Anne-Marie Bterrany

Marcom Manager at Fawzia Sultan Healthcare Network
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Contact Information
us****@****om
(386) 825-5501
Location
Kuwait City, Al Asimah, Kuwait, KW
Languages
  • English -
  • French -
  • Arabic -
Skills

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Nibu Varghese

Anne-Marie is one of the most dedicated professionals I have come across and her ability to juggle multiple projects it is one of her great forte. She brings integrity and intelligence to her work, and I believe her overall presence positively impacted the environment and my individual experience working with her. She is an excellent and value-added resource; thus I highly recommend her to any corporate enterprise.

Meriem Hilali

I found Anne-Marie to be consistently pleasant, tackling all projects with dedication and a smile. Besides being a joy to work with, Anne-Marie is a take-charge person who is always bringing all creative ideas.

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Credentials

  • Business Analytics
    Harvard Business School
    Jun, 2023
    - Nov, 2024
  • Digital Marketing Diploma
    The CPD Certification Service
    Aug, 2018
    - Nov, 2024
  • Marketing Diploma
    The CPD Certification Service
    Jul, 2018
    - Nov, 2024
  • Fire Warden Training Course
    WATANIYA ENVIRONMENTAL SERVICES CO.
    Mar, 2014
    - Nov, 2024
  • First Aid & CPR Training Course
    WATANIYA ENVIRONMENTAL SERVICES CO.
    Mar, 2014
    - Nov, 2024

Experience

  • Fawzia Sultan Healthcare Network
    • Kuwait
    • Medical Practices
    • 1 - 100 Employee
    • Marcom Manager
      • Oct 2021 - Present

      Overseeing the marketing department while creating a new strategy in order to achieve the objective of FSHN, in optimizing and increasing number of patients, enhancing the brand and creating campaigns. Handle Business development ( Physical and Digital Marketing) activities in a timely and cost-effective Manner to maintain and increase the FSHN brand name and attract new clients. • Design and implement a comprehensive Business development strategy in line with FSHN's strategy and business plan by prioritizing growth initiatives. • Develop annual department budgets, defining initiatives, objective and Timelines and ensure the implementation of the approved budget. • Develop annual marketing plan calendar, ensure implementation and monitor outcomes. • Manage FSHN brand identity across all channels and ensure it is consistent with the strategy. • Conducts frequent rounds on FSHN premises and campaigns to ensure that the brand reflects specifications written in the guidelines. • Manage relationships with suppliers and agencies and ensure they deliver in line with requirements, specifications and budget. • Build relationships with hospitals, medical centers, corporations and Physicians by promoting FSHN services and creating referral programs. • Increase Brand awareness by creating campaigns • Negotiate agreements and special programs for corporations with the head of departments and DOO. • Manage the clinician referral program and ensure relations are maintained. • Drive marketing campaigns based on priorities, segmentation, brand and service features. Show less

  • Taiba Hospital
    • Kuwait
    • Hospitals and Health Care
    • 200 - 300 Employee
    • Marketing and Communications Manager
      • Apr 2019 - Oct 2021

      Manage the marketing function of Taiba Hospital by implementing the marketing plans, programs, and other marketing-related activities to achieve the defined marketing objectives. • Conduct market and customer research and analyze conditions for effective implementation of marketing plans as needed. • Manages all marketing, advertising, and promotional activities for the organization; Manage the acquisition and retention marketing efforts designed to drive website traffic; Establish plans and programs for market study with following up on their implementation; Develop the annual Marketing Calendar in line with the approved Business Plan objectives; Perform against the pre-set goals to ensure that progress is being made in the desired direction and preventive/ corrective actions are taken accordingly. • Interface with various departments for the effective implementation of marketing programs for demand/lead creation. • Develop promotional materials including marketing collateral and print copies; Manage the productivity of the marketing plans and projects. • Analysis of customer research, current market conditions, and competitor information; Implement marketing plans and projects for new and existing services and products; Expand and develop marketing platforms; Monitor, review, and report on all marketing activity and results; Maintain knowledge of marketing trends, developments and best practices. • Preparing periodic reports regarding Marketing function’s activities and achievements to be submitted to the management Show less

  • SSH Design
    • Kuwait
    • Architecture and Planning
    • 700 & Above Employee
    • Senior Creative Designer/Marketing and Communications
      • Sep 2013 - Mar 2019

      Responsible to produce and maintain the company Branding Guidelines document and ensure it is properly implemented across all medium of communication internally and externally. Produce marketing collateral such as company profiles, capability statements, proposals and bid documents and targeted presentations, projects data sheets for marketing purposes. Design required graphic works for events and activities organized by the marketing department and help maintain the brand image across all mediums of communication. Produce monthly internal communication tools such as employee Newsletter, HR. Quarterly an Internal Newsletter. Maintain company’s website as per guidelines and ensure news and careers page are regularly updated as requested. Produce greeting electronic cards and design clients corporate gifts on specific occasions as per marketing assigned calendar of events. Social media Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action Set up and optimize company pages within each platform to increase the visibility of company’s social content Collaborate with other departments to manage reputation, identify key players and coordinate actions Show less

  • pad10
    • Graphic Design
    • 1 - 100 Employee
    • Senior Graphic Designer
      • Nov 2009 - May 2013

      Worked as a Senior Designer, while successfully achieved various print projects, including various web & print communications: Brochures, leaflets, Magazines, Ads, Book design, Brand identity, Annual reports, Packaging. Handling “RED MANGO -Kuwait” account between the years of 2013-2011, including designs for “Press Designs”, an eco friendly brand of stationery and “objet d’art”. Participated in an exhibition organized by “Peace one day - kuwait”2011. Awarded: First Prize in P2BK exhibition booth concept and design. Show less

Education

  • USEK
    Master’s Degree, Graphic Design
    2004 - 2009
  • Notre dame de louaize
    High School, Economics and Sociology
    2000 - 2003

Community

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