Online marketeer

• Mar 2021 - Present

Co-Founder

• 2017 - Present

Als mede-eigenaar/oprichter van GET IN CTRL. ben ik verantwoordelijk voor alle marketing gerelateerde opdrachten. Hierbij adviseer ik bedrijven en zelfstandigen uit verschillende branches voor het versterken van hun online zichtbaarheid en het binnenhalen van extra leads. Dit loopt uiteen van het meedenken tot strategieën tot het uitvoeren van hands-on marketing taken. Als mede-eigenaar/oprichter van GET IN CTRL. ben ik verantwoordelijk voor alle marketing gerelateerde opdrachten. Hierbij adviseer ik bedrijven en zelfstandigen uit verschillende branches voor het versterken van hun online zichtbaarheid en het binnenhalen van extra leads. Dit loopt uiteen van het meedenken tot strategieën tot het uitvoeren van hands-on marketing taken.

Online Marketeer

• Oct 2018 - Jan 2021

Nelson Schoenen is een bedrijf op het gebied van schoenenmode met circa 100 winkels. Het bedrijf staat op plek 81 in de Twinkle100 (anno 2020). Verantwoordelijk voor het beheren en optimaliseren van de online marketing kanalen van nelson.nl en shoemixx.nl Waaronder: Google Ads, Bing Ads, Facebook ads, affiliates, e-mail marketing & SEO. Tools: Clang, AdChieve, DoubleClick, QlikView, Hotjar en Google producten zoals Analytics, Ads, Search Console & VWO. Nelson Schoenen is een bedrijf op het gebied van schoenenmode met circa 100 winkels. Het bedrijf staat op plek 81 in de Twinkle100 (anno 2020). Verantwoordelijk voor het beheren en optimaliseren van de online marketing kanalen van nelson.nl en shoemixx.nl Waaronder: Google Ads, Bing Ads, Facebook ads, affiliates, e-mail marketing & SEO. Tools: Clang, AdChieve, DoubleClick, QlikView, Hotjar en Google producten zoals Analytics, Ads, Search Console & VWO.

Marketeer

• Aug 2016 - Jul 2018

Verantwoordelijk voor de marketingactiviteiten van de zeven easyHotels in de Benelux. Dit bevat de offline en online marketing taken waaronder: PR & branding, SEA, SEO, e-mail marketing en social media marketing. Het offline onderdeel in samenwerking met een PR bureau en externe partijen voor promotiemateriaal en logo ontwerp. Tools: WordPress, MailChimp, Google producten, Photoshop. Verantwoordelijk voor de marketingactiviteiten van de zeven easyHotels in de Benelux. Dit bevat de offline en online marketing taken waaronder: PR & branding, SEA, SEO, e-mail marketing en social media marketing. Het offline onderdeel in samenwerking met een PR bureau en externe partijen voor promotiemateriaal en logo ontwerp. Tools: WordPress, MailChimp, Google producten, Photoshop.

Trainee online marketing

• Jan 2016 - Aug 2016

During this intensive traineeship I am trained in the fields of the (constantly changing) world of online marketing. - First part: Started with a month of fulltime learning, courses and exercises. In this period the focus was mainly on SEO, e-mailmarketing, writing skills for webcontent and blogs, getting the Google Analytics certificate and inbound marketing. - Second part: Started working for a large webshop which offers mainly outdoor products. This work contained the on-page and off-page optimization of the different website domains for the Dutch and Belgium market. Solving the technical SEO issues like: duplicate content, meta descriptions and HTML coded content. Next to that I wrote many new keyword-focussed-content, blogs and build/maintained the linkbuilding profile. - Third part: developing and executing a new website as a group project. Went to the whole process from A to Z: doing keywords research, brainstorming on the layout for the website, providing the content, implementing the email automation program, setting up the advertisement (Facebook, Adwords, LinkedIn) and the follow up from the leads. Worked for a several other small projects too in relation to their online marketing activities. Worked with the following tools: Google Search Console, Google Analytics, Google Adwords, MOZbar, SEOquake, Majestic, Screaming Frog, Positionly, Keywordtool.io, Ubersuggest.io. CMS: WordPress 4.5, Magento 1.8 Show less

Order Administrator

• Apr 2015 - Jan 2016

Worked within the sales and administration department. Focussed on daily order handling from luxury furniture for retailers from the UK, Scandinavia, Middle-East and Australia. Providing customers with product information, guidance and advice on the assortment over the phone and via e-mail. Also went to the Maison & Objet fair in Paris as member of the salesteam. Worked within the sales and administration department. Focussed on daily order handling from luxury furniture for retailers from the UK, Scandinavia, Middle-East and Australia. Providing customers with product information, guidance and advice on the assortment over the phone and via e-mail. Also went to the Maison & Objet fair in Paris as member of the salesteam.

Assistant Shop Manager

• Oct 2013 - Apr 2015

Product Development assistant

• Jul 2013 - Sep 2013

Maintaining the administrative and marketing related activities for the lifestyle products of Hogewoning BV. Hereby I used the following software: Navision, Adobe Photoshop & Adobe InDesign. Maintaining the administrative and marketing related activities for the lifestyle products of Hogewoning BV. Hereby I used the following software: Navision, Adobe Photoshop & Adobe InDesign.

Direct Sales intern

• Jan 2013 - Jun 2013

Part of the direct sales team and working on sales analysis for the brands Sunparks, Center Parcs and Pierre & Vacances, making pages in the CMS and work with Google Analytics for the Belgium market. Every week we participate in meetings about the number of sales and we discuss the targets for the next week. SEO and SEA matters are also discussed then. For the brand Pierre et Vacances I am making an online marketing plan with the goal to increase online sales for the Belgium market. Part of the direct sales team and working on sales analysis for the brands Sunparks, Center Parcs and Pierre & Vacances, making pages in the CMS and work with Google Analytics for the Belgium market. Every week we participate in meetings about the number of sales and we discuss the targets for the next week. SEO and SEA matters are also discussed then. For the brand Pierre et Vacances I am making an online marketing plan with the goal to increase online sales for the Belgium market.

Sales assistant

• Nov 2007 - Jan 2013

Sales assistant in a bakery shop of van Maanen, a bakery company which has more than 50 stores in the Netherlands. Working in several stores of van Maanen where all kind of bread, pastry and cookies are sold. Learned all the package and baking processes and learned how to offer the client the best service and knowledge about the products. Sales assistant in a bakery shop of van Maanen, a bakery company which has more than 50 stores in the Netherlands. Working in several stores of van Maanen where all kind of bread, pastry and cookies are sold. Learned all the package and baking processes and learned how to offer the client the best service and knowledge about the products.

Intern marketing

• Apr 2011 - Jul 2011

Orientated internship marketing (market research) at the company Emceepack BV located in Lisse in the Netherlands. During this internship a research was done about the interests of the possible buyers for a new product. Experienced several business processes like writing letters, keep a telephone survey and worked on social media pages for the company. Orientated internship marketing (market research) at the company Emceepack BV located in Lisse in the Netherlands. During this internship a research was done about the interests of the possible buyers for a new product. Experienced several business processes like writing letters, keep a telephone survey and worked on social media pages for the company.