Experience

IRL Collective

• United States
• Business Consulting and Services
• 1 - 100 Employee

• Marketing and Creative Services Assistant

  • Dec 2019 - Present



Self Employed

• United States
• 700 & Above Employee

• Creative Consultant

  • Jun 2018 - Present

  Freelance creative services in marketing strategy, social media management, content creation, web maintenance and design, styling and direction, and other digital media proficiencies.



Omaha Girls Rock

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Social Media Manager

  • May 2019 - Present

  Omaha Girls Rock is a non-profit based in Omaha that empowers girls and gender expansive youth through music education, performance, and creativity. Their mission is to cultivate strong, contributing members of our community by encouraging students to develop confidence, self reliance and original thinking. -as their lead social media manager, I strategized and effective communication plan to increase awareness and support of programming, recruitment, community engagement, and website traffic-created and curated content for social media channels (primarily Instagram, Instagram Stories, and Facebook)-initiated and executed original social media campaigns to organically increase awareness of organization-implemented consistent branding with social media content to create an effective message for the organization-increased traffic on media channels



Hello Holiday

• United States
• Retail Apparel and Fashion
• 1 - 100 Employee

• Social Media Specialist, Marketing Coordinator

  • May 2015 - Sep 2019

  Hello Holiday is a boutique and e-commerce shop that focuses on sourcing clothing, shoes, accessories, and home goods from independent and emerging designers + artists across the world. It was founded by two Omaha women with the intention of bringing forth a company that celebrates self-expression. Hello Holiday's focus is to provide clothing and accessories for women sizes XS-3X, so that style and fashion can be more inclusive. Throughout the growth of the company, Hello Holiday has focused on using their platform for social awareness and good. We believe that the personal is political and when you are given a platform to express your beliefs, it is worth being transparent and radical.Over the years, we've used the brand to promote inclusivity, social justice, activism, self-empowerment, and community. We've hosted local events in shop that range from public forums with local activists and community leaders to workshops where community members can write letters to elected officials. Through and through, we believe that the business is a catalyst in creating a community where inclusion, purposefulness, social justice, activism, and good are at the forefront. -strategized, created and executed original content for multiple social media channels with over 32k followers-assisted in growing the brand's following and traffic on Instagram from 2015-2019 by 300%-managed and created content for the brick and mortar's Instagram-assisted in growing the local brick and mortar's Instagram by triple digit growth -implemented and maintained consistent branding strategy for marketing operations -conceptualized, planned, and executed seasonal lookbooks-styled, directed, and assisted in photoshoots for the website-maintained and curated website: edited backend, wrote copy, photographed projects, and published inventory listings -provided strong customer service both in-store and online

• Marketing Operations Intern

  • May 2015 - Aug 2015



Goldenrod Pastries

• Germany
• Retail Groceries
• 1 - 100 Employee

• Marketing Intern, Social Media Assistant

  • Oct 2015 - Aug 2017

  Goldenrod Pastries is a boutique bakery owned and operated by women who are creating an environment that encourages love and inclusivity in all interactions. I was able to assist the co-founder and owner, Angela in the early stages of their marketing strategy and operations for her business. This included: social media management, content creation for social channels with over 10k followers, email marketing campaigns, assisting in styling and direction for photoshoots, and event planning. Goldenrod is a locally owned, fast-paced bakery that is known for its innovative and fresh approach to inclusive baking. Owner Angela Garbacz, whom I worked closely with to develop the beginning stages of the bakery's marketing strategy and social media presence, has received numerous awards for her outstanding work, including 2017s Fortune Magazine’s top 20 Innovative women in food and drink.