annalisa tardioli

Marketing Manager at Forini SpA
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Contact Information
us****@****om
(386) 825-5501
Location
Perugia, Umbria, Italy, IT

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Experience

    • Italy
    • Utilities
    • 1 - 100 Employee
    • Marketing Manager
      • Jan 2023 - Present

    • Direttore marketing vendite
      • Sep 2022 - Present

    • Marketing Management Consulting
      • Feb 2004 - Feb 2023

      In my role as a Temporary Manager/Consultant, I step in as Marketing Manager, Management Staff, Research and Development Project Manager, Training, by elaborating proposals and developing all actions relevant to strategic and operational marketing in support of business development. In my role as a Temporary Manager/Consultant, I step in as Marketing Manager, Management Staff, Research and Development Project Manager, Training, by elaborating proposals and developing all actions relevant to strategic and operational marketing in support of business development.

    • Italy
    • Beverage Manufacturing
    • 1 - 100 Employee
    • Marketing Project Development
      • Feb 2020 - Aug 2022

      On staff to the company's management, I manage major projects related to strategic development, digital transformation, business innovation, sustainability. Projects: Craft Beer (Collesi), Soft Drink, Pet and Glass Water (Frasassi), Franciacorta (Centinari), Fresh Pasta. Channels: Horeca and GDO. On staff to the company's management, I manage major projects related to strategic development, digital transformation, business innovation, sustainability. Projects: Craft Beer (Collesi), Soft Drink, Pet and Glass Water (Frasassi), Franciacorta (Centinari), Fresh Pasta. Channels: Horeca and GDO.

    • Italy
    • Travel Arrangements
    • 1 - 100 Employee
    • Strategic Marketing Manager
      • Feb 2021 - Jul 2021

      Tour operator in the travel sector with a focus on food and wine experiences. I was responsible for developing the tour operator's strategy starting from the analysis of consumer trends, by tuning into the web and social media, while employing the main free and paid tools (from Google Trends to Sem Rush).. Tour operator in the travel sector with a focus on food and wine experiences. I was responsible for developing the tour operator's strategy starting from the analysis of consumer trends, by tuning into the web and social media, while employing the main free and paid tools (from Google Trends to Sem Rush)..

    • Italy
    • Food and Beverage Manufacturing
    • 1 - 100 Employee
    • Marketing Manager
      • Jan 2011 - Mar 2020

      Marketing Strategy focus on Healthy Food. Research and Development of new product lines. Improvement of Molini Spigadoro brand positioning (among the top 50 Italian food brands), brand repositioning. Trade Marketing focus on FoodService and GDO. Marketing strategy for: Wheat Flour / Bread / Pizza/Pastry/Coloring Food- Healthy and functional food. Digital Marketing/Ecommerce. Marketing Strategy focus on Healthy Food. Research and Development of new product lines. Improvement of Molini Spigadoro brand positioning (among the top 50 Italian food brands), brand repositioning. Trade Marketing focus on FoodService and GDO. Marketing strategy for: Wheat Flour / Bread / Pizza/Pastry/Coloring Food- Healthy and functional food. Digital Marketing/Ecommerce.

    • Italy
    • Government Administration
    • 500 - 600 Employee
    • Public Relations Specialist
      • Mar 2013 - Feb 2020

      Public Relations for Senate Vice President Linda Lanzillotta (17th Legislature) and collaboration with Glocus: think tank on projects and proposals for the promotion of innovation and economic, social and institutional modernization of Italy in a European context. Public Relations for Senate Vice President Linda Lanzillotta (17th Legislature) and collaboration with Glocus: think tank on projects and proposals for the promotion of innovation and economic, social and institutional modernization of Italy in a European context.

    • Marketing Manager
      • Oct 2013 - Jan 2020

      Consultant for the best ceramic artists from Deruta: tableware patterns, favors , kitchenware, tiles, majolica home decor. Classic and design pottery, hand made and han painted. Consultant for new collections and new brands in interior design and jewel products. Winner of Stertup Project fot Innovation and Web Site. Consultant for the best ceramic artists from Deruta: tableware patterns, favors , kitchenware, tiles, majolica home decor. Classic and design pottery, hand made and han painted. Consultant for new collections and new brands in interior design and jewel products. Winner of Stertup Project fot Innovation and Web Site.

    • Retail
    • 1 - 100 Employee
    • Marketing Manager
      • Sep 2001 - Oct 2004

    • Book and Periodical Publishing
    • 700 & Above Employee
    • Marketing & Sales
      • Dec 1998 - Sep 2001

    • United States
    • Technology, Information and Media
    • 700 & Above Employee
    • Market Analysis
      • May 1998 - Nov 1998

Education

  • 24ORE Business School
    Executive MBA, Marketing
    2021 - 2022
  • 24ORE Business School
    Diploma of Education, Digital Communication and Media/Multimedia
  • SDA Bocconi
    Master Marketing
  • Università degli Studi di Perugia
    Laurea, Econometrics and Quantitative Economics

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