Anna Chastel
Business Developer at Dama Dreams- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
Anglais Native or bilingual proficiency
-
Chinois Elementary proficiency
-
Français Native or bilingual proficiency
Topline Score
Bio
0
/5.0 / Based on 0 ratingsFilter reviews by:
Credentials
-
Le textile et la Mode
SMCP – Sandro, Maje, Claudie Pierlot, De FursacNov, 2020- Sep, 2024 -
TOEIC (860)
ETS GlobalJan, 2015- Sep, 2024
Experience
-
Dama Dreams
-
France
-
Entertainment Providers
-
1 - 100 Employee
-
Business Developer
-
Sep 2023 - Present
-
-
-
Monoprix
-
Retail
-
700 & Above Employee
-
Product Manager / Buyer TEXTILE - Marketing Development / Purchasing - Kids & Children department
-
Dec 2021 - Jul 2023
- Participation in the implementation of the product strategy on the Footwear and Accessories categories for Children and Babies department- Construction of the Winter 2022 product offer and development of the collections: analysis of the competition, definition of the collection plan, preparation of development files with the stylist; launch of samples and technical files, management of purchase depths in collaboration with the cost controller., follow-up with suppliers, validation of colors, materials, prototypes before production - Updating the EASY REF database / referencing tool, creating orders, monitoring deliveries, implementing strategies to ensure compliance with retroplanning and delivery times. - Definition of target prices and negotiations with suppliers (price/volume/delivery date)- Performance analysis by sales theme (top and flop performance tracking, KPIs) - Interface with the press / Marketing / E-commerce /Merchandising and quality Show less
-
-
Assistant Brand Manager TEXTILE - Marketing Development / Purchasing - Children BOY department
-
Oct 2021 - Dec 2021
- Daily follow-up with manufacturers / suppliers on the progress of collections and compliance with established schedules- Daily update and guarantee of compliance of collection and production monitoring documents- Follow-up of production schedules: deliveries according to implementation dates- Update of deadlines in the ERP Easy Ref- Placing and follow-up of production orders- Assistance in L/D validation- Control of product labels- Receipt of labdips, production bulks, and product samples and comments dispatch with the Product Manager and the stylist- Follow-up and participation in collection fittings- Interface with Style, Press, Merchandising- Contribution to the maintenance of the collection room Show less
-
-
-
Beiersdorf
-
Germany
-
Personal Care Product Manufacturing
-
700 & Above Employee
-
Junior Brand Manager
-
May 2021 - Oct 2021
OPERATIONAL MARKETING -Operational support for product launches / relaunches (adaptation of packaging, legal and regulatory validation) -Management of communication campaigns (adaptation of communication visuals, activation with influencers on social networks, press campaigns, digital campaigns ...). -Digital interface: In relation with the digital team, manage the update of product sheets, banners ... on the website according to brand news. -Organization of internal events to animate the brand with employees ANALYSIS -Sell-Out performance analysis: market analysis on 2 distribution channels (GMS and Pharmaceuticals), competition analysis and performance tracking of the brands -Support on monthly Sell In performance analysis -Regular competitive intelligence on market and sector news -Operational support for updating Business Reviews (Sell Out and Sell In) SUPPORT TRADE-MARKETING -Support for the creation of sales pitches and supports -Support on one-off sales force tool development projects Show less
-
-
-
-
Store Manager
-
Dec 2020 - May 2021
SALES & COMMERCIAL MANAGEMENT -Participation in the development of sales and the achievement of monthly objectives,-Management of stocks, inventories and accounting-Performance reporting and analysis of commercial indicatorsTEAM MANAGEMENT-Leading the team to develop sales figures and indicators-Developing and monitoring the team's skills and training-Organizing the team on the sales floor & guaranteeing the high-end image of the team and the point of saleVISUAL MERCHANDISING-Linear layout, product restocking, display set up according to national guidelines, -Ensuring that the visual concept imposed by the brand is respected and that the store is well maintained (cleanliness, maintenance, storage, restocking, deliveries, etc.) Show less
