Experience

Nordia

• Spain
• Advertising Services
• 1 - 100 Employee

• Digital Account Manager

  • Jan 2018 - Present

  Besides my role as Account Manager and fostering strong long-lasting relationships with clients and collaborators, I also work as: - Digital Brand Strategist, I define and develop the digital comms. and marketing strategy for clients of different sectors (Grifols, Puig, ASICS). - Head of Content, I'm responsible for the content strategy of our clients, creating their online brand voice taking into account both their needs and their targets to develop a unique and recognizable digital presence that boosts visibility, loyalty and conversion (based on their business goals). - Social Media Strategist and Social Media Manager, I'm in charge of defining the channels, posting frequency, types of messages and actions within the established general digital communication and marketing strategy already approved by the client. - Trilingual Community Manager (Catalan, Spanish, English), I create and publish content on the main social media platforms (Instagram, Linkedin, Twitter, Youtube, Facebook, TikTok), I manage online communities, besides keeping up to date with the latest social media trends to regularly introduce improvements that enrich and push the strategy forward. Secondary tasks: Monitoring, online reputation, web analytics, social media ads, project management, copywriter. Show less



Prisma Publicaciones

• Barcelona

• Fashion and luxury lifestyle journalist

  • Feb 2011 - Aug 2018

  Contributing editor in different magazines by Prisma Publicaciones, writing articles, features, interviews, reports and shoppings for such publications as DAPPER Magazine, a premium men's lifestyle publication and Lonely Planet, leader travel magazine. Contributing editor in different magazines by Prisma Publicaciones, writing articles, features, interviews, reports and shoppings for such publications as DAPPER Magazine, a premium men's lifestyle publication and Lonely Planet, leader travel magazine.



Enzo

• Web editor and content manager at pioneering professional blog Dolcecity Barcelona

  • Jun 2007 - Jun 2018

  Coolhunting, SEO writing about fashion, trends, lifestyle and hotspots in Barcelona; image edition, publishing, community management. Coolhunting, SEO writing about fashion, trends, lifestyle and hotspots in Barcelona; image edition, publishing, community management.



Zinkdo by Adsmurai

• Spain
• Advertising Services
• 1 - 100 Employee

• Community Manager, Digital Marketing and Communication, Account Executive

  • May 2015 - Dec 2017

  Definition and implementation of our clients' digital communication and marketing strategy; social media manager; community management; SEO content writing; monitoring; reporting; benchmarking; web analytics; social media ads. In addition, I'm also an account executive dealing with our clients' needs and expectations on a daily basis while managing the projects I'm in charge of. These are some of the clients with which I've worked: Community Manager at the candidacy of Josep Maria Bartomeu to the Presidence of FC Barcelona (July 2015) Social Media Manager and Community Manager at the Barcelona International Community Day (2015, 2016, 2017), annual event by Barcelona Activa - Barcelona City Council Social Media Manager and CM at Museu Picasso Barcelona (2016 - 2018) Digital Communication and Marketing strategy for Etnia Barcelona (eyewear brand). Show less



Blend Store & Studio

• Spain
• Cosmetics
• 1 - 100 Employee

• Community Manager & PR

  • Sep 2014 - May 2015

  Some of my functions as Community Manager: defining the digital communication and marketing strategy, content creation for all social media channels (Facebook, Twitter, Instagram, Pinterest, Google Plus), managing the social media brand accounts, SEO writing for the corporate beauty blog, copywriting, newsletters' planning & development, contest organization, reporting. Some of my functions as PR and E-PR: fostering media and bloggers longlasting relationships, writing press releases, events' planning and management, clippings and presentations, managing showroom stocks. Show less



MELGAR PR

• Barcelona y alrededores, España

• Account Executive & PR

  • Aug 2013 - Apr 2015

  Managing different fashion and lifestyle accounts based in Barcelona: Fostering relationships with media and bloggers; Writing press releases; Support in events' planning; Developing clippings, presentations and reports; Support in defining the communication strategy (on & off); Community Manager; Content creation for blogs and websites; Newsletter design and development. Managing different fashion and lifestyle accounts based in Barcelona: Fostering relationships with media and bloggers; Writing press releases; Support in events' planning; Developing clippings, presentations and reports; Support in defining the communication strategy (on & off); Community Manager; Content creation for blogs and websites; Newsletter design and development.



