Anne-Marie Barclay

Commercial Director at FrontM
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Contact Information
Location
Bordon, England, United Kingdom, UK
Languages
  • English Native or bilingual proficiency
  • French Limited working proficiency

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Drew Brandy

I had the pleasure of working with Anne-Marie for a number of years at Inmarsat. In her channel development capacity, Anne-Marie and her team were responsible for developing and administering the programmes for our global channel partners. Her professionalism, outstanding knowledge of channel dynamics and conflict resolution enabled her to manage often difficult challenges and provide solutions that enabled our partners to grow their business. She is an outstanding leader and a great inspiration to her team and colleagues and would adapt well to any environment.

Paul Gudonis

Anne-Marie and I worked together in various roles whilst at Inmarsat, she is an absolute pleasure to work with. Focused on people and developing the best relationships to seek true win:win solutions for her clients and the company, she was highly valued in business development and strategic partnerships. Any role that requires close interaction with other people to solve problems and seek solutions will be well suited to Anne-Marie's personality and capabilities.

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Credentials

  • MHFA Standard
    Mental Health First Aid England (MHFA) Community Interest Company
    May, 2016
    - Sep, 2024

Experience

    • United Kingdom
    • Mobile Computing Software Products
    • 1 - 100 Employee
    • Commercial Director
      • Jul 2022 - Present
    • Director
      • Jun 2018 - Present

      • Fronted projects delivering market reviews with recommendations for future developments and activities; development and implementation of change management and brand strategies; generated growth strategies for expanding into new markets • Consultation assignments providing specialist insights for knowledge sharing companies including GLG and Alphasights • Fronted projects delivering market reviews with recommendations for future developments and activities; development and implementation of change management and brand strategies; generated growth strategies for expanding into new markets • Consultation assignments providing specialist insights for knowledge sharing companies including GLG and Alphasights

    • Consultant Partner
      • Sep 2020 - Dec 2021
    • Telecommunications
    • 700 & Above Employee
    • Senior Director, Channel Strategy, Maritime
      • Mar 2015 - Nov 2017

      • Defined the channel strategy and established rules of engagement within the Inmarsat partnership to enable alignment of sales, marketing and technical strategies thereby securing revenue surety and bolstering stakeholder relationships • Developed and maintained relationships with senior executives across key customers and partners through constructive and honest communications to build confidence and to foster openness in business dealings• Improved channel traction through delivery and articulation of strategy and programmes to existing and potential partners through regular face-to-face meetings and channel webex presentations• Optimised resource towards partners by designing a tiering and accreditation framework to manage partner performance that recognised and supported those partners instrumental to growth across target sectors• Successfully created processes for evaluating and recruiting new partners, mapping the channel by sector and region and bringing partners on-board with a smooth transition into the sales organisation Show less

    • Director, Channel Development
      • Jan 2013 - Feb 2015

      • Role created for me to create a new distribution framework to work with 5 independent Business Units to support their channel priorities and driving the right behaviours internally and externally• Led the implementation of the new distribution framework ensuring consistency and collaboration and to drive efficiency while enabling flexibility to grow and best address the requirements of specific sectors• Managed channel loyalty program aligning priorities across Business Units and achieved increased revenue from agreed joint activities• Directed the development and delivery of a new Partner website providing aplatform for more effective marketing and communications with the channel, supporting revenue growth and making it easier for our partners to engage with Inmarsat Show less

    • Senior Account Director
      • Oct 2007 - Dec 2012

      • Responsible for US$250m+ annual global sales and managing Inmarsat’s largest indirect Partner• Steered the development and implementation of account strategy ensuring alignment to Inmarsat’s strategy and business objectives for mutual success• Achieved strong revenue performance despite disruption from major changes in the distribution channel • Educated channel on new product and services development to enhance competitive edge by maintaining and growing existing customers and acquiring new business Show less

Education

  • The University of Wolverhampton
    Bachelor of Arts (B.A.), Languages and Business

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