Beverage Services
• 1 - 100 Employee

• Chief Strategy Officer

  • Feb 2023 - Present

  Mumbai, Maharashtra, India At Kaatil, we are bringing Indian flavours to global hot condiments using Indian chillies only! We are simplifying the customer's buying journey by following a never-seen-before heat-level based numeric nomenclature - higher the number, hotter the condiment!



Clay Design Strategy

• Design Services
• 1 - 100 Employee

• Digital & Strategy Consultant

  • Jan 2023 - Present

  Mumbai, Maharashtra, India Along with building Kaatil, my engagement with Clay allows me to keep my creatives juices fresh & brewing as I consult on a stream of projects from startups to legacy businesses in different consumer-facing sectors



TIIVRA

• India
• Retail
• 1 - 100 Employee

• Co-Founder

  • Apr 2020 - Jan 2023

  Mumbai, Maharashtra At Tiivra, we are creating a rider-first marketplace driven by content and community. Tiivra will gear riders with more knowledge on their helmets, accessories, rides, riding style, and riding partners and opportunities in the country. And while doing so, we will enable them to become better riders and connect with other riders! So let's BRAAAAAAP!



Clay Design Strategy

• Design Services
• 1 - 100 Employee

• Digital lead and Brand Experience Manager

  • Apr 2019 - May 2020

  Mumbai Area, India



Early Morning Ninjas

• Co-Founder

  • Jun 2018 - Jan 2020

  Mumbai Area, India



FITCH

• User Experience Designer

  • Aug 2018 - Apr 2019

  Mumbai Area, India



DY Works

• Design Services
• 1 - 100 Employee

• Digital and UX Strategist

  • Jul 2016 - Jun 2018

  Mumbai Area, India



Business Development and Creatives

• Business Development, Operations and Marketing Freelancer

  • Jan 2016 - Jun 2016

  Mumbai Area, India Utilising my experiences from my education and from operating my business, McLovin Tech LLP, I have worked with companies and brands from multiple sectors such as Advertisement, Film Production, Apparels and Radiography Health Instruments. I have worked on the following ideas and solutions: - Providing creative support for planning and executing a visual advertisement campaign - Improving on the operations of medical instruments' production to expand into newer products - Building… Show more Utilising my experiences from my education and from operating my business, McLovin Tech LLP, I have worked with companies and brands from multiple sectors such as Advertisement, Film Production, Apparels and Radiography Health Instruments. I have worked on the following ideas and solutions: - Providing creative support for planning and executing a visual advertisement campaign - Improving on the operations of medical instruments' production to expand into newer products - Building an initial business development and marketing campaign for a new brand launch - Transitioning an apparels business from offline to online medium Show less



McLovin Tech LLP

• Co-founder & Head of Operations

  • Jun 2015 - Jun 2016

  Mumbai Area, India As the co-founder and head of operations, I have worked on every aspect of the business and experienced the challenges of establishing a business. My responsibilities include: - Liaising with the online portals such as Snapdeal and Amazon - Evaluating the sales figures on a weekly basis - Maintaining an efficient cost-model in the competitive online market - Researching the market to expand the product line This experience has helped me enhance my leadership, communication… Show more As the co-founder and head of operations, I have worked on every aspect of the business and experienced the challenges of establishing a business. My responsibilities include: - Liaising with the online portals such as Snapdeal and Amazon - Evaluating the sales figures on a weekly basis - Maintaining an efficient cost-model in the competitive online market - Researching the market to expand the product line This experience has helped me enhance my leadership, communication and operations skills. Show less



Preparing for the Civil Services Examination

• Student

  • Oct 2012 - Dec 2015

  Mumbai and Delhi The preparations for the Civil Services examination has made me more patient and perseverant in working towards achieving my goals and objectives. It has more importantly improved my analytical skills. This experience has helped me gain a fresh insight into the history and the present of the country. It has also exposed me to the varied cultural commons and differences between different parts of the country. This knowledge along with the information from the curriculum will be beneficial to… Show more The preparations for the Civil Services examination has made me more patient and perseverant in working towards achieving my goals and objectives. It has more importantly improved my analytical skills. This experience has helped me gain a fresh insight into the history and the present of the country. It has also exposed me to the varied cultural commons and differences between different parts of the country. This knowledge along with the information from the curriculum will be beneficial to me as I have had the opportunity to study diverse subjects such as economics, history, political science, etc. Show less



Roha Infrastructure

• Assistant Sales Associate

  • Jun 2012 - Aug 2012

  Mumbai Area, India As an intern at Roha Infrastructure, I got the opportunity to plan a project with a government body to resolve the parking problems in Mumbai, considering the rising number of vehicles. I also learnt the process of completing a construction project from the planning to the final execution stage.



UTV

• India
• Entertainment Providers
• 100 - 200 Employee

• Strategic Forum Member

  • Jul 2011 - Jun 2012

  Mumbai Area, India The strategic forum was composed of 15 youngsters selected from all over India to discuss the current youth issues and analyse the trends in the youth market. As a member of this forum, I worked on the following tasks: - Presented a business plan to capitalize upon the changing trends in the Indian media industry - Discussed the latest trends in the behavior of the youth towards societal as well as entertainment factors - Understood the functioning of a conglomerate as big as the UTV… Show more The strategic forum was composed of 15 youngsters selected from all over India to discuss the current youth issues and analyse the trends in the youth market. As a member of this forum, I worked on the following tasks: - Presented a business plan to capitalize upon the changing trends in the Indian media industry - Discussed the latest trends in the behavior of the youth towards societal as well as entertainment factors - Understood the functioning of a conglomerate as big as the UTV Group Show less



Chandra Trio Services

• Marketing Executive

  • May 2011 - Jun 2011

  Mumbai Area, India As an intern at Chandra Trio Services, I worked on the following tasks: - Planned the media planning and buying strategies - Researched on strategic locations for publicity campaigns and empanelment procedures at government organizations - Presented ideas for the newly formed ‘Wedding Planning Division’, which the company used for client presentations



Paani Puri Clothing

• Sales Intern

  • Jun 2010 - Jul 2010

  Mumbai Area, India The company was in its initial phase, when I got the opportunity to work on its sales plan. As an intern, I submitted research papers on pattern of sales in shops and set-up a network of 35 retail stores for the sale of the first collection in Mumbai. I also conducted detailed competitive analysis and recommended pricing strategies, which the company later adopted.