Senior Digital Marketing Specialist

• Sep 2022 - Present

• Manage over $125,000 in monthly PPC ad spend for clients in various industries including health & medical, B2B, and professional home services• Develop strong client relationships, resulting in low customer turnover and increased agency revenue• Analyze pay-per-click data using internal tools and Google Ads to optimize campaigns• SEO and Social Media management

Digital Marketing Specialist

• Mar 2022 - Sep 2022

Digital Marketing Associate

• Feb 2021 - Mar 2022

Marketing Specialist

• Mar 2020 - Jul 2020

• Content development including topic brainstorming, researching, writing, editing, and publishing • Creation of marketing assets (blog articles, social posts, graphics, templates) • SEO optimization and keyword research • Staging and execution of posts across company social media channels • Presented weekly analytics reports on website performance using KPI metrics such as average position, clicks, click-through rate, etc. • Content development including topic brainstorming, researching, writing, editing, and publishing • Creation of marketing assets (blog articles, social posts, graphics, templates) • SEO optimization and keyword research • Staging and execution of posts across company social media channels • Presented weekly analytics reports on website performance using KPI metrics such as average position, clicks, click-through rate, etc.

Graduate Research And Teaching Assistant

• Jan 2018 - Jul 2019

• Supervised and assisted in undergraduate classes of 50 to 160 students • Provided editing, language, and proofreading support of research for academic publication • Supported professors in the College of International Management by preparing class materials, grading assignments, and completing data entry tasks • Supervised and assisted in undergraduate classes of 50 to 160 students • Provided editing, language, and proofreading support of research for academic publication • Supported professors in the College of International Management by preparing class materials, grading assignments, and completing data entry tasks

Assistant Language Teacher

• Aug 2014 - Aug 2017

The JET Program is sponsored by the Japanese government and is currently the world's largest teaching exchange program. Participants act as cultural ambassadors, helping to improve students' English language ability as well as introduce them to countries and customs outside of Japan. • Taught in five public schools in rural Japan. Prepared up to 25 fifty-minute lessons per week, as well as additional educational material • Managed classes of 40+ students as the main teacher or assistant to a Japanese Teacher of English • Ensured student engagement and English language comprehension in class • Helped develop and participated in community outreach programs including English day camps, senior learning, and international friendship festivals • Volunteered as Area Leader of Yatsushiro City, taking on extra responsibilities such as orientation of incoming teachers and planning of social and office events Show less

Education Abroad Department Intern

• Jan 2014 - May 2014

Implemented the 'GloBull Ambassadors' program, in which USF students returning from studies abroad have the chance to speak with other students and share their international experiences. • Delegated student activities and handled scheduling for events and appearances • Planned and executed reintegration events for returning students, such as socials and professional development seminars • Crafted proposals for new program initiatives. Performed office clerical tasks and assisted study abroad advisers Show less