Anna Renata Rodríguez Primak

Chief Marketing Officer at Fusepong
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Contact Information
us****@****om
(386) 825-5501
Location
Bogota, D.C., Capital District, Colombia, CO

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Credentials

  • Learning to Be Assertive
    LinkedIn
    Mar, 2021
    - Oct, 2024
  • Becoming Indistractable
    LinkedIn
    Oct, 2020
    - Oct, 2024
  • Negotiation Foundations
    LinkedIn
    Sep, 2020
    - Oct, 2024
  • Pitching Your Ideas Strategically
    LinkedIn
    Aug, 2020
    - Oct, 2024
  • Selling to Executives
    LinkedIn
    Aug, 2020
    - Oct, 2024
  • Strategic Thinking
    LinkedIn
    Aug, 2020
    - Oct, 2024
  • Telling Stories with Data
    LinkedIn
    Aug, 2020
    - Oct, 2024
  • Fundamentos de big data
    LinkedIn
    May, 2020
    - Oct, 2024
  • Power BI para principiantes: Análisis de datos
    LinkedIn
    May, 2020
    - Oct, 2024
  • Building Self-Confidence
    LinkedIn
    Apr, 2020
    - Oct, 2024
  • How to Project Vocal Confidence
    LinkedIn
    Apr, 2020
    - Oct, 2024
  • Managing in Difficult Times
    LinkedIn
    Apr, 2020
    - Oct, 2024
  • Mindful Meditations for Work and Life
    LinkedIn
    Apr, 2020
    - Oct, 2024
  • Mindfulness: Cómo conseguir una atención plena
    LinkedIn
    Apr, 2020
    - Oct, 2024
  • Motivating Your Team to Learn
    LinkedIn
    Apr, 2020
    - Oct, 2024
  • Succeeding in a New Role By Managing Up
    LinkedIn
    Apr, 2020
    - Oct, 2024

Experience

    • Colombia
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Chief Marketing Officer
      • Aug 2022 - Present

      Responsible for the design and execution of marketing strategies for clients in the IT sector, electronic security and plastic wood. Responsible for the design and execution of marketing strategies for clients in the IT sector, electronic security and plastic wood.

    • Colombia
    • Financial Services
    • 700 & Above Employee
    • Líder comercial Plan Semilla
      • Mar 2022 - Aug 2022

      To Guide a team of 17 young entrepreneurs into their incursion to the world of insurance brokerage through training and business strategies for their comprehensive understanding of different insurance products and achieving of sales budgets. To Guide a team of 17 young entrepreneurs into their incursion to the world of insurance brokerage through training and business strategies for their comprehensive understanding of different insurance products and achieving of sales budgets.

    • Colombia
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Especialista en diseño de soluciones
      • Apr 2021 - Dec 2021

      To design promotional offers for the different COLSUBSIDIO events with clients and prospects, taking into account the needs and expectations of workers and their families about the compensation fund services. Diseñar soluciones competitivas y atractivas para atracción o retención de clientes empresariales en función de los perfiles de sus empleados con el objetivo de generar experiencias y fidelizar. To design promotional offers for the different COLSUBSIDIO events with clients and prospects, taking into account the needs and expectations of workers and their families about the compensation fund services. Diseñar soluciones competitivas y atractivas para atracción o retención de clientes empresariales en función de los perfiles de sus empleados con el objetivo de generar experiencias y fidelizar.

    • Colombia
    • Insurance
    • 700 & Above Employee
      • Sep 2017 - Apr 2021

      Promotora de la Sabana- Seguros Sura Colombia.Responsible for strategic planning and change management within my work team.To design strategies to expand the customer base and retain clients.To carry out market research for B2B prospects and design taylor made offers, which included insurance solutions, compensation fund, health, pensions and laboral risks services

      • Oct 2019 - Oct 2020

      Promotora de la Sabana Ltda, Seguros Sura Colombia.Leader of the commercialization of insurance for the B2B market, through strategies,advisory and accompaniment. In charge of 8 people work team, responsible to promote the growth of 71 insurance agencies and loyalty to Sura.

    • Colombia
    • Higher Education
    • 700 & Above Employee
      • Nov 2015 - Dec 2016

      Área de Gestión de Proyectos Internacionales. Instituto de extensión e investigación- Facultad de ingeniería.Realizar contacto con potenciales aliados académicos en la suscripción de nuevos proyectos de carácter internacional. Elaboración del portafolio del instituto. Apoyar las labores administrativas en el Instituto de Extensión e Investigación.Elaborar la Guía de Procedimientos para la selección y postulación a licitaciones y convocatorias del Instituto de Extensión e Investigación - IEI.Responsible to identifiy oportunities of international cooperation, national tenders and potential universities allies to develop engineering projects for the Institute of extension and research. Show less

      • Sep 2013 - Nov 2015

      Área administrativa. Instituto de extensión e investigación- Facultad de ingeniería.Gestión de proyectos.Realizar informes de gestión y consolidados de la experiencia del Instituto en proyectos de extensión. Apoyar las labores de contratación, pagos y adquisiciones de los proyectos en ejecución del instituto.Administrative work such as support the contractual, payment and procurement processes for the projects in execution of the Institute of extension and research.

Education

  • Universidad Nacional de Colombia
    Grado/licenciatura en Administración de Empresas, Administración y gestión de empresas, general
    2012 - 2017
  • EAE Business School
    Máster Dirección internacional de marketing y desarrollo de mercados, Marketing
    2019 - 2020
  • Universidad EAFIT
    Taller presentaciones de alto impacto, Programa de extensión
    2018 - 2018
  • Pontificia Universidad Javeriana Cali
    Seminario del Ser al Hacer
    2021 - 2021
  • Pontificia Universidad Católica de Chile
    Curso Herramientas para el liderazgo efectivo en equipos de trabajo, Administración y gestión de empresas, general
    2022 - 2022

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