Anthony Maurella
Golf Course Caddy at Spring Brook Country Club- Claim this Profile
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Bio
Experience
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Spring Brook Country Club
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United States
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Spectator Sports
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1 - 100 Employee
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Golf Course Caddy
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Jul 2016 - Present
Build strong relationships with core golf members, while leveraging sales experience skill set and golf knowledge. Gain insight into each individual member’s style, personality, and ability, to tailor communication approach and caddying philosophy. Develop a loyal member following, based on relationship building, reliability, and an individualized approach on the course. Build strong relationships with core golf members, while leveraging sales experience skill set and golf knowledge. Gain insight into each individual member’s style, personality, and ability, to tailor communication approach and caddying philosophy. Develop a loyal member following, based on relationship building, reliability, and an individualized approach on the course.
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Business to Business Sales Consultant
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Mar 2014 - Jun 2016
Responsible for identifying potential new small/mid-market clients across 3 NY/NJ areas, who appear to align with the Staples target customers. Develop action plans for introduction, onboarding, and growth for newly identified clients, across multiple categories (medical equipment, physicians, law firms, accounting firms, elderly care, athletics, and merchandising) On-boarded approximately 150 new small/mid-market clients, across Staten Island, NY and Morris & Sussex Counties, NJ Built relationships with each individual customer, by providing insights & clear understanding of the current product portfolio (i.e. general office products, cleaning products, break-room items, safety products, and print items); Portfolio consisted of 500,000 items, across categories Developed communication strategy for each individual customer to provide insight on the "one stop shop" positioning, while streamlining the clients ordering process to ultimately save the client time and money Identified, on-boarded, established, and developed 5 clients to become top new clients in the managed districts o Built relationships across functions, levels, and geographic locations to lead to client success o Worked with the controllers/billing to accommodate systems, processes, and procedures to enhance sales o Helped to reduce cost of goods by 10%-15% for top 5 clients Show less
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Staples
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United States
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Retail Office Equipment
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700 & Above Employee
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Inside Account Manager
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Oct 2004 - Feb 2014
Responsible for managing 350+ accounts across multiple categories (i.e. fitness, footwear, equity management, education, law, medical, and real estate), with a strong focus on developing long-term, sustainable relationships, while managing day-to-day business, and educating the accounts on the broad Staples product portfolio to enhance the profitability of the account for Staples. Managed a portfolio of accounts with annual revenue of approximate $4mm in sales in 2013, while driving growth of approximate +2%, in a challenging selling environment Successfully, drove growth of leading account (Soul Cycle), from $69k in 2011 to $197k in 2013, to a level, requiring a transition to an outside account manager in Q4 ‘13 Partnered with a business development executive, on an existing account, to incorporate expanded distribution into the Staples sales systems, while fostering a smooth transition for the account, by manually placing all additional sales orders to ensure a flawless execution, resulting in growth of +188% in 2013 vs. 2012 Responsible for delivering revenue growth in a Staples Key Initiative Category (i.e. Cleaning and Break Room Supplies) in 2013, +15% and 2012, +25%, driven by incorporating a fully executed Keurig Coffee program to an existing key account, and a dispenser program to another valued account Built strong relationships with all key accounts year over year, resulting in retention rates of approximate 95% in 2013 Developed a full book of accounts over the past 2-3 years, as growth was delivered year over year, for the past 9 years Show less
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Square Two Golf
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Fairfield, NJ
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Outside Sales Manager
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2000 - 2004
Developed strong relationships with 30 key retailers, to drive sales growth, through merchandising programs, marketing incentive programs, demonstration days, educational materials, and leading trade shows. Drove growth of +3% in 2003, to deliver $1mm in retail sales, led by pre-booked programs with top retailers. Began to leverage high potential country club business by designing incentive programs to establish new business relationship and drive projected potential growth of ~10% Co-lead the largest annual nationwide Golf trade show for Square 2 and managed demonstration days to drive awareness and education for new products, leading to new relationships/business for Square 2. Special Accounts Manager (1/98 – 1/00) Establish and grow relationships with new and small existing accounts in under-developed territories (Tennessee, Kentucky, Indiana, and Southern Ohio), while evaluating the environment to determine growth potential and in-state sales representative candidates (for hire) Customer Service Representatives (1/96 – 1/98) Assisted sales representatives with development of retail promotions to drive incremental sales, while working directly with consumers to assist with product and quality inquiries Show less
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Education
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East Carolina University
Bachelors of Science, Economics, Economics