-
-
Assistant Store Manager
-
Oct 2020 - Dec 2020
SALES & COMMERCIAL MANAGEMENT -Participation in the development of sales and the achievement of monthly objectives,-Management of stocks, inventories and accounting-Performance reporting and analysis of commercial indicatorsRETAIL ANIMATION NETWORK-Leading the team to develop sales figures and indicators-Developing and monitoring the team's skills and training-Organizing the team on the sales floor & guaranteeing the high-end image of the team and the point of saleVISUAL MERCHANDISING-Linear layout, product restocking, display set up according to national guidelines, -Ensuring that the visual concept imposed by the brand is respected and that the store is well maintained (cleanliness, maintenance, storage, restocking, deliveries, etc.) Show less
-
-
Conseiller ventes
-
Jun 2020 - Sep 2020
RETAIL-Increase the loyalty of a demanding clientele through Retail Excellence -Add value to the purchase experience and offer guidance (styles, product characteristics and market trends according to each person morphology, taste and needs)-Contribution to the development of the brand image (brand values, storytelling, brand ambassador) -Development of turnover : top performer, enrichment of the CRM data base,focus on KPIVISUAL MERCHANDISING-Linear layout, restocking of products, installation of showcases according to national guidelines Show less
-
-
-
L'Oréal
-
France
-
Personal Care Product Manufacturing
-
700 & Above Employee
-
Assistant Product Marketing Manager
-
Feb 2019 - Aug 2019
L'Oréal DPGP Project Management Benelux Brands Portfolio Management - Elseve, Ultra Doux, Fructis, Botanicals Hair Care segment ___________________ Within the Hair Care BELGILUX team and in collaboration with the others departments (sales, logistics, merchandising, finance, digital, press relations, purchasing) BRAND PLAN MANAGEMENT -Monitoring of the 360° launch plan and execution of the brand plan in Food and Drug -Driving sales growth through advertising and promotional excellence based on yearly strategic promotion plan POS MATERIAL DEVELOPMENT -Displays, Folders, Sales pitches -Agency Briefs (suppliers, design agencies, subcontracting) PRODUCT LAUNCH -Collaboration with product managers, key account managers and suppliers -Implementation of packaging and product manuals (translation, adaptation and creation) -Development of sales and communication support tools -Assisting in the execution of the digital Hair Care support plan PROJECT MANAGEMENT -Unicef x Ultra Doux Partnership – events, display, presentation, creation of the website, recruitment of Unicef Ambassadors, internal and external communication. -Creation of a reusable wooden Display in order to limit our ecological Impact -Refont and update of the Elseve website INSIGHT - MONTHLY REPORT (Nielsen) -in order to tackle competition understand consumer trends and adapt the strategy accordingly Show less
-
-
-
-
Sales Consultant
-
May 2018 - Jul 2018
Luxury Gastronomy Chocolate & Candy Confectionery ___________________ RETAIL EXCELLENCE • Sales process in a highly demanding context • Stocks Management • Perfect holding of the Merchandising plan on the floor • Knowledge about Luxury Gastronomy & Products sensitivity → Texture, aesthetic, holding and wrapping Luxury Gastronomy Chocolate & Candy Confectionery ___________________ RETAIL EXCELLENCE • Sales process in a highly demanding context • Stocks Management • Perfect holding of the Merchandising plan on the floor • Knowledge about Luxury Gastronomy & Products sensitivity → Texture, aesthetic, holding and wrapping
-
-
-
Pokawa
-
France
-
Restaurants
-
200 - 300 Employee
-
Catering Crew
-
Feb 2018 - Apr 2018
Ensure the preparation of the kitchen's service (food cutting, product assembly, presentation, preparation of sauces, etc.); Participate in the cleaning of the restaurant to meet hygiene and safety standards Prepare pokés and desserts; Welcome customers by offering the various offers, inform them and make them experience a small Hawaiian taste break from taking the order to collecting Take orders on site and take away via the different platforms while ensuring the influx of delivery drivers Show less
