Aria Ong Jia Xin

UX Lead at Web Masters Technologies
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Contact Information
us****@****om
(386) 825-5501
Location
Singapore, SG
Languages
  • English Native or bilingual proficiency
  • Chinese Limited working proficiency
  • Japanese Elementary proficiency

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Bio

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Credentials

  • Scrum Master Certified (SMC)
    Scrum Alliance

Experience

    • United Arab Emirates
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • UX Lead
      • Jun 2021 - Present

      From pioneering the first UX Design team to now, mentoring and guiding 3 junior designers. [Financial Management Browser App - 1.5 years] • Create high-fidelity wireframes for financial dashboards, transactions & reports • Conduct Card Sorting with accountants • Refine and streamline Information Architecture • Solve UX problems by working closely with developers and stakeholders [E-commerce Jewellery App - 4 weeks] • Define style guide and design systems • Onsite observation and competitive analysis of features • Conduct Usability Tests and analyze results • Present demo of interactive prototype to stakeholders • Create Customer Journey Map to justify design decisions Show less

    • Advertising and Promotions
      • Mar 2017 - Feb 2020

      [Design for Print and Social Media releases] - Graphic design for advertising of product launches, promotions and social media activities. [House Visit Observation Survey – 3 months project] - Worked closely with stakeholders to set research perimeters - Recruited targeted users with a crafted screener online survey - Lead a team of researchers to conducting & document 30 house visit surveys in 3.5 weeks - Spearheaded the collation and analysis to produce data driven insights - Presented insights to local stakeholders for proposal to Japan headquarters [UX Writing and Time Management] - Copywriting for a key campaign concepts, events and press releases - Planned and execute yearly sales plans with advertisements based on promotional campaigns for Café&Meal MUJI Show less

    • Marketing & Graphics Design
      • Jun 2014 - Nov 2014

      - Design multiple marketing collaterals for various franchisees simultaneously with the use of Adobe Illustrator and Photoshop - Device promotional campaigns with marketing materials prepared accordingly - Liaise with franchisees, banks and other organisations for potential marketing collaborations - Design multiple marketing collaterals for various franchisees simultaneously with the use of Adobe Illustrator and Photoshop - Device promotional campaigns with marketing materials prepared accordingly - Liaise with franchisees, banks and other organisations for potential marketing collaborations

Education

  • General Assembly
    User Experience Design Immersive
    2020 - 2020
  • RMIT University
    Bachelor’s Degree, Marketing
    2015 - 2017
  • Temasek Polytechnic
    Retail Visual Merchandising in Design School
    2010 - 2013

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