Marketing Assistant

• Apr 2023 - Present

Junior Social Media and Content Assistant

• Mar 2021 - Feb 2023

- Executed social media initiatives to build customer engagement and loyalty. - Achieved a 20% increase in open rates and a 5% increase in conversion rates of e-newsletters. - Designed high-quality graphics for both print and digital media, effectively conveying the brand's identity. - Collaborated with cross-functional teams to optimize customer engagement and drive sales. - Conducted research on the latest social media trends, stock photos, and typography to develop unique visual projects. - Enhanced online customer success efficiency by providing timely and helpful assistance through emails. Show less

Freelance Graphic Designer

• 2019 - 2020

- Sketched and refined multiple labels for clients, ensuring that their brand identity was effectively communicated to their target audience. - Proposed and finalized menu and bottle design, resulting in an increase in sales and positive feedback from customers. - Organized logo files for different printing and web purposes, making it easier for clients to use and implement their designs across various platforms. - Sketched and refined multiple labels for clients, ensuring that their brand identity was effectively communicated to their target audience. - Proposed and finalized menu and bottle design, resulting in an increase in sales and positive feedback from customers. - Organized logo files for different printing and web purposes, making it easier for clients to use and implement their designs across various platforms.

Design and Marketing Coordinator

• Dec 2018 - Dec 2019

- Created eye-catching branding designs for multiple events on and off campus. - Conducted in-depth research on marketing strategies for social media platforms such as Facebook, Instagram, and Twitter and achieved 150% increase in total followers. - Created an effective annual Study Abroad Fair campaign that resonated with the target audience and gathered 1000 attendees. - Successfully revamped outdated university websites with more professional designs by conducting thorough research and submitting proposals to the leadership team. Show less