Experience

Quadrant Beverages

• Bulgaria
• Food and Beverage Services
• 1 - 100 Employee

• Marketing Manager

  • Sep 2020 - Present



Devin JSC

• Bulgaria
• Food and Beverage Services
• 1 - 100 Employee

• Senior Brand Manager

  • Oct 2015 - Jan 2017

  * Strategic goals and initiatives by brands, key KPIs monitoring and analysis * Digital strategy development, based on consumers’ micro moments and potential touch points * Separate trade channels strategy development * Thorough consumer research * Brand plans and budgeting * Managing 360° marketing campaigns (TV, PR, Digital, In-store, OOH, Experiential) * Strategic goals and initiatives by brands, key KPIs monitoring and analysis * Digital strategy development, based on consumers’ micro moments and potential touch points * Separate trade channels strategy development * Thorough consumer research * Brand plans and budgeting * Managing 360° marketing campaigns (TV, PR, Digital, In-store, OOH, Experiential)



Prestige-96 AD

• Bulgaria
• Food Production
• 1 - 100 Employee

• • May 2015 - Oct 2015

  * Consumer and market research analysis* Drive sales at profit; ROI management* Product portfolio optimization* Monthly and annual demand planning * New products development and launch; phasing-out of delisted products

• • Sep 2012 - May 2015



Intersnack Bulgaria

• Food and Beverage Services
• 1 - 100 Employee

• Category manager Specialties & Chips

  • Dec 2009 - Sep 2012

  Leading international projects Design, implementation and measurement of marketing campaigns Leading international projects Design, implementation and measurement of marketing campaigns



Kronos Distribution Ltd

• • Dec 2006 - Dec 2008

• • Oct 2004 - Nov 2006

  Distribution buildingIn-store execution LKAs negotiationManagement of 5 regional offices