Anna Novikova

Marketing Manager (Lead for EMEA) at Intersog
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Contact Information
us****@****om
(386) 825-5501
Location
Ukraine, UA
Languages
  • Русский Native or bilingual proficiency
  • Украинский Native or bilingual proficiency
  • English Professional working proficiency
  • Deutsch Limited working proficiency

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Experience

    • United States
    • Software Development
    • 100 - 200 Employee
    • Marketing Manager (Lead for EMEA)
      • Jan 2018 - Present

      -Perform market and competitive analysis, search for the new, potentially profitable markets-Develop and implement marketing and communication strategies-Manage all marketing activities for EMEA (including SEO, PPC, content marketing, SMM, email, etc.)-Develop and maintain the company's regional websites-Coordinate marketing campaigns with sales activities and run marketing budget-Plan, implement and analyse lead generation, promotional campaigns, and referral programs -Perform market and competitive analysis, search for the new, potentially profitable markets-Develop and implement marketing and communication strategies-Manage all marketing activities for EMEA (including SEO, PPC, content marketing, SMM, email, etc.)-Develop and maintain the company's regional websites-Coordinate marketing campaigns with sales activities and run marketing budget-Plan, implement and analyse lead generation, promotional campaigns, and referral programs

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Content Marketing Manager
      • May 2017 - Jan 2018

      -Developing content strategy aligned with short-term and long-term marketing targets-Collaborating with marketing and design teams to plan and develop site content, style and layout-Writing, editing and publishing engaging content for various social networks, including Facebook, Twitter and LinkedIn-Creating and publishing engaging content-Optimizing content according to SEO-Using content management systems to analyze website traffic and users engagement metrics-Managing content distribution to online channels and social media platforms to increase web traffic

    • Ukraine
    • Information Technology & Services
    • 1 - 100 Employee
    • Content Marketing Manager
      • Oct 2015 - May 2017

      -Developing content strategy aligned with short-term and long-term marketing targets-Collaborating with marketing and design teams to plan and develop site content, style and layout-Managing editorial calendar to ensure timely publication-Creating and publishing engaging content-Optimizing content according to SEO-Identifying gaps in content and recommending new topics-Using content management systems to analyze website traffic and users engagement metrics-Managing content distribution to online channels and social media platforms to increase web traffic

    • Copywriter
      • Apr 2014 - Oct 2015

      -Writing clear, compelling copy for various mediums (e.g. ads, blog posts, newsletters)-Conducting research and interviews-Working with creative professionals to build marketing projects and campaigns

Education

  • Odessa National Maritime University
    Master's degree, Port Engineering
    2008 - 2014

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