Ann Rasmussen

Marketing Manager at IntraSