Global Brand Manager

• Apr 2022 - Present

I am the global brand lead on the Just Cause franchise, working on the positioning and origination of all brand materials, and work closely with my PR and Community counterparts. I am the central contact point for all internal and external partners across the globe. I collaborate closely with the game creators to ensure brand and game campaigns harmonise and the customers’ needs and wants are leading key decisions.I am also supporting the Square Enix Collective team as marketing lead for PowerWash Simulator while the game releases physically and numerous DLC and for Little Goody Two Shoes until launch. Show less

Assistant Marketing Manager

• Nov 2020 - Apr 2022

I am an integral part of the Portfolio Team, and work in a fast-paced, agile,interdisciplinary team, across North America, Europe, and Japan. This includeshaving a detailed knowledge of the products and overseeing the strategy foreach of them, to ensure that all teams receive the correct direction, informationand assets to execute their campaigns.I have driven a number of organisational improvements in the team, as well asdeveloped new types of marketing documents that have become standard forglobal collaboration.Launched: NEO: The World Ends with YouLaunched: Chocobo GPCollaborated on the following before changing teams:- STAR OCEAN THE DIVINE FORCE- The DioField Chronicle- VALKYRIE ELYSIUM- Harvestella- Theatrhythm FINAL BAR LINE Show less

Lead Project Manager and Asia Brand Manager

• Oct 2020 - Nov 2020

During my time at PQube, I have learnt the ropes from the ground up, startingas a marketing executive and working my way up to brand manager for the Asiadivision and team leader of all product managers. Thanks to my successes onseveral key products with important business partners, I oversaw the Asiacategory. I was also responsible for the tone and content of the Asia brand onsocial media, as well as introducing and maintaining new processes and structure in order to hit my target objectives.I retained the role of a product manager and events manager, as well overseeingall social media for the PQube Games brand.Product Management- Developing unique marketing campaigns suited to each product and in line with eachbudget, on a national, European or worldwide scale.- Managing advertising campaigns on social media through AdWords, FacebookBusiness and Twitter Ads.- Overseeing costing and lead times of sample production and manufacture forphysical products.- Presenting product to key retail accounts, consumers, press and sales teams.Creative- Designing physical products, from pre-order bonuses to full collector’s editions.- Key role in all marketing creative - from design, external commissions and music, tovideo direction.- Taking part in streams and videos at events or with a partner platform.- Conceptualizing live action trailers for marketing -with animals or our team.Social Media Management- Creating dedicated social media content in order to support products long-term.- Community Management on general and game-dedicated channels.- Bringing the Twitter account from 5K followers to over 28K entirely organically.Event Management- Planning and on-site presence at events, from build days to take down, assistingcustomers, managing press or developer clients.- Working on MCM London, Japan Expo, Paris Manga, Revolution, Gamescom, Playby PAX Paris, LA Anime Expo, PAX East, PAX West, etc. Show less

Brand Manager

• Jan 2020 - Oct 2020

Senior Product & Events Manager

• Jun 2019 - Jan 2020

Senior Product Manager

• Mar 2018 - Jun 2019

Product Manager

• Jun 2017 - Mar 2018

Marketing Executive

• Apr 2016 - Jun 2017

Account Manager - UK, French and BeNeLux market

• Apr 2015 - Nov 2015

I worked for Targus, a major IT peripherals manufacturer and distributor. My role is to manage enterprise level leads from FTSE 100 companies and major organisations and companies, and ensure Targus products are delivering to the organisations needs. I worked closely with the UK and German Key Account Managers and with Targus' social media expert and marketing team. The primary core of my clients are based in France, Belgium and the Netherlands, however I am also proficient in English. Targus is a leading global supplier of high quality laptop bags, cases and accessories for an increasingly mobile lifestyle. Product Summary: - A range of brand/device agnostic Universal Docking Stations - Cases & bags for laptops & tablets, 4ft drop tested to a Military Standard - Privacy Screens - Peripheral accessories Show less

Account Manager

• Oct 2014 - Jan 2015

Circdata provides integrated audience management and development solutions for event registration services. I was the Account Manager for a French client as primary contact point, delivering customer service in both French and English for events registration, organising print media, managing database (Lotus Approach) and taking part in basic data analysis and administration, including translations of user guides in French and German. Circdata provides integrated audience management and development solutions for event registration services. I was the Account Manager for a French client as primary contact point, delivering customer service in both French and English for events registration, organising print media, managing database (Lotus Approach) and taking part in basic data analysis and administration, including translations of user guides in French and German.

Assistante Développement

• Jan 2014 - Jun 2014

I organized several events, including an art exhibition themed around Moebius and Dante. I took part, with a booth, in the international Comic Book Festival of Angoulême. I dealt with the product development of related merchandise including iPhone cases and a partnership with Le Coq Sportif for trainers. I handled the translation of copyright and publishing contracts; I acted as the French translator during commercial negotiations with a US based company, resulting in a contract. I delivered basic web development as well as acting as an assistant for ongoing judiciary cases. Show less

Stagiaire chargée de Diffusion

• Apr 2013 - Jul 2013

I took part in events about architecture for two professional magazines: AMC and CTB. I managed client files in Excel and analysed and presented subscription statistics for yearly statements. I created a self-promoting advertisement for a magazine. I wrote sales letters, canvassing for potential new target clients. I took part in events about architecture for two professional magazines: AMC and CTB. I managed client files in Excel and analysed and presented subscription statistics for yearly statements. I created a self-promoting advertisement for a magazine. I wrote sales letters, canvassing for potential new target clients.

Intern

• Jul 2012 - Aug 2012

I worked both in France and the UK, researching a project on B2B marketing through social media and then I presented the conclusions back to the corporate US team. During this time I also used Microsoft SharePoint; I assisted with the creation of events with the European team and was involved with the writing and translation of programs and invitations for Seminars. I worked both in France and the UK, researching a project on B2B marketing through social media and then I presented the conclusions back to the corporate US team. During this time I also used Microsoft SharePoint; I assisted with the creation of events with the European team and was involved with the writing and translation of programs and invitations for Seminars.