Antra Liparte
TV Product Development Manager at BITE Latvija- Claim this Profile
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Bio
Experience
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BITE Latvija
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Latvia
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Telecommunications
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200 - 300 Employee
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TV Product Development Manager
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Jan 2021 - Present
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TV3 Group
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Latvia
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Media Production
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1 - 100 Employee
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Marketing Partnership Development
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Jul 2020 - Dec 2020
Strategic partnership development for marketing & sales Strategic partnership development for marketing & sales
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Tet.lv
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Latvia
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IT Services and IT Consulting
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300 - 400 Employee
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Consumer Offering Manager
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Jan 2018 - Apr 2020
Marketing and Sales for TV Content:Responsible for TV and VOD (video on demand) product sales and marketing- to achieve business targets, managing the offers of TV products (developing new /optimizing existing offerings), sales campaign management, communication management ATL&BTL , upsale and retention activities.
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Marketing Communication Manager
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Jul 2012 - Jan 2018
· Consumer marketing team leader· Development of consumer segment marketing strategy and long term communication plan, including brand building and sales activation campaigns· Management of communication campaigns, ensuring sales and communication targets (brief, creative concept development, media planning, budget, evaluation)· Responsible for overall budget planning and control· Agency relationship management (creative, media)- costs, cooperation process, pitching· Marketing communication performance monitoring and reporting Show less
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BITE Latvija
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Latvia
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Telecommunications
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200 - 300 Employee
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Brand Communication Manager
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Feb 2009 - Jun 2012
Development and implementation of BITE brand strategy and goals through management of advertising campaigns and marketing communication activities: •Participation in development and implementation of brand and segment's strategy •Development and coordination of communication campaigns, ensuring sales targets (Agency briefing; managing the process of creative concept development; effective and timely execution management; budget planning and control; campaign evaluation). Third party relationship and performance management. •Brand and marketing communication performance monitoring and reporting Show less
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DOMINO BBDO
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Latvia
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Advertising Services
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1 - 100 Employee
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Account Manager
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Jul 2006 - Jan 2009
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TBWA\Latvia
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Latvia
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Advertising Services
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1 - 100 Employee
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Account Manager
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May 2005 - Jul 2006
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Latvijas Studentu apvienība
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Latvia
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Non-profit Organizations
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1 - 100 Employee
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Vice president, Board member
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Mar 2001 - Mar 2003
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