Anna Typer
Digital Marketing and Social Media Specialist at GOPA Com.- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
Polish Native or bilingual proficiency
-
English Full professional proficiency
-
Spanish Professional working proficiency
-
German Limited working proficiency
Topline Score
Bio
Credentials
-
Meta bid strategies
MetaJan, 2023- Nov, 2024 -
Influencer Marketing with Meltwater: Foundations
MeltwaterDec, 2022- Nov, 2024 -
Meta Certified Creative Strategy Professional
MetaAug, 2022- Nov, 2024 -
Buying on Facebook
MetaApr, 2022- Nov, 2024 -
Digital Marketing Landscape
MetaApr, 2022- Nov, 2024 -
Event Planning Foundations
LinkedInSep, 2021- Nov, 2024 -
Illustrator 2020 Essential Training
LinkedInSep, 2020- Nov, 2024 -
Social Media Marketing Trends
LinkedInSep, 2020- Nov, 2024 -
Ultimate Google AdsTraining: Profit with Pay Per Click
UdemyJul, 2020- Nov, 2024 -
Marketing Tools: Digital Marketing (2019)
LinkedInJun, 2020- Nov, 2024 -
The Art of Connection: 7 Relationship-Building Skills Every Leader Needs Now (getAbstract Summary)
LinkedInMar, 2020- Nov, 2024 -
Google AdSense
AlisonJan, 2020- Nov, 2024 -
Meta Certified Digital Marketing Associate
MetaJan, 2022- Nov, 2024
Experience
-
GOPA Com.
-
Belgium
-
Public Relations and Communications Services
-
1 - 100 Employee
-
Digital Marketing and Social Media Specialist
-
Jan 2022 - Present
Planning and managing digital paid & organic campaigns that promote a clients’ mission, vision and objectives. The digital campaigns include SEM, social media and other display advertising. - Implementation of media buying across various digital platforms (Facebook, Instagram, Twitter, Google). - Monitoring, measuring and analysing campaigns, identifying performance trends for optimisation. - Planning and developing digital multilingual campaign strategies for ongoing projects across all social and digital platforms. - Compiling competitor/landscape and platform analysis. - Compiling budget allocation and set up media buying plans together with KPIs, benchmarking and potential results. - Designing, building and maintaining clients’ social media presences. - Compiling and maintaining editorial calendars, creating visuals and copies. - Publishing social media posts and carrying out community management - Planning and carrying out digital (live) events and competitions. - Drafting in depth performance/audience/channel/platform/campaign analysis reports together with lessons learnt, best practices and future strategic recommendations. - Training and advising clients on digital marketing and social media related topics.
-
-
-
Muna.io
-
Finland
-
Technology, Information and Internet
-
Social Media Marketing Expert
-
Mar 2021 - Jun 2021
- Full management of Muna's social media accounts, especially Instagram and TikTok, - Content creation (drafting, recording, editing, posting videos and graphics on Muna's social media), - Market research to identify groups and their subsegments of potential app users, - Conducting an outreach campaign to identify stakeholders interested in collaboration with Muna, - Drafting and executing a marketing strategy for Muna. - Full management of Muna's social media accounts, especially Instagram and TikTok, - Content creation (drafting, recording, editing, posting videos and graphics on Muna's social media), - Market research to identify groups and their subsegments of potential app users, - Conducting an outreach campaign to identify stakeholders interested in collaboration with Muna, - Drafting and executing a marketing strategy for Muna.
-
-
-
European Patent Office
-
Germany
-
Government Administration
-
700 & Above Employee
-
International Co-operation
-
Sep 2019 - Dec 2020
Pan-European Seal Trainee - Organization of international events, travel & venue logistics, including coordination with external service providers (eg. GOPA, AMEX), - Creation of yearly work plans for the Directorate in SharePoint - support in planning activities in cooperation with international patent offices and IP organizations, - Preparation of mission files for the Directorate (creation of fact sheets, patent filing figures, briefings), - Writing articles for the EPO news magazine to be published on the intranet, - Budgeting figures using pivot tables and regular reporting to the Department, - Support in video production of the EPO's promotional video (acting, storyboarding, setting up scenes).
-
-
-
EUIPO - European Union Intellectual Property Office
-
Spain
-
Government Administration
-
700 & Above Employee
-
Logistics - Archives
-
Sep 2018 - Sep 2019
Pan-European Seal Trainee - Archive and logistics management, - External service provider management: daily quality control and monthly sampling to ensure the quality of service provided by EULEN, - Invoicing and preparation of statistics and key performance indicators for the service and EUIPO, - Revision and updates of work instructions to enhance the quality control process, - Internal communication support and promotion of service's activities, maintaining and updating the intranet, - Multimedia support - production of EUIPO's promotional video (acting, setting up scenes, makeup artist), - Management of QFMan and DAS archive systems.
-
-
-
ANTRANS GmbH
-
1 - 100 Employee
-
Administrative Office Assistant
-
Sep 2015 - Sep 2018
- Social media management (establishing and building the Instagram account & content creation) - Entering data in the internal system, - Creating financial reports & budgeting, - Keeping up the statistics for the company. - Social media management (establishing and building the Instagram account & content creation) - Entering data in the internal system, - Creating financial reports & budgeting, - Keeping up the statistics for the company.
-
-
Education
-
2020 - 2021
MSc Communication Studies, VUB
Master of Science - MS, New Media and Society in Europe -
2017 - 2019
Uniwersytet Jagielloński w Krakowie
Bachelor of Laws - LLB, Intellectual Property and New Media Law
Community
