Anthony Franklin, PhD
Board Member (Co-Founder) at Fanalytical- Claim this Profile
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Bio
Experience
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Fanalytical
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United States
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Spectator Sports
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1 - 100 Employee
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Board Member (Co-Founder)
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Apr 2017 - Present
Fanalytical is an early-stage company that helps sports organizations leverage data and analytics to intelligently engage casual audiences into passionate, loyal fans and donors. • Served as Head of Data and Analytics Products • Co-orchestrated strategic channel partnerships. • I served as former product manager. Focused on incorporating design-thinking principles and prioritizing customer success through strong partnerships. This included developing a comprehensive product strategy within a very competitive market and designing the corresponding product roadmaps through execution. • Our core product feature offerings were based on implementing advanced analytics. Such as: customer lifetime value, ticketing product propensity models, product recommendation modeling, survey design and response models, fan segmentation, marketing mix models, sponsorship targeting analyses, personalized fan profiling, customer marketing journey, website and social media analyses as well as A/B testing. • I worked alongside our data engineering team to architect and implement a modern data lake strategy which reduced cloud service costs and improved data pipeline efficiency Show less
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Wolfpack Investor Network
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United States
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Venture Capital and Private Equity Principals
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1 - 100 Employee
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Network Member
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Jul 2023 - Present
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Meirc Training & Consulting
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United Arab Emirates
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Professional Training and Coaching
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1 - 100 Employee
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Big Data Analytics Course Instructor
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Aug 2015 - Present
• Evangelizing the impacts of big data across the world. • Big Data Analytics instructor for business executives and practitioners in the Middle East region. • Student mentorship and business consultant • Evangelizing the impacts of big data across the world. • Big Data Analytics instructor for business executives and practitioners in the Middle East region. • Student mentorship and business consultant
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Red Hat
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United States
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Software Development
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700 & Above Employee
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Head of AI/ML (Enterprise Data & Analytics)
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Mar 2021 - May 2023
Enterprise Data & Analytics is a global, product focused team that provides analytics focused solutions to multiple critical Red Hat business units. • Leading three globally distributed analytics focused product teams. • Technical product leader for Ecosystem Intelligence Application. Ecosystem Intelligence is a beacon product that provides advanced intelligence to external Red Hat business partners to support renewal growth. Ecosystem Intelligence provides insights related to retention and white space analyses (cross-sell, upsell) to improve Red Hat B2B partner sales performances. • Building cross-functional relationships with business leaders, product managers and C-level executives within Red Hat is imperative for the success of our products. • Applying a data centric software development lifecycle practices and agile software development best practices • Building cross-functional relationships with business leaders, product managers and C-level executives within Red Hat. • Product delivery focused on high impact business intelligence and advanced ML/AI assets to support business excellence. Show less
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Microsoft
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United States
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Software Development
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700 & Above Employee
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Cloud Analytics Architect, OCP Comm. Manager
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Apr 2018 - Mar 2021
As a member of Microsoft's One Commercial Partner (OCP) Team, our primary focus was strategic B2B partner engagement and AI product development. • Our US AI engineering team developed minimum viable products and minimum releasable features based on Azure technologies for sanctioned Microsoft technical partners (ISV & SI). • I served as the technical lead for Azure Databricks implementations. Moreover, I helped manage our technical analytics partnership with Databricks to enhance ISV solution development and enablement. • As Azure Databricks empowered solutions increased in popularity, Azure Databricks enablement requests increased, which led to intentional partner focused enablement programs and incentives. • Curate technical partner relationships aligned with Azure sales and utilization to accelerate Azure Marketplace sales and enhance partner engagements • Each approved project required Microsoft partner C-level sponsorship. As the lead Microsoft resource on a given engagement, I served as the technical trusted advisor and worked directly with the partner executive technical team. Project kickoffs and final presentations were executive focused. • Managed three AI engineers (Aspire Program) Show less
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SAS
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United States
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Software Development
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700 & Above Employee
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Sr. Enterprise Analytics Architect
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May 2013 - Jul 2017
• I served as the lead product expert in pre-sales engagements. This incorporated delivering executive-level presentations to support sales efforts as well as technical workshops for product feasibility. • As a member of the sales team, we co-developed account strategies and account engagement plans for prospective and current customers. • (2013-2015) I worked on a dedicated beacon account, General Electric. This included GE Finance and GE Energy. My primary focus was enhancing GE's private label credit card operations leveraging the SAS software. For example: loss given default models, credit worthiness analyses and financial risk modeling. Head of SAS for Sports Analytics: • Initiated first analytics for sports practice within commercial business unit, resulting in double sports aligned corporate sponsorships (New York Mets, Major League Soccer, Washington Redskins) • Our SAS for Sports sales team had successful engagements with the following properties: Major League Soccer (BI/ML), AEG Sports (Customer Marketing Analytics), Orlando Magic (Fan Intelligence), NY Mets, Washington Football Team Show less
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North Carolina State University
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United States
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Higher Education
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700 & Above Employee
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Teaching Assistant for Institute of Advanced Analytics
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Aug 2007 - May 2013
Course Instructor • Developed original course content for R programming and linear algebra Course Assistant • Optimization, Text Mining, Data Mining, Forecasting and Segmentation Course Instructor • Developed original course content for R programming and linear algebra Course Assistant • Optimization, Text Mining, Data Mining, Forecasting and Segmentation
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SAS
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United States
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Software Development
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700 & Above Employee
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R&D Intern
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May 2011 - Aug 2011
Enterprise Miner application development • Developed original code to integrate JMP software components with SAS Enterprise Miner • Implemented consolidated analytics model assessments across platform: ROC, Lift, Cum Captured Response. o Worked with software testing department for quality control and validation approaching production software updates. Enterprise Miner application development • Developed original code to integrate JMP software components with SAS Enterprise Miner • Implemented consolidated analytics model assessments across platform: ROC, Lift, Cum Captured Response. o Worked with software testing department for quality control and validation approaching production software updates.
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Education
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North Carolina State University
Master of Business Administration - MBA, Innovation Management -
North Carolina State University
Doctor of Philosophy - PhD, Statistics -
North Carolina State University
Master of Science - MS, Statistics -
North Carolina State University
Master of Science - MS, Financial Mathematics -
Coastal Carolina University
Bachelor of Science (B.S.), Applied Mathematics