Experience

true. food agency

• Belgium
• Food and Beverage Services
• 1 - 100 Employee

• Concept creator

  • May 2022 - Present



IamThe Restaraunt Group

• Киев, Украина

• Chief Brand Officer

  • Mar 2020 - Feb 2022

  • Conducted seasonal advertising campaigns with outreach of 100,000-150,000 people, using targeted advertising, media advertising and working with opinion leaders in social media which led to increase in seasonal sales by 28% • Increased the profit of restaurants by 5-10% by attracting a new audience with targeted advertising and increase of the average check by 8-10% • Launched restaurants own delivery service, with average 600-800 orders per month • Carried out marketing events for 150-200 people to attract a new audience • Increased the number of subscribers in social media by 10-50% (depending on social media) by involving the audience in digital activities and creating unique creative content • Optimized the advertising budget, which led to a reduction in costs by 15% for advertising campaigns with preservation of planned results • Carried out cross-promotion campaigns with other well known brands from the chain Show less



Supernatural Wine Festival

• Киев, Украина

• Brand Marketing Manager

  • Dec 2019 - Feb 2022

  • Brand Manager in Supernatural project • Wine Bureau LLC Kyiv, UA • December 2019 - February 2022 • Organized and coordinated wine festival in February 2020 and 2022 • Created the concept and led the branding process of the wine festival • Worked with more than 50 opinion leaders, developed press packs, produced collaborations with 2 Ukrainian brands and famous painters, which led to increase in total sales of tickets by 15% • PR & Communications with 3 biggest Ukrainian digital media - The village, Vogue, Barout • Content production, photo & video shooting. Analyzed content and prepared creatives with the highest click to open rate, which increased conversion by 3% • By launching communication campaigns reached the result of 2300 guests of the festival and participation of 40+ winemakers from all over the world • Raised more than $70,000 of affiliate money by negotiation with companies and creation ideas of partners zones Show less



Фриланс

• Киев, Украина

• Events, Marketing Consultancy

  • Apr 2019 - Feb 2022

  • Organized private events for 100+ people • Organized marketing events for business to attract a new target audience, worked with more than 200 micro and macro opinion leaders. • Created event concepts,worked on brand strategy and rebranding for 13 companies • Led team events of 10-40 people • Organized private events for 100+ people • Organized marketing events for business to attract a new target audience, worked with more than 200 micro and macro opinion leaders. • Created event concepts,worked on brand strategy and rebranding for 13 companies • Led team events of 10-40 people



Ustreetsa

• Киев, Украина

• Business Owner

  • May 2017 - May 2020

  • Launched own business from scratch and became the first oyster catering in Ukraine. 20000+ oysters sold, 8000+ liters of sparkling wine sold • Participated in more than 10 big festivals with 200 000+ attendees • Led a team of 5 people • Launched own business from scratch and became the first oyster catering in Ukraine. 20000+ oysters sold, 8000+ liters of sparkling wine sold • Participated in more than 10 big festivals with 200 000+ attendees • Led a team of 5 people



GRAIN ALLIANCE

• Ukraine
• Farming

• Corporate Legal Assistant

  • Apr 2015 - May 2016

  • Coordinated the preparation of more than 100 land lease agreements • Prepared legal documentation and advice on the reconstruction of an elevator with a storage volume of 50,000 tons • Provided legal support for the purchase of fertilizers from Poland • Coordinated the preparation of more than 100 land lease agreements • Prepared legal documentation and advice on the reconstruction of an elevator with a storage volume of 50,000 tons • Provided legal support for the purchase of fertilizers from Poland