Experience

Norrsken VC

• Sweden
• Venture Capital and Private Equity Principals
• 1 - 100 Employee

• Investor

  • Aug 2023 - Present

  Norrsken VC is Europe's leading Impact Venture Capital fund, investing in- and supporting early-stage (Seed/Series A) scalable companies that have a positive social or environmental impact. Norrsken VC is Europe's leading Impact Venture Capital fund, investing in- and supporting early-stage (Seed/Series A) scalable companies that have a positive social or environmental impact.



Spotify

• Sweden
• Musicians
• 700 & Above Employee

• New Markets / International expansion

  • Dec 2019 - Aug 2023

  Head of Spotifys' expansion strategy "Enable the World" that successfully launched into 80+ new markets, bringing the total number of markets from 92 to 184. Reporting into head of New Markets.

• Head of Global Markets Strategy and Operations

  • Sep 2018 - Dec 2019

  Reporting into Global Head of Markets overseeing markets strategy and operations. Responsible for global markets quarterly business reviews and connecting a global cross-functional team of operations managers, driving the regional implementation of Spotify's overall strategy.

• Lead Manager Strategic Initiatives CEO office

  • Jun 2015 - Aug 2018

  Working with and reporting into founder and CEO. Leading various strategic projects for CEO, C-leads and Board of Directors. Setting up strategic initiatives needing CEO’s attention and special funding. Leading the implementation and setting the structure for Spotifys’ Mountain bets. Acting as CEO’s right hand in all external travels and meetings with a seat in; the board of directors-, strategy days- and C-leads meetings

• Difference Maker CEO Office

  • Jun 2015 - Aug 2017

  Working with Daniel Ek and C-level management on strategic initiatives

• Interim Global head of Diversity and Inclusion

  • Sep 2016 - Jun 2017

  Implementing diversity and inclusion strategies, creating employee training programs such as bias trainings and forming+driving employee resource groups.



Brilliant Minds Foundation

• Sweden
• Non-profit Organization Management
• 1 - 100 Employee

• Representative

  • Sep 2015 - Aug 2023

  Working alongside Daniel Ek and Martin Lorentzon with their work of the Brilliant Minds Foundation. Established in 2015 by serial entrepreneur Ash Pournouri and Spotify co-founder CEO Daniel Ek, the early mission of Brilliant Minds was to convene creative people around the Swedish values of openness, transparency, equality, trust, and social responsibility to collaborate and create impact. Showcasing Sweden as a Creative Capital. In 2018, the Brilliant Minds Foundation was formed to support founders with transformative ideas to make the world more sustainable, creative, and inclusive. The core gathering takes place every year in Stockholm, Sweden, where we bring together some of the world’s most creative and influential individuals to share new perspectives, passions and experiences. From exceptional thought leaders to powerful innovators, storytellers, and mission driven celebrities, this diverse set of pioneers inspire those around them to challenge the present and fearlessly shape the future. Show less



Anders Wall Foundation

• Sweden
• Non-profit Organizations
• 1 - 100 Employee

• Chairman of the Board, Wallumni

  • Jan 2015 - Dec 2017

  Wallumni är ett exklusivt nätverk som består av personer som genom noggranna urvalsprocesser tilldelats ett stipendium från Anders Walls Stiftelse. Stipendierna har sedan stiftelsens grundande 1981 delats ut till unga begåvningar inom områdena naturvetenskaplig forskning, entreprenörskap, landsbygdsutveckling, internationella studier samt musik. Inom Wallumni-nätverket finns ett brett spektrum av kompetens, specialkunskaper och intresseområden, där den gemensamma tråden är en anda av entreprenörskap och kreativt tänkande. Show less



Female economist of the year

• Stockholm, Stockholm County, Sweden

• Female Economist of the year

  • Jan 2015 - Dec 2015



Bold Scandinavia / NoA

• Sweden
• Design Services
• 1 - 100 Employee

• Brand Strategist

  • Mar 2015 - May 2015



Evisens

• Sweden
• Financial Services
• 1 - 100 Employee

• Analyst

  • Jan 2011 - May 2015

  Coin works with asset management that enables clients to meet their required performance targets at the lowest possible risk. I analysed portfolios to to advise and consult investments. Coin works with asset management that enables clients to meet their required performance targets at the lowest possible risk. I analysed portfolios to to advise and consult investments.



Swedish Chamber of Commerce for the UK

• United Kingdom
• Civic and Social Organizations
• 1 - 100 Employee

• Head of the JCC & Editor-in-Chief

  • May 2012 - Jul 2013

  Foremost not-for-profit Chamber of Commerce in the United Kingdom. Responsibilities: Co-Head of the Business Service Desk & The Junior Chamber Club for Young Professionals (JCC) – the young professionals’ network. Editor & Head of Sales of The Chamber’s Trade Directory. Editor of LINK - the Chamber’s monthly business magazine www.scc.org.uk Foremost not-for-profit Chamber of Commerce in the United Kingdom. Responsibilities: Co-Head of the Business Service Desk & The Junior Chamber Club for Young Professionals (JCC) – the young professionals’ network. Editor & Head of Sales of The Chamber’s Trade Directory. Editor of LINK - the Chamber’s monthly business magazine www.scc.org.uk



Deutsche Bank

• Germany
• Financial Services
• 700 & Above Employee

• Deutsche Bank

  • Jun 2011 - Sep 2012

  Equity Derivatives Quantitative Structuring Equity Derivatives Quantitative Structuring



Hays

• United Kingdom
• Staffing and Recruiting
• 700 & Above Employee

• Consultant

  • Mar 2010 - Jan 2011

  Worked as an consultant for clients, primarily for the Boston Consulting Group and for different state owned companies in Stockholm. Worked as an consultant for clients, primarily for the Boston Consulting Group and for different state owned companies in Stockholm.



Sävehof

• Handball player

  • Jan 2001 - Jun 2007