Anna Middleton

Social Media Specialist at Willow Valley Communities
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Experience

    • United States
    • Hospitals and Health Care
    • 200 - 300 Employee
    • Social Media Specialist
      • Jul 2021 - Present

      - Manage Willow Valley Communities, SmartLife VIA Willow Valley, Connections at Home VIA Willow Valley, Integrity Hearing Solutions, Mosaic Lancaster, and Southern Market's social media accounts - Create and manage meta advertising for all Willow Valley Communities brands - Create content for Willow Valley Communities Insights Blog and Life Lived Forward Blog utilizing Wordpress and Elementor - Manage Willow Valley Communities, SmartLife VIA Willow Valley, Connections at Home VIA Willow Valley, Integrity Hearing Solutions, Mosaic Lancaster, and Southern Market's social media accounts - Create and manage meta advertising for all Willow Valley Communities brands - Create content for Willow Valley Communities Insights Blog and Life Lived Forward Blog utilizing Wordpress and Elementor

    • Associate Producer
      • Sep 2020 - Jul 2021
    • United States
    • Manufacturing
    • 200 - 300 Employee
    • Content Marketing Specialist
      • Jun 2020 - Jan 2021

    • Marketing Intern
      • Jan 2019 - Jun 2020

      - Create, film, and edit 'how to' product tutorial videos. - Utilizing Adobe Premiere Suites.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Promotional/Social Media Intern - Penn State Women's Soccer
      • Aug 2019 - Dec 2019

      - Working with strategic communications and marketing staffs to create and post promotional videos - Generate ideas for and produce promotional materials - Use all social media outlets to build excitement for home games and the team RESULTS - Working with the team for 3 months I was able to increase Instagram Followers from 16.3k to 19.4k - Some of my social media posts were shared on Ali Kreiger and Alyssa Naeher's Instagram. (2X Olympic Gold Medalists and World Cup Champions) - B1G Ten Tournament Champions and proceeded to the NCAA tournament Show less

    • Canada
    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • Social Media - Ross Mobile Productions
      • Oct 2019 - Oct 2019
    • United States
    • Health, Wellness & Fitness
    • Digital Media Coordinator
      • May 2018 - Aug 2018

      -Penn FC is a professional soccer team in the United Soccer League (USL). -Created bi-weekly promotional, coaching, and game videos. -Recorded and took photos at games and went to practices on Tuesday and Thursday. -Utilized Final Cut Pro, and Adobe Creative Suite for filming, editing, and creating graphics. -Would help with social media tasks, like promoting games and sponsors, utilizing HootSuite. -Penn FC is a professional soccer team in the United Soccer League (USL). -Created bi-weekly promotional, coaching, and game videos. -Recorded and took photos at games and went to practices on Tuesday and Thursday. -Utilized Final Cut Pro, and Adobe Creative Suite for filming, editing, and creating graphics. -Would help with social media tasks, like promoting games and sponsors, utilizing HootSuite.

Education

  • Penn State University
    Bachelor's degree, Journalism, Minor in Business
    2018 - 2020
  • Shippensburg University of Pennsylvania
    Electronic Media Communications/Journalism
    2016 - 2018

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