Ardhieta Wicaksana
Marketing Manager at NGK BUSI INDONESIA, PT- Claim this Profile
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Bio
Experience
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NGK BUSI INDONESIA, PT
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Indonesia
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Motor Vehicle Manufacturing
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1 - 100 Employee
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Marketing Manager
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May 2018 - Present
Marketing Manager Assistant | NGK Spark Plugs, ID | May 2018 - NowLead a team of 5 to maintain brand awareness in the market by introducing new marketing approach, digital strategy and activity, or product segmentDesigned integrative brand strategy and implementation planMonitor and analyze brand performance based on customers feedback and market dataMaintain strategic relationship with media and partners Marketing Manager Assistant | NGK Spark Plugs, ID | May 2018 - NowLead a team of 5 to maintain brand awareness in the market by introducing new marketing approach, digital strategy and activity, or product segmentDesigned integrative brand strategy and implementation planMonitor and analyze brand performance based on customers feedback and market dataMaintain strategic relationship with media and partners
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Sr. Account Executive - Activation
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Dec 2014 - May 2018
Managed clients by identifying the client’s marketing goal, selecting the communication tools, and conducting regular follow-ups• Performed market research to analyze client’s brand positioning and the status of its competitors• Acted as the point of contact for clients to address queries, feedback, and concerns• Projects:• Piaggio Indonesia – designed 360 campaign strategy for all marketing tools to re- introduce Vespa in Indonesia which resulted in massive comeback• Chevron Indonesia – created and executed B2B activation plan as well as B2C marketing plan
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Art Director
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May 2014 - Dec 2014
Led a team of 4 graphic designers• Handled the end-to-end process of all media output, covering research, ideation process,and deliverables Led a team of 4 graphic designers• Handled the end-to-end process of all media output, covering research, ideation process,and deliverables
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Education
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Universitas Widyatama
Bachelor's Degree, Graphic Design -
SMA 1 Pati