Anthony Luneckas

VP of Client Services at RingoFire
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Contact Information
us****@****om
(386) 825-5501
Location
Greenville, South Carolina, United States, US
Languages
  • Lithuanian -

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • VP of Client Services
      • May 2023 - Present

      -Managing the client services team (10) to ensure high levels of customer service and client retention.-Establishing and maintained relationships with key clients to ensure their needs were met.-Analyzing brand and partner feedback and created strategies to improve customer service.-Mentoring and trained new client service staff to ensure professional development.

    • Director of Project Management
      • May 2022 - May 2023

      -Expertise in project planning, budgeting, risk management, and resource management.-Proven ability to effectively communicate and collaborate with senior executives, stakeholders, and project teams.

    • Associate Director of Project Management
      • Jan 2022 - May 2022

      -Created a new department at RingoFire that focused on project-specific work vs. month-to-month retainer business.-Monitored project progress and identified potential risks and issues; developed and implemented corrective actions.-Established and maintained collaborative relationships with internal and external stakeholders to ensure successful outcomes on projects.-Managed team members and served as primary point of contact for all inquiries related to projects.

    • Senior Account Manager
      • May 2021 - Jan 2022

      FNA Group / Simpson-Worked closely with client and internal team to produce 40+ videos that were used on social, Google/YT, and product pages.-Helped schedule and plan out monthly social calendars.-Executed monthly paid ad campaigns.City of Hendersonville-Partnered with CoH to produce 2 videos and multiple still photos for a recruitment campaign to bring new employees to the city and surrounding areas.Myers Tire Supply-Produced a video that showcased their new VP of Distribution and premiered it at an industry event we helped throw at SEMA 2021 in Las Vegas, NV.-Planned and designed a monthly social calendar for 4 different channels.Milliken-Helped produce an educational video on specific fiber-optic cabling that would be used for their sales team and shown to their customers. Show less

    • Advertising Services
    • 100 - 200 Employee
    • Senior Account Manager
      • Sep 2019 - May 2021

      Verizon B2B-Design and deliver thousands of Verizon branded pieces of collateral to employees so they can provide customers with the best value promotions-Lead quarterly audits for Verizon and ensure scope is on-track-Organize and moderate internal Verizon websites so all team members can access and find necessary dataLowe's Home Improvement-Interfaced with diverse team (client, other agency partners, media agencies, etc.) to create nationwide TV/Online Video spots-Managed creative overhaul of Lowe's Pinterest and responsible for ideation of Super Bowl LIV social concepts -Part of the team that developed Lowe's relationship with the NCAA Show less

    • Account Manager
      • Sep 2016 - Aug 2019

      Lowe’s Home Improvement-Manage day-to-day relationship between Lowe’s clients/vendors and EP+Co.-Part of the team that helped create a new brand campaign for Lowe's beginning in 2019 and beyond. -Facilitated Lowe’s announcement of their partnership with Craftsman by delivering TV spots/social content that showcase their products and availability.-Concepted and helped produce TV spots that featured Villanova head coach, Jay Wright. The spots ran during the 2019 NCAA March Madness tournament on TV and online. PUMA-Helping PUMA branch out in the retail world through multiple on-site activations around the country. -Making sure clients’ need are met by delivering notable creative that consumers will react to in the space and share on social platforms.Verizon-Ensured Verizon's brand standards are maintained across their entire line of packaging.-Interfaced with diverse team (client, other agency partners, printers, etc.) domestically and abroad to ensure brand standards are upheld and accuracy is maintained. -Led a material audit for Verizon's entire packaging system to ensure all material specs, colors, and printing follow the same guidelines that were put in place.-Responsible for laying out Verizon's creative over 150+ products (including: phone, tablet, and accessory packages) that can be purchased at stores worldwide. Greenville Drive-Oversaw the 2017 creative campaign for the Greenville Drive (Class A affiliate of the Boston Red Sox) baseball team. Developed 100+ print, digital, and out of home ads during the 2017 season. -In 2017, the Greenville Drive won the Conference Championship and were awarded the following recognition:South Atlantic League Excellence in Marketing awardJohn H. Johnson President's Award for Minor League BaseballEsurance Home Field Advantage award Show less

    • United States
    • Marketing Services
    • 100 - 200 Employee
    • Assistant Account Executive
      • Feb 2014 - Jul 2016

      -Promoted to assist in managing customer-facing sports and lifestyle marketing experiences for a variety of prominent, nationally-recognized corporate accounts. -Oversaw logistics and on-site execution (including travel arrangement, event setup, budget management, advertising and customer experience) for clients at key events nationwide.-Participated in strategy development, budget planning and experience execution for corporate clients targeting and successfully reaching key customer demographics.-Planned Cadillac Golf Clinic events, including managing three on-site events as project lead. This Golf Clinic activation series received General Motors recognition for marketing achievement as measured by effectiveness and return on investment to the company. -Facilitated successful execution of projects including: Rivals Camp Series Presented by Under Armour (Feb 2015-June 2016), Under Armour All-America Game (Dec 2014-Jan 2016), Cadillac Golf Clinics and Road to Table events (Feb 2014-Nov 2015), Buick Men’s Final Four (Mar 2014-Apr 2014).-Other clients include: Buick Fan-Fest Activation for the College Football Playoff (Jan 2015), State Farm College Slam Dunk & 3-Point Championships (2014-2016), TD Ameritrade 2014 College Home Run Derby (2014-2015) and TD Ameritrade Super Bowl (2016). Show less

    • Project Assistant
      • Feb 2013 - Feb 2014

      -Promoted to assist on project execution. Responsible for implementing operational and logistical excellence at activations surrounding high-end sports marketing properties.-Facilitated successful execution of projects including: United States Marines 2014 Semper Fidelis All-America Bowl (Nov 2013-Jan 2014) and Cadillac Golf Clinics and Road to Table (Feb 2013-Nov 2013).-Other clients included: GMC Super Bowl XLVII Activation (2013-2014), TD Ameritrade 2013 College Home Run Derby (Jul 2013), State Farm College Slam Dunk & 3-Point Championships (Apr 2013), American Family Insurance High School Slam Dunk & 3-Point Championships (Apr 2013) and Office Max Hockey City Classic (Jan 2013-Feb 2013). Show less

    • Event Marketing Representative
      • Aug 2011 - Feb 2013

      -Represented large brands in consumer-facing capacity across multi-city experiential marketing activations in the United States.-Facilitated successful execution of projects including: Cadillac Golf Clinics (Aug 2011-Nov 2012) and New Futuro Summits (Sept 2012-Nov 2012).

    • United States
    • Events Services
    • 1 - 100 Employee
    • Event Marketing Representative
      • Sep 2012 - Nov 2012

      -Recruited as a freelance event representative for client American Family Insurance in association with the Under Armour All-America High School Football Game. -Traveled to various high schools on behalf of client to present the nation's best football players with game jerseys and invitations to compete. -Activated safe-driving pledge campaign at high schools visited to promote American Family Insurance CSR initiative. -Recruited as a freelance event representative for client American Family Insurance in association with the Under Armour All-America High School Football Game. -Traveled to various high schools on behalf of client to present the nation's best football players with game jerseys and invitations to compete. -Activated safe-driving pledge campaign at high schools visited to promote American Family Insurance CSR initiative.

Education

  • Illinois State University
    Bachelor of Science (BS), Marketing (IMC)
    2007 - 2011

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