Anna Ek

Event, sponsoring and Commercial Partnership Manager at MATCHi
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Contact Information
us****@****om
(386) 825-5501
Location
Sweden, SE
Skills

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Anna and I worked together on developing and refreshing SKF's employer brand. Anna was the lead project manager and made sure we really delivered a modern and fresh brand identity. She worked hand in hand with external agencies and third-party photographers to really make sure we positioned SKF's employer brand in a good way!

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Experience

  • MATCHi
    • Sweden
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Event, sponsoring and Commercial Partnership Manager
      • Mar 2021 - Present

  • ICA Reklam
    • Sweden
    • Strategic Project Manager
      • Oct 2019 - Mar 2020

  • AB SKF
    • Gothenburg, Sweden
    • Content Marketing, Event and Projects Manager
      • Sep 2016 - Jan 2019

      - set a content marketing strategy - I Reach new target groups and use new channels to get maximum effect - Set a new extern strategy and visual identity for Employer Branding projects. - set a content marketing strategy - I Reach new target groups and use new channels to get maximum effect - Set a new extern strategy and visual identity for Employer Branding projects.

  • SKF Group
    • Sweden
    • Industrial Machinery Manufacturing
    • 700 & Above Employee
    • Global Brand Manager
      • Mar 2014 - Aug 2016

      - corporate identity, brand platform, brand strategy, visual identity and global sponsorships - A part of the packaging board - implementation of the new brand platform - Developed a renewed version of the visual identity - corporate campaigns.

    • Marketing project manager
      • Aug 2009 - Mar 2014

      - Strategy and development of SKFs inhouse event department - Strategic and operational responsibility - Project management and sales - budget - Production leading - Production of printed-material - Production of communication campaigns- Project manager for customer events, conference, speakers exhibition and dinners - sponsorships - distributor conference - negotiation of new sponsor deals - Teamleader of three employees.

  • AB SKF
    • Event Manager
      • Aug 2007 - Aug 2009

      - Manager of Gothia Cup partnership - Responsible for the deal and the negotiation. - Responsible for all communication within the project: internal, external and PR - Production of website and film - Responsible of other sponsorship for SKF within culture and sports - Responsible for projects within internal communications: intranet and management presentations

    • Trainee and project employment
      • Oct 2005 - Aug 2007

      - Responsible for sponsor cooperation and activities connected to the 100 year jubilee - Responsible to run 20 tournaments (Meet the World) in 20 countries with SKF as a main partner for Gothia Cup

  • Viva Hotels, Garden Hotels
    • Mallorca, Spain
    • Activity host and show artist
      • Aug 2001 - Sep 2004

      Contact and activity with the guests and children at the hotel - Artist in the evening show with singing and dancing - Communicate and get awareness of the show - assistant choreograph - Production of stage design and stage clothes Contact and activity with the guests and children at the hotel - Artist in the evening show with singing and dancing - Communicate and get awareness of the show - assistant choreograph - Production of stage design and stage clothes

Education

  • Eventmarketing, KY-akademien, Gothenburg
    2004 - 2006
  • Business development, IHM, Gothenburg
    2010 - 2011
  • Advanced studies within sponsorship, rhetoric in speech and writing
    2012 - 2012
  • Strategic Brand Managemenet, IHM
    2014 - 2014
  • Performing Art school, Bjärnum
    2000 - 2001

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