Anthonia Okonji
Communications & Community Manager at Microtraction- Claim this Profile
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Bio
Credentials
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SME 100 Nigeria 25 under 25
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Experience
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Microtraction
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Nigeria
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Venture Capital and Private Equity Principals
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1 - 100 Employee
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Communications & Community Manager
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Apr 2022 - Present
● I oversee Microtraction’s Community (Fellowship), newsletter (Opentraction),social media (Twitter, Facebook, IG) & content channels (Medium, LinkedIn).● Provided operational support in the first close of Microtraction's CommunityFund for early-stage African startups.● I co-led the planning committee for the first Female Fundraising Clinic in Lagos, Nigeria. A 1-day networking event with 15 women founders and 5 investors including angels, venture capitalists and corporations.● I provide support to all of Microtraction's portfolio companies, Investors and LPs via weeklyoffice hours calls, informative newsletters and online engagement.● Grew community engagement by organising virtualand physical events and creating community-based initiatives.● Host virtual webinars, Twitter spaces, and physical knowledge-sharingand community-driven events.● Curate segmented & personalised emails for Microtraction community members, Portfolio founders, Investors and LPs (with an average of 60% email open rate).
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Communications and Community Associate
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Apr 2019 - Mar 2022
● Launched different social series (#AdviceForFounders, #MeetTheCompany,#Let’sTalk, #AskMT, and Thonia from Microtraction) highlighting andconnecting Microtraction with the community and African Tech eco-system.● Developed and executed Microtraction’s communications strategy and plansthat produced educative, insightful and engaging publications.● Assisted in launching the Network Partner Initiative; an elite network ofindividuals or companies with specialized skill sets that are interested insupporting and providing their services to the next wave of entrepreneurs whoare building technology businesses across multiple sectors in Nigeria.● Hosted virtual webinars, fireside chats, and physical events to connectMicrotraction to the African Tech community, and eco-system.● Assisted in launching the Microtraction Scout Initiative — a network ofhigh-impact individuals aiding Microtraction in its mission to increase thediversity of deal flow, increase awareness and support remarkableentrepreneurs across Africa.
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Bundle Africa
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Financial Services
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1 - 100 Employee
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Customer Support Specialist
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Apr 2020 - Jan 2021
● Handled customer requests, inquiries, and complaints. ● Educated and enlightened customers on new product features and provide customers with information pertaining to cryptocurrency. ● Communicated with management, co-workers, and customers on how to successfully achieve a goal ● Ensured that all customers’ requests and complaints are escalated and resolved within the turnaround time. ● Handled customer requests, inquiries, and complaints. ● Educated and enlightened customers on new product features and provide customers with information pertaining to cryptocurrency. ● Communicated with management, co-workers, and customers on how to successfully achieve a goal ● Ensured that all customers’ requests and complaints are escalated and resolved within the turnaround time.
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Access Bank Plc
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Nigeria
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Banking
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700 & Above Employee
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Team Lead, Digital Marketing and Social Media Team
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Mar 2018 - Apr 2019
● Managed social media marketing campaigns and day-to-day activities including Developing relevant content topics to reach the company's target customers. ● Collaborated with retail operations, corporate applications, enterprise solutions, digital communications, and other business units to drive customer education, acquisition, and retention. ● Created, managed, and published content (images, video and written). ● Reviewed and responded to reviews on bank products via Google Play console. ● SEO (search engine optimization) and generation of inbound traffic. ● Day-to-day agent skills and relationship management.
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Client Service Professional
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Oct 2015 - Feb 2018
● Engaged at least 150 customers daily via social media, achieved 80% first contact resolution and improved the team’s productivity by 15% in 6 months. ● Handled complaints expertly, provided appropriate solutions within agreed TAT and SLA, and follow up to ensure resolution via social media. ● Responsible for the weekly report to the supervisor highlighting major engagement issues on all available platforms and strategy/ideas for turnaround. ● Provided support to management, including hiring, training, inducting, and onboarding new team members. ● Developed customer engagement strategy for client’s success.
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Madivas
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Media Production
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Editor in Chief
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Jul 2015 - Oct 2015
● I oversaw social media strategy: wrote and optimized fashion-related content for the website and social networking accounts such as Facebook, Instagram and Twitter ● I exercised sound editorial judgement ● I created creative content in fashion and lifestyle for the website ● I edited content for the website and Scrutinized headlines, stories, and scripts to ensure that blog posts present information that is compliant with the company's standard ● I oversaw social media strategy: wrote and optimized fashion-related content for the website and social networking accounts such as Facebook, Instagram and Twitter ● I exercised sound editorial judgement ● I created creative content in fashion and lifestyle for the website ● I edited content for the website and Scrutinized headlines, stories, and scripts to ensure that blog posts present information that is compliant with the company's standard
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Education
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2015 - 2016
School of Management and Consultancy, Nigeria
Higher National Diploma, Corporate Communications & Public Relations -
2009 - 2013
University of Benin
B.A (Ed), English & Literature
Community
