Experience

shark_sense

• India
• Advertising Services
• 1 - 100 Employee

• Founder Director

  • Oct 2018 - Present

  Gurgaon, India Spearheading the Business and Content development for clients like Walmart India, Kerry Foods, Paras Dairy (VRS Foods), Groversons Paris Beauty, Dalmia Group, 1IndiaFamilyMart to name a few



Scarecrow Communications Ltd.

• Advertising Services
• 1 - 100 Employee

• VP Account Management

  • 2013 - Jan 2019

  Delhi • Led the Delhi office, heading operations on various accounts and business development activities for growth in Delhi market. • Responsible for winning and management of several brands like Dr. Oetker Fun Foods, Haier, Lava Mobiles, Alcon Vision Care, McCormick Kohinoor, Dewan Distilleries (makers of Godfather beer), iprof a digital education brand, C&S Electric, Red Chief shoes, brands from DS group (Ksheer Dairy and Pulse candies), Anahat clinic, DW channel and affordable housing brand… Show more • Led the Delhi office, heading operations on various accounts and business development activities for growth in Delhi market. • Responsible for winning and management of several brands like Dr. Oetker Fun Foods, Haier, Lava Mobiles, Alcon Vision Care, McCormick Kohinoor, Dewan Distilleries (makers of Godfather beer), iprof a digital education brand, C&S Electric, Red Chief shoes, brands from DS group (Ksheer Dairy and Pulse candies), Anahat clinic, DW channel and affordable housing brand from Essel Group. Show less



Delhi International Airport (P) Limited

• Head Marketing - Commercial

  • 2012 - 2013

  Delhi - Identify, develop and evaluate marketing strategy, marketing & promotions calendar execution. - Formulate, direct & coordinate marketing strategies and conduct market research for business intelligence. - Work closely with business verticals to create a cohesive action plan. - To increase brand awareness for Delhi Airport and retail brand ‘explore’.



TBWA\Worldwide

• United States
• Advertising Services
• 700 & Above Employee

• AVP

  • 2011 - 2012

  Leading strategic and tactical brand initiatives for adidas, Michelin and various new businesses.



J. Walter Thompson Worldwide

• United States
• Advertising Services
• 700 & Above Employee

• CSD

  • 2005 - 2011

  Advertising professional with 9 years of rich experience in Business Operations entailing Brand Management & Client Servicing. Understanding of new media to develop domain expertise and create new business opportunities. Proficient at maintaining cordial relationship with customers, ensuring quality and service norms to achieve client satisfaction. Handled key clients BILT, GAIL, Idea Cellular, GSK brands and SBI credit cards. Professional Strengths includes: Brand Management -… Show more Advertising professional with 9 years of rich experience in Business Operations entailing Brand Management & Client Servicing. Understanding of new media to develop domain expertise and create new business opportunities. Proficient at maintaining cordial relationship with customers, ensuring quality and service norms to achieve client satisfaction. Handled key clients BILT, GAIL, Idea Cellular, GSK brands and SBI credit cards. Professional Strengths includes: Brand Management - Providing direction to the Agency stakeholders aka planning and creative department for developing advertisement campaigns. Helping client conceptualize and execute ales promotion schemes to increase the brand visibility / awareness, recommending way forward for the brand. Account Management - Developing relationships with key decision makers in target organizations. Managing activities pertaining to negotiating/ finalization of deals (commercial) for smooth execution. Interfacing with clients and constantly striving to improve client satisfaction and cultivating relations with them. Well-developed capabilities in needs assessment, work flow organization, time management the proven ability to plan and coordinate multiple projects, programs, and areas of responsibility with an eye on detail, accuracy and follow through. Show less



The Lowe Group, Inc.

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Brand Services Manager

  • 2003 - 2005

  Highlights; Distinguished efforts towards generating brand communication needs of LG till account passed on to other agencies. Played a key role in handling key clients: BILT, GAIL, Idea Cellular and New Business.