Anthony Tanuwijaya

Marketing Manager at Dahua Vision Technology Indonesia
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Contact Information
us****@****om
(386) 825-5501
Location
Jakarta, Jakarta, Indonesia, ID
Languages
  • English Professional working proficiency

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Bio

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Credentials

  • Measure and Optimize Social Media Marketing Campaigns
    Meta
    Jul, 2023
    - Oct, 2024
  • Advertising with Meta
    Meta
    Jun, 2023
    - Oct, 2024

Experience

    • Indonesia
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing Manager
      • Jun 2020 - Present

      - Offline/Traditional and Digital Marketing: Overseeing and implementing comprehensive marketing campaigns across multiple channels, combining traditional and digital approaches to maximize reach and engagement. - Marketing Budget Planning, Execution, Controlling, and Reviewing: Developing strategic marketing plans and budgets, executing campaigns within allocated resources, monitoring performance, and conducting regular reviews to optimize - Responsible for offline or traditional marketing activities, such as creating a standard for point of sale materials (POSM), ensuring the installation and availability of branding materials (banners, posters, stickers, signboards) in over 3000 shops across Indonesia. - Planning, scheduling, concepting, and executing social media marketing initiatives through various platforms and responsible in content production, copywriting for social media, and engaging with customers on company social media accounts and success in growing the company's Instagram account from 0 to 4.7k followers, with 95% of followers acquired organically and 5% through paid promotions. - collaborating with Key Opinion Leaders (KOLs) in related industry and managing digital ads, particularly Instagram ads, to maximize brand visibility and reach. Show less

    • Higher Education
    • 1 - 100 Employee
    • Marketing Executive
      • May 2019 - Dec 2019

      - To plan and organize as well as assist in school promotional activities - In charge of planning and executing all marketing campaigns and event within the budget - Establish and build long-term relationship with clients, sponsors, and third parties - Generate Ideas to generate good leads - Maintain and managing database - Collect and store search related data - Develop report and analysis on school promotional & marketing campaign based on data insight - To plan and organize as well as assist in school promotional activities - In charge of planning and executing all marketing campaigns and event within the budget - Establish and build long-term relationship with clients, sponsors, and third parties - Generate Ideas to generate good leads - Maintain and managing database - Collect and store search related data - Develop report and analysis on school promotional & marketing campaign based on data insight

    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing Staff
      • Apr 2016 - May 2019

      •Made budgets and proposals for events and event details such as bookings and guest logistics. •Evaluated existing plans, processes and events planning services to identify opportunities for improvement. •Selected and ordered décor and event materials. •Supervised onsite team of 10, including caterers, audio-visual technicians, and facility management team. •Negotiated and worked with venues and vendors to carry out event objectives. •Coordinated event planning, bookings and logistics while monitoring budgets and writing proposals. •Coordinated schedules and timelines for all events. •Managed administrative logistics of events planning, including contract signing, fee collection, event booking and event promotions. •Fulfilled contractual obligations, including communications, vendor coordination, schedule creation, budget administration and rehearsal and day of event coordination. •Managed event logistics and operations, including support staff, vendor services and volunteers. •Led merchandise selection, pricing, planning and marketing. •Partnered with sales representatives and managers to coordinate delivery and merchandising schedule. •Established strong vendor relationships to maintain and support the business. Show less

    • Indonesia
    • Banking
    • 700 & Above Employee
    • Office Staff
      • Oct 2015 - Apr 2016

      •Managed wide variety of customer service and administrative tasks to resolve customer issues quickly and efficiently. •Built long-term customer relationships and advised customers on purchases and promotions. •Received multiple positive reviews which acknowledged dedication to excellent customer service. •Managed wide variety of customer service and administrative tasks to resolve customer issues quickly and efficiently. •Built long-term customer relationships and advised customers on purchases and promotions. •Received multiple positive reviews which acknowledged dedication to excellent customer service.

Education

  • Universitas Bunda Mulia
    Bachelor's degree, Marketing/Marketing Management, General
    2011 - 2015

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