Experience

Pleiades Partners, LLC

• Business Consulting and Services
• 1 - 100 Employee

• Founder & Managing Principal, Pleiades Partners, LLC

  • Feb 2020 - Present

  PLEIADES PARTNERS consultancy operates at the intersection of brand, marketing and communications strategy to produce measurable outcomes and fuel growth. I relish bringing depth and breadth of thinking, and practical expertise to opportunities and issues. In addition to extensive B2B experience, my prior government and customer engagements allow me to successfully navigate a wide variety of local and global initiatives. Clients find that I am an authentic and intuitive leader and a committed partner. Show less



New Vista Acquisition Corp

• United States
• Venture Capital and Private Equity Principals

• Advisor

  • Jan 2021 - Present

  New Vista is a Special Purpose Acquisition Company focused on fueling emerging and transformational technologies in the space & communications, next-gen defense, advanced air mobility, logistics & transportation sectors. New Vista is a Special Purpose Acquisition Company focused on fueling emerging and transformational technologies in the space & communications, next-gen defense, advanced air mobility, logistics & transportation sectors.



Southern Scholarship Foundation

• United States
• Education Administration Programs
• 1 - 100 Employee

• Board Member

  • Jan 2022 - Present

  SSF provides rent-free housing and cooperative living for students through partnerships with seven Florida universities and colleges. SSF provides rent-free housing and cooperative living for students through partnerships with seven Florida universities and colleges.



Scoperta

• Belgium
• Retail

• Advisor

  • Jan 2022 - Present

  Wine Discovery Made Simple : A direct to consumer wine marketplace focused on becoming the premier digital wine buying experience in the U.S. Wine Discovery Made Simple : A direct to consumer wine marketplace focused on becoming the premier digital wine buying experience in the U.S.



Boeing

• United States
• Aviation and Aerospace Component Manufacturing
• 1 - 100 Employee

• Senior Vice President and Chief Communications Officer

  • Sep 2018 - Dec 2019

  Led Boeing’s global external and internal strategies and team of 450+ for the aerospace company, which at the time had $77B in revenues, customers in 150 countries and 160,000 employees. The portfolio also included brand positioning, digital marketing, a P&L brand retail and tour operation, and the historical archives.

• Vice President, Global Brand Management

  • Jul 2014 - Sep 2018

  Spearheaded the global brand-building strategy and a team of 250+, positioning Boeing for growth in its second century. The highlights? Steering the reputation-boosting, multi-year, multi-channel Centennial celebration and the branding platform for the introduction of a $15B services business. Served on the Boeing Intellectual Property Licensing Company board.

• Vice President, Employee Communications

  • Jan 2008 - Jul 2014

  Joining forces with the CHRO during benefits and labor relations transformation, engineered change communications for the move from pension to a defined contribution plan and reduced a $69B liability. Inspired higher engagement than benchmarks in healthcare and wellness. Oversaw Boeing.com, internal news channels and content strategy.

• Vice President, Communications Business Operations

  • Jun 2005 - Dec 2007

  While working closely with communications leadership in corporate and business units on strategy, budgets, talent management and special initiatives, also served as Chief of Staff for the 40-plus corporate communications team.

• Vice President, Brand Management and Advertising

  • Sep 1999 - Jun 2005

  Collaborated with C-suite executives on the company’s breakthrough brand strategy to reposition the aircraft manufacturer as a global aerospace leader and boost the move into new markets.

• Director, Communications, Boeing Expendable Launch Systems and Reusable Space Systems

  • Jan 1996 - Sep 1999

  Strengthened the strategic focus to boost the organization’s leadership role in government and commercial launch businesses. Successfully executed image enhancement and issues plans for product introductions and failures, program wins and cancellations, layoffs, union negotiations and environmental concerns.

• Senior Manager, External Communications, Space and Defense Systems

  • Dec 1989 - Jan 1996

  Steered campaigns for space and defense programs and business pursuits and liaised with international and national media. Efforts on an experimental launch vehicle and International Space Station grassroots team contributed to congressional funding. Hired as manager and promoted to senior manager in 1992.



United States Air Force

• United States
• Defense and Space Manufacturing
• 700 & Above Employee

• Chief, Community Relations, Public Affairs Office

  • Jun 1989 - Dec 1989

  Initiated and conducted various community relations programs. Also served as a liaison with government and civil leaders, and coordinator of the Community Relations Council. Curator of the U.S. Air Force Space Museum and tour program manager.

• Media Relations Specialist

  • Mar 1988 - Jun 1989

  As a U.S. Air Force spokesperson (civilian), worked with local, regional, national and international media outlets for space launches and missile tests. Additionally, designated a Department of Defense spokesperson for five shuttle missions, including the return to flight following the Challenger accident.