La Vanguardia

• Spain
• Newspaper Publishing
• 300 - 400 Employee

• Fashion and lifestyle journalist

  • Oct 2012 - Feb 2015

  Leader Spanish newspaper La Vanguardia contributor writing in its weekly Shopping section: Coolhunting, content creation, styling and edition. Leader Spanish newspaper La Vanguardia contributor writing in its weekly Shopping section: Coolhunting, content creation, styling and edition.



Museu de l'Eròtica de Barcelona

• Content creation

  • Mar 2014 - Dec 2014

  In collaboration with the museum's management, planning and development of specialized content for the exhibitions' halls as well as the audioguide and other informative displays of the cultural institution. In collaboration with the museum's management, planning and development of specialized content for the exhibitions' halls as well as the audioguide and other informative displays of the cultural institution.



MARTIN LAMOTHE

• Spain
• Design Services
• 1 - 100 Employee

• Fashion show PR

  • Jan 2014 - Feb 2014

  Fashion show PR for "CHANCE" autumn-winter 2014-15 by Martin Lamothe at MBFWM (Madrid): Press call, press release, media relations (fashion press and bloggers), interviews' management, fashion show sitting, clipping, community management. Fashion show PR for "CHANCE" autumn-winter 2014-15 by Martin Lamothe at MBFWM (Madrid): Press call, press release, media relations (fashion press and bloggers), interviews' management, fashion show sitting, clipping, community management.



Esdemarca

• Apparel & Fashion
• 1 - 100 Employee

• Customer Service and Communication

  • Feb 2010 - Sep 2012

  In charge of the Customer Service Department of online fashion store working closely with the rest of departments (logistics, management, administration, production), defining strategies alongside the Marketing department and content creation for the corporate online magazine. In charge of the Customer Service Department of online fashion store working closely with the rest of departments (logistics, management, administration, production), defining strategies alongside the Marketing department and content creation for the corporate online magazine.



Publicaciones Heres

• Editor

  • Jun 2009 - Sep 2009

  Editor at the women's weekly magazine Nuevo Vale: Content production and creation, interviews, text editing. Editor at the women's weekly magazine Nuevo Vale: Content production and creation, interviews, text editing.



Veolia

• France
• Environmental Services
• 700 & Above Employee

• Communication assistant

  • Aug 2008 - Dec 2008

  Assistant at the Communication's Management Department of Veolia Eau (Paris): clippings, writing for the corporate intranet, support in the media events and visits. Assistant at the Communication's Management Department of Veolia Eau (Paris): clippings, writing for the corporate intranet, support in the media events and visits.



La Vanguardia

• Spain
• Newspaper Publishing
• 300 - 400 Employee

• Magazine contributor

  • Jun 2006 - Oct 2008

  Writing articles and features at leading newspaper La Vanguardia's supplements QuèFem? (leisure and lifestyle in Barcelona) and TVManía (TV news). Writing articles and features at leading newspaper La Vanguardia's supplements QuèFem? (leisure and lifestyle in Barcelona) and TVManía (TV news).



Ormobook Ediciones

• Barcelona y alrededores, España

• Writer and editor

  • May 2007 - Jun 2008

  Documentation and content creation for different editorial projects. Editing and proofreading of technical papers. Documentation and content creation for different editorial projects. Editing and proofreading of technical papers.



Prisma Publicaciones

• Magazine editor

  • Jun 2005 - Jan 2008

  Content creation for the Spanish leading newspaper La Vanguardia supplements Què Fem? (leisure and lifestyle) and TVManía; coordination of the contributors' team; text editing and proofreading. Content creation for the Spanish leading newspaper La Vanguardia supplements Què Fem? (leisure and lifestyle) and TVManía; coordination of the contributors' team; text editing and proofreading.



Guias El Viajero City

• Writer

  • 2008 - 2008

  Documentation and writing of the Florence travel guide by El Viajero City. Documentation and writing of the Florence travel guide by El Viajero City.



Blackout Station

• Barcelona y alrededores, España

• Internship

  • Jun 2006 - Sep 2006

  Intern at the fashion and lifestyle communication agency Blackout Station. Some of my functions: Clippings, press releases, media relations, showroom's stock management, event management assistant. Intern at the fashion and lifestyle communication agency Blackout Station. Some of my functions: Clippings, press releases, media relations, showroom's stock management, event management assistant.



Gallery Magazine

• Barcelona

• Fashion editor

  • 2006 - 2006

  Contributing fashion editor at the monthly trends magazine Gallery. Contributing fashion editor at the monthly trends magazine Gallery.