Anne-Lotte Kraesgenberg

Senior Marketeer at Kamer van Koophandel
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Contact Information
us****@****om
(386) 825-5501
Location
Enschede, Overijssel, Netherlands, NL
Languages
  • Nederlands Native or bilingual proficiency
  • Engels Professional working proficiency
  • Frans Limited working proficiency
  • Duits Limited working proficiency

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Ardion Beldad

I supervised Anne-Lotte when she working on her master thesis at the University of Twente. Throughout the entire research project, Anne-Lotte displayed a very professional attitude to what she was doing. She carefully reflected on her choices and descisions, just as she was very receptive to comments and feedback. While doing her research, Anne-Lotte showed that she was in control of her activities and she competently dealt with issues and problems that arose along the way. Supervising Anne-Lotte was not complicated at all given her very serious and professional disposition and her very remarkable drive to finish something of good quality.

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Experience

    • Netherlands
    • Government Administration
    • 700 & Above Employee
    • Senior Marketeer
      • Jan 2020 - Present

      Sinds 2020 ben ik Marketeer Merk bij KVK. KVK duidt nieuwe én bestaande wetten en regels. We houden je op de hoogte van ontwikkelingen die jou aangaan. Met de inzichten uit onze registers weet je met wie je zakendoet. Zo kun je met vertrouwen je eigen beslissingen nemen. Want vertrouwen begint bij kennis. Projecten: - Herpositionering KVK - Merk- en marketingstrategie - Propositiemarketing - Marketingcommunicatie - Contentmarketing - Landelijke merkcampagnes (o.a. TV, radio, online) - KVK Business Challenge (innovatieplatform) - Digitalisering MKB - Ondernemen in zwaar weer (Schulden) SAN accent business-to-business 2022 Show less

    • Netherlands
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Adviseur
      • Feb 2014 - Dec 2019

      Keijzer is een strategisch bureau voor marketing, communicatie en management. Ze ontwikkelen marketing- en communicatiestrategieën, verzorgen interim management en projectleiding, bedenken campagnes & concepten en realiseren online marketing en communicatie.Projecten:- OV-stimulering: Ervaar het OV, Bravo, Neem een OV-dag- Fietstimulering: B-Riders (Provincie Brabant), Ik Fiets, Slim & Snel - Sportstimulering: Uniek Sporten Brabant- Verkeersveiligheid: Rijden Zonder Invloed Show less

    • Internship
      • Aug 2013 - Jan 2014

    • Netherlands
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Copywriter
      • Jun 2014 - Jan 2015

      Development of marketing content, Search engine optimization (SEO) Development of marketing content, Search engine optimization (SEO)

    • Netherlands
    • Research Services
    • 700 & Above Employee
    • Student Mentor
      • Sep 2012 - Jul 2013

Education

  • Beeckestijn Business School
    Post-master, Strategisch Brandmanagement
    2022 - 2023
  • University of Amsterdam - Amsterdam Business School
    Master’s Degree, Business Administration
    2015 - 2016
  • University of Twente
    Master’s Degree, Communication Studies
    2014 - 2015
  • Beeckestijn Business School
    Post-HBO, Customer Insight & Data Driven Marketing
    2018 - 2018
  • Techonomy
    Digital Skills Course
    2020 - 2020
  • Universiteit Twente
    Bachelor’s Degree, Communicatiewetenschap
    2011 - 2014
  • Twents Carmel College Lyceumstraat
    VWO, Economics & Society
    2006 - 2011

Community

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