-
-
-
-
International Marketing Project Manager Assistant - DPGP Pacific Zone
-
Jun 2017 - Dec 2017
L'Oréal DPGP Marketing Direction Brands Portfolio Management - L'Oréal Paris, Maybelline, Garnier and Essie All Segments - Skincare, Makeup, Haircare, HairColor ___________________ BUSINESS ANALYSIS (Nielsen) -Tracking competitor’s activity (product launching, advertising, promotions, etc.) -Monthly sell-in/sell-out report for the whole the brands portfolio in the APAC, EU & US markets -Analysis of the consumers challenges regarding their complexity and diversity INTERACTIONS WITH COUNTRIES -Stretching contact with the Asian Zone countries to provide them support in their strategies for new product launching, concepts, packaging, communication, etc. MARKET INTELLIGENCE & CONSUMER INSIGHTS -Benchmark on the best practices (regarding digital strategy, launches, etc..) -Analysis of the consumers needs and specificities -Creation of a corporate newsletter regarding Beauty trends for Projects Managers and Countries Directors - Template establishment for the following editions -Recommandation on 360 plans Show less
-
-
-
-
Marketing Consultant
-
Jan 2017 - May 2017
Marketing Strategy & Projects Incubation in the USA ___________________ PROJECTS MANAGEMENT -Worked with several companies in order to enhance their corporate strategy, regarding their Marketing Department -Projects incubation with American entrepreneurs Marketing Strategy & Projects Incubation in the USA ___________________ PROJECTS MANAGEMENT -Worked with several companies in order to enhance their corporate strategy, regarding their Marketing Department -Projects incubation with American entrepreneurs
-
-
-
Raleigh Room Escape
-
United States
-
Wellness and Fitness Services
-
Front Office Receptionist/ Actress
-
Dec 2016 - May 2017
Theatre & Psychological Experience ___________________ MISSIONS -Welcoming the clients base -Theatre performance & management of the Escape Room -Team Building & psychological analysis of the players ___________________ CONCEPT "Raleigh Room Escapes is dedicated to pushing the boundaries of what it means to really want to escape a locked room. Unlike our competitors, upon arrival, we offer a full immersion into the world of escape where ticket holders are the protagonists in exciting plots that evolve differently according to group personality and past experience." Show less
-
-
-
Ladurée Paris
-
France
-
Restaurants
-
100 - 200 Employee
-
Sales Consultant
-
May 2016 - Aug 2016
Luxury Gastronomy Macarons & French Pâtisserie ___________________ RETAIL EXCELLENCE -Sales process in English, due to the boutique localization in the French Riviera -Packages delivery in the neighboring luxury hotels -Merchandising Strategy on the boutique floor ___________________ ABOUT LADURÉE • About 885 million euros for the Older Group (FY2017) • More than 97 boutiques in more than 26 countries worldwide • Above 1,000 collaborators since 1862 Show less
-
-
-
NRJ Music Award
-
Musicians
-
Hostess
-
2015 - 2016
Event Management Audiovisual Media ___________________ MISSIONS -Welcoming VIP clients - Celebrities and high Managers of NRJ & TF1 -Secondary role during the NRJ Music Award show Event Management Audiovisual Media ___________________ MISSIONS -Welcoming VIP clients - Celebrities and high Managers of NRJ & TF1 -Secondary role during the NRJ Music Award show
-
-
-
Odalys Groupe
-
France
-
Front Office Receptionist
-
Jun 2014 - Aug 2014
Administration & Hosting ___________________ MISSIONS -Welcoming the international clients, both physical and by phone -Files Management, reservation booking, check-in and check-out inventories Administration & Hosting ___________________ MISSIONS -Welcoming the international clients, both physical and by phone -Files Management, reservation booking, check-in and check-out inventories
-
-
Education
-
SKEMA Business School
Master's Degree - International Marketing & Business Development -
东吴大学
Master's Degree - Luxury & Fashion Management -
North Carolina State University
Master 1 - Global Business Environment - Business in the USA -
SKEMA Business School
Bachelor - Programme Grande Ecole -
Glasgow Caledonian University
-
IUT2 Grenoble
DUT, Management