Ariadna Butler
Head of Affiliates CIS at BANZAI Partners- Claim this Profile
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English Professional working proficiency
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Russian Native or bilingual proficiency
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Bio
Igor Samorodov
My affiliate marketing team has been working with PropellerAds for a long time and Ariadna was our point of contact there. She's very communicative, creative and smart as she was able to help with any of our media buying issues/questions and always came up with a solution. Our team has only positive and beneficial experience from working with Ariadna!
Igor Samorodov
My affiliate marketing team has been working with PropellerAds for a long time and Ariadna was our point of contact there. She's very communicative, creative and smart as she was able to help with any of our media buying issues/questions and always came up with a solution. Our team has only positive and beneficial experience from working with Ariadna!
Igor Samorodov
My affiliate marketing team has been working with PropellerAds for a long time and Ariadna was our point of contact there. She's very communicative, creative and smart as she was able to help with any of our media buying issues/questions and always came up with a solution. Our team has only positive and beneficial experience from working with Ariadna!
Igor Samorodov
My affiliate marketing team has been working with PropellerAds for a long time and Ariadna was our point of contact there. She's very communicative, creative and smart as she was able to help with any of our media buying issues/questions and always came up with a solution. Our team has only positive and beneficial experience from working with Ariadna!
Experience
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BANZAI Partners
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Advertising Services
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1 - 100 Employee
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Head of Affiliates CIS
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Feb 2023 - Present
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Embria
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Cyprus
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Technology, Information and Internet
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1 - 100 Employee
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Business Development Manager
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Jan 2022 - Jan 2023
Embria is one of the most successful venture builders in Europe with 15+ years of track record. Today our portfolio has more than 20 companies with a capitalization of $500+M. My role includes searching for co-founders and advisers for our startups. Also, I do market research through networking and organizing local IT events. Embria is one of the most successful venture builders in Europe with 15+ years of track record. Today our portfolio has more than 20 companies with a capitalization of $500+M. My role includes searching for co-founders and advisers for our startups. Also, I do market research through networking and organizing local IT events.
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Alfaleads
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Estonia
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Advertising Services
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1 - 100 Employee
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Sales Team Lead
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Apr 2021 - Dec 2021
Managing a team of sales managers. It includes mentoring, teaching, setting and monitoring tasks, participation in business negotiations of my team, and also handling key clients. Cold hunting and attending industry events with the purpose of bringing new affiliates to the CPA network. I have worked with the following verticals: gambling, betting, crypto, finance, dating. Ad formats: Facebook, Google Ads (PPC and UAC), SEO, ASO, TikTok, Telegram, push notifications, etc. Managing a team of sales managers. It includes mentoring, teaching, setting and monitoring tasks, participation in business negotiations of my team, and also handling key clients. Cold hunting and attending industry events with the purpose of bringing new affiliates to the CPA network. I have worked with the following verticals: gambling, betting, crypto, finance, dating. Ad formats: Facebook, Google Ads (PPC and UAC), SEO, ASO, TikTok, Telegram, push notifications, etc.
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PropellerAds
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Advertising Services
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100 - 200 Employee
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Senior Business Development Manager
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Aug 2016 - Mar 2021
- Bringing in new clients to the ad network: market research, hunting, business negotiations and signing contracts. - Building a marketing strategy providing clients with insights, market trends and optimisation strategies. - Setting-up S2S/image pixel postback, integration with 3rd party trackers, ad campaigns launching (CPM, CPC, CPA) and optimisation by eCPM, ROI, traffic volumes or profit. - Upsells of ad formats, retargeting tools, push collecting services. - Account management of key clients, creating and maintaining business relationships. - Cooperation with direct advertisers, CPA networks, performance agencies and affiliates. - Attending more than 30 international conferences with the purpose of developing business (Affiliate World, Affiliate Summit, White Nights, Moscow Affiliate Conference, Websummit, etc.) I have worked with the following verticals: games, dating, gambling, betting, ecommerce, applications, software, finance, crypto, streamings, etc. Ad formats: push notifications, popunder, interstitial, native banners, in-app and video.
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Project Manager
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2013 - 2015
Marketing research based on CSI. I managed full-cycle marketing researches: data acquisition, data analysis (Excel, SPSS), reports preparation. I accomplished EPSI and CIS projects for "Azimut Hotels", "Russian Post", mobile provider "КСell", "Vostochnyi" bank, The Committee on Science and Higher Education of Saint Petersburg, etc. Marketing research based on CSI. I managed full-cycle marketing researches: data acquisition, data analysis (Excel, SPSS), reports preparation. I accomplished EPSI and CIS projects for "Azimut Hotels", "Russian Post", mobile provider "КСell", "Vostochnyi" bank, The Committee on Science and Higher Education of Saint Petersburg, etc.
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