Anthony C. Luisi

Director of Sales Marketing at Excelsior Care Group
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Contact Information
us****@****om
(386) 825-5501

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Experience

    • United States
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Director of Sales Marketing
      • Sep 2021 - Present

      Essential Duties & Responsibilities •Market the facility to the area hospitals •Create and maintain referral sources •Coordinates resident / patient referral and approval process. •Conducts tours of facility with potential residents / patients and their family members. •Tracks pre-admission referral activity daily / weekly. •Assures contracts are completed on a timely basis. •Ensures specialized equipment is ordered as indicated (reviews contract content for need to obtain prior approval from authorized payer). •Ensures level of care approval obtained as indicated (PASSAR) is completed. •Respond to inquiry calls from hospital discharge planners, families, and other referral sources. •Manages the admission process by maintaining updated bed availability and facility services information. •Manage the inquiry process professionally, timely and with appropriate follow-up. •Effectively manage occupancy levels and census/premium mix enhancement. •Develop and maintain relationships to advise referral sources of bed availability and new products and services, and efficiently meet the daily needs of the community at large. •Promote the facility and its services to referring agencies. •Maintain the current database of existing and potential referral sources. •Alert appropriate department supervisors and building staff of projected changes, i.e. admissions, bed changes, and discharges, by chairing daily admission meeting to discuss forthcoming changes. Utilize bed management principles. •Maintain a close working relationship with the Director of Nursing and the Business Office Manager to assure appropriate and efficient decisions about prospective admissions. Recommend admission decisions to facility management, when admissions determinations are made.

    • United States
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Senior Director Of Marketing
      • Dec 2017 - Sep 2021

      Essential Duties & Responsibilities •Market the facility to the area hospitals •Create and maintain referral sources •Coordinates resident / patient referral and approval process. •Conducts tours of facility with potential residents / patients and their family members. •Tracks pre-admission referral activity daily / weekly. •Assures contracts are completed on a timely basis. •Ensures specialized equipment is ordered as indicated (reviews contract content for need to obtain prior approval from authorized payer). •Ensures level of care approval obtained as indicated (PASSAR) is completed. •Respond to inquiry calls from hospital discharge planners, families, and other referral sources. •Manages the admission process by maintaining updated bed availability and facility services information. •Manage the inquiry process professionally, timely and with appropriate follow-up. •Effectively manage occupancy levels and census/premium mix enhancement. •Develop and maintain relationships to advise referral sources of bed availability and new products and services, and efficiently meet the daily needs of the community at large. •Promote the facility and its services to referring agencies. •Maintain the current database of existing and potential referral sources. •Alert appropriate department supervisors and building staff of projected changes, i.e. admissions, bed changes, and discharges, by chairing daily admission meeting to discuss forthcoming changes. Utilize bed management principles. •Maintain a close working relationship with the Director of Nursing and the Business Office Manager to assure appropriate and efficient decisions about prospective admissions. Recommend admission decisions to facility management, when admissions determinations are made.

    • United States
    • Hospitals and Health Care
    • 500 - 600 Employee
    • Senior Sales Account Executive
      • Feb 2018 - Dec 2018

      •Responsible for planning and implementing marketing and sales activities for home hospice by developing and maintaining referral sources, service coordination, promoting and communicating the image and philosophy of the organization, sales support to programs, and referral of clients to appropriate and desired services. •Develops and maintains contact with key, targeted referral sources toward the generation of new referrals. Develops new referral sources and follows up with discharged clients to determine their need to re-establish services. Provides referral sources with current information on services. •Responsible for achievement of individual sales/volume goals as developed and prioritized by Director of Business Development. Develops and coordinates referrals leading to these programs. Coordinates and facilitates client referral and intake, conducts, as needed, a pre-admission review of clients and obtains, as appropriate, written orders from physicians and Face to Face information as defined. •Develops the annual marketing plan with the Director of Business Development and participates in ongoing planning and marketing evaluation activities. Included are ongoing competitive analysis, marketing needs assessments, and tracking of referrals. Identifies opportunities for formal or contractual relationships with physicians and organizations. •Participates in activities and events that promote the image of the organization. •Participates in department and program planning meetings. Reports information to program staff on marketing issues and facilitates coordination of marketing activities. •Attends corporate and local training, as needed on sales and marketing principles methods. •Develops and maintains professional and positive relationships with community leaders, staff, all referral sources and families and clients needing hospice, home health or other community services. •Maintains current knowledge of government regulation

    • United States
    • Hospitals and Health Care
    • 700 & Above Employee
    • Account Executive - Clinical Liaison
      • Jan 2014 - Feb 2018

      *Calibrate with case managers, physicians, referral sources and home health agencies to facilitate patient discharge and coordination of care. *Conduct initial infusion set up on our therapy services and technology with patient/family. *Assesses method of administration based on physician orders. *Identify opportunities for improvement in patient care and participate in the institution’s quality assurance/performance improvement initiatives. *Maintained and grew core therapy through customer relationships and provides responsive customer service to all accounts. *Managed to grow assigned territory to a 300+ patient gains within one year, with a mix of different core therapies. (Inotropes, IVIg, TPN, ABX) *Contracted several cardiac rehabilitation facilities to become sol provider for inotrope patients.

  • Landauer Metropolitan - Medstar
    • new york methodist hospital
    • Sales Account Manager
      • Jul 2013 - Jan 2015

      *Solely obtained onsite contract for All Care Medical transitioning the entire hospital without disruption to patients and staff. *Working closely with upper management to provide Methodist Hospital with Medela Negative Pressure Wound Pumps for inpatient use. * Provided and maintained outstanding customer service to patients, case managers, nurses, & doctors as well as upper management executives. *Ability to obtain proper documentation and insurance verification for certain products enabling a patient to be discharged. *Aided in reducing the overall length of stay of patients by providing services in a timely fashion. *Provided and maintained outstanding customer service to patients, case managers, nurses, & doctors as well as upper management executives *Solely increased sales of key products within a three month period such as oxygen, enteral supplies, low air loss mattresses, C – Pap, Bi – Pap, and Negative Pressure Wound Therapy.

    • Hospitals and Health Care
    • 1 - 100 Employee
    • Liaison
      • Jul 2013 - Mar 2014

    • Emergency Medical Services
      • Jan 2008 - Oct 2011

    • Project Manager
      • Jan 2004 - Jan 2009

      Responsible to inspect, unload, and install workstations and wood executive offices * Providing proper paperwork * Ability to read blue prints * Provided outstanding customer relations Responsible to inspect, unload, and install workstations and wood executive offices * Providing proper paperwork * Ability to read blue prints * Provided outstanding customer relations

Education

  • CUNY School of Professional Studies
    Bachelor of Science (BS), Health information managment
    2013 - 2014
  • University of Medicine and Dentistry of New Jersey
    Bachelor of Science (B.S.), Health Information Management
    2012 - 2013
  • Georgian Court University
    Bachelor of Arts (B.A.), Psychology
    2010 - 2012
  • Brookdale Community College
    Associates of Social Science

Community

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