Founder and Head of Marketing & Strategy

• Aug 2020 - Present

Investified is the ultimate beginner resource for those looking to invest in the stock and cryptocurrency markets. We offer a one-stop shop service from education, mentorship, price signals and community. Investified is the ultimate beginner resource for those looking to invest in the stock and cryptocurrency markets. We offer a one-stop shop service from education, mentorship, price signals and community.

Strategy Manager

• Dec 2020 - Jan 2022

Account Manager

• May 2019 - Dec 2020

- Project managing campaigns end-to-end for Carlton & United Breweries, Coca-Cola Amatil and Mastercard.- Collaboration with the strategy team to provide clear business insights, recommendations and strategic direction. Using different data sources, including consumer/shopper insights, client sales data and competitive intelligence to provide insights to stakeholders across the business.- Collaborating with internal and external, cross functional stakeholders to support the implementation of plans.- Scoping and implementation of the project and consistently managing internal and external stakeholders’ timelines and expectations to ensure project delivery on time and within budget.- On a monthly basis, researching industry trends, analysing and applying it to day to day work for client campaigns and for internal inspiration.

Account Executive

• Sep 2017 - May 2019

As an Account Executive at MKTG, my experience has been focused but not solely within the shopper marketing space. Currently with a growing experience in FMCG, working with a clients such as Carlton & United Breweries (CUB), in particular Corona and Great Northern Brewing Co. Mainly focusing with BTL campaigns, with shopper and trade solutions, my experience has grown at a fast level with clients having great results with their campaigns

Marketing Coordinator

• Jun 2015 - Sep 2017

- Digital marketing (EDM & Websites)- Event management and creation of event concepts- Social Media- Marketing communications- Marketing campaign development and assistance - Digital marketing (EDM & Websites)- Event management and creation of event concepts- Social Media- Marketing communications- Marketing campaign development and assistance