Anna Nowak
Marketing Manager at KAEM Sp. z o.o. Sp.k.- Claim this Profile
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angielski Professional working proficiency
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rosyjski Professional working proficiency
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Bio
Experience
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Marketing Manager
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Apr 2021 - Present
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Marketing Director
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Jan 2018 - Dec 2020
reporting to Hansa OOO Supervisory Boardassortment management (800 SKU), pricing policy, product positioning on the marketbrand strategy, management and control of marketing and trade budgetsrealization of E-com projectsorganization of work of Product Managers, Marketing Specialists and Trainers (8 team members) reporting to Hansa OOO Supervisory Boardassortment management (800 SKU), pricing policy, product positioning on the marketbrand strategy, management and control of marketing and trade budgetsrealization of E-com projectsorganization of work of Product Managers, Marketing Specialists and Trainers (8 team members)
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Product & Marketing Manager
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Jul 2013 - Dec 2017
portfolio management (300 SKU) across distribution channelspricing policy, price positioning, sales and margin analysismonitoring of market situation and competitors’ actionsbrand strategy, management and control of marketing budgetpreparation of sales supporting materials and actions: POSM, company website, social media, events for business partnerssupport of Commercial Director in daily work with customers portfolio management (300 SKU) across distribution channelspricing policy, price positioning, sales and margin analysismonitoring of market situation and competitors’ actionsbrand strategy, management and control of marketing budgetpreparation of sales supporting materials and actions: POSM, company website, social media, events for business partnerssupport of Commercial Director in daily work with customers
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Amica Group
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Poland
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Manufacturing
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200 - 300 Employee
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Strategiczny Manager Produktu / Rynkowy Manager Produktu
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Oct 2005 - Jun 2013
new products development for all Amica marketscooperation with Chinese and Turkish suppliersmanaging product categories - portfolio, prices and sales supportconducting the project of washing machines assortment shift to external suppliers after sales of WM factory in 2010 new products development for all Amica marketscooperation with Chinese and Turkish suppliersmanaging product categories - portfolio, prices and sales supportconducting the project of washing machines assortment shift to external suppliers after sales of WM factory in 2010
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Massive Polska sp. z o.o.
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Poland
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Construction
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Product & Purchase Manager
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Feb 2004 - Sep 2005
portfolio management (1300 SKU) sales analysis and forecasting responsibility for stock level and stock structure, responsibility for products availability portfolio management (1300 SKU) sales analysis and forecasting responsibility for stock level and stock structure, responsibility for products availability
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Product Manager
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Nov 1998 - Jan 2004
new products development – in cooperation with foreign subsidiaries of Sanitec Group; product management, price management and sales supportBrand Manager for luxury brands – promotion strategy among target groups, planning and execution of communication budget new products development – in cooperation with foreign subsidiaries of Sanitec Group; product management, price management and sales supportBrand Manager for luxury brands – promotion strategy among target groups, planning and execution of communication budget
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