Experience

Rhythm Pharmaceuticals Inc.

• United States
• Biotechnology Research
• 100 - 200 Employee

• International Omnichannel & Business Analytics Lead

  • Dec 2021 - Present



Accelerate+

• Netherlands
• IT Services and IT Consulting

• Founder & Owner

  • Nov 2021 - Present



Grünenthal Group

• Germany
• Pharmaceutical Manufacturing
• 700 & Above Employee

• Director Commercial Business Insight Management

  • Feb 2019 - Nov 2021

  Strategic Responsibilities: - Analyse EU Cluster Country business opportunities & risks in close collaboration with affiliate & HQ functions to improve Top line & EBITDA - Drive development and implementation of customer engagement omnichannel capabilities and training within the EU Cluster - Identify further growth opportunities for key brands & support launch excellence across countries - Anticipate trends across countries on the basis of an in depth assessment of key stakeholders. - Understand the decision makers: Specialists vs. GPs, national vs. local payors …and draw the respective conclusions for the business. - Analyse Market Access & Pricing trends & upcoming events together with MA functions - Assess & forecast key market segments like N2A & Neuropathic Pain - including major trends, together with MI - Develop strategies & tactics to optimize commercial excellence based on an analysis together with CMs, EU cluster MD & HQ functions in alignment with EU cluster GM - Drive identification of EU Cluster BD Opportunities & Projects in close collaboration with HQ BD functions & affiliates. Operational Responsibilities: - Support & coordinate activities for key brands like brand planning process & drive the experience exchange - Support the financial processes in close collaboration with head finance country cluster incl. forecasting. - Steer the Cluster Business Review process together with Cluster GM & Finance head. Show less



Shire

• Japan
• Biotechnology Research
• 700 & Above Employee

• Customer Facing Excellence Lead

  • Feb 2018 - Jan 2019

  Responsibilities (what does this role comprehend): - Ensure that the regional commercial operation leads are enabled to lead a continued successful roll-out of the CFE approach across regions and franchises by leveraging learnings from previous roll-outs - Lead the continuous embedment and implementation of Shire’s CFE approach for account planning and patient finding across international and franchises - Develop innovative KPIs to measure the business performance of the organization vs. the CFE approach by using a combination of output KPIs and operational KPIs - Design, plan and monitor, in cooperation with HR, new templates for sales incentive & compensation plans for countries - Drive together with learning and development department continuous development of selling skills - Lead the strategic development and consolidation of the CFE approach/model - Support countries in coordination with other departments like e.g. market insight for segmenting & targeting - Closely collaborate with all stakeholders from the franchise teams when translating their strategies into the commercial operations framework and the CFE approach - Drive customer segmentation strategy and analysis, work with regions and affiliates to localize the approach to each country Show less



Teva Pharmaceuticals

• Israel
• Pharmaceutical Manufacturing
• 700 & Above Employee

• Commercial Excellence Lead

  • Apr 2013 - Jan 2018

  Responsibilities (what does this role comprehend): - Support local general managers in making the right fact-based decisions regarding Go-To market models - Provide relevant and accurate Sales Force Excellence (SFE) KPIs for both senior management and countries - Develop and implement shared European KPIs and dashboards - Design, plan and monitor, in cooperation with HR, new templates for sales incentive & compensation plans for countries - Develop and implement CRM, OCM and BI functionality, including roadmap for 2 – 3 years ahead - Support countries in coordination with other departments like e.g. Market Insight for segmenting / targeting - Implement common languages and best practices where necessary and appropriate for sales, marketing, CRM, OCM and BI solutions, for 30+ European markets - Optimize product portfolio & resource allocations Some key achievements: - Improve effectiveness and efficiency of the delivery of key business components in support of the EU’s commercial execution strategy, by the development of a pan-European CRM delivery program - Enable European HQ and local sales & marketing departments to use actionable customer insights to increase the speed of decision making - Improve cost efficiency in markets, in IT financially supported programs, by changing the way of thinking from prohibiting to analysis Show less



Amgen

• United States
• Biotechnology Research
• 700 & Above Employee

• Business Planning & Analysis Manager

  • Jun 2010 - Feb 2013

  Responsibilities (what does this role comprehend):- Develop, at the direction of the management (asked and not asked) and in collaboration with the other team members, market and financial analyses in support of product strategy.- Initiates and coordinates BU and affiliate encompassing market research- Develop an appropriate forecasting model and prepares with the other team members the proposed Budget / Latest Estimates.- Evaluate opportunity and risk of different product strategies, programs and tactics (e.g. evaluates life-cycle opportunities)- Support licensing evaluations- Coordinate with sales managers and product managers to ensure that marketing assumptions are appropriately linked to sales performance metrics and targets- Coordinates with IT system implementations and processes initiated on both a European and an affiliate level- Maximize the utilization of the available primary and secondary data sources/systems in support of audience/product- Develop and maintain best practices and shared approaches and coordinates across audiences and products- Own and use quantitative competitive data Show less

• CRM Specialist

  • Mar 2007 - May 2010

  Responsibilities: - Updates, creates and maintains data; ensures that reporting needs are met;- Provides ongoing technical support and general training to system users;- Ensures efficient integration of supporting systems, tools and enhancements;- Provides timely SFE / SME / CRM data to internal customers;- Coordinates, implements and communicates enhancements to the CRM tools and equipment;- Plan future development of CRM and sales analysis systems;- Conducts optimization and implementation of the sales forces;- Conducts and analyzes market research;- Creates, implements and analyzes sales incentive plans for the sales forces. Show less

• Functional CRM Business Analyst

  • Oct 2005 - Mar 2007



Capgemini

• France
• IT Services and IT Consulting
• 700 & Above Employee

• Senior CRM Consultant

  • Jan 2000 - Oct 2005



AICN Automatisering BV

• Netherlands
• Software Development
• 1 - 100 Employee

• Implementation consultant

  • Aug 1998 - Dec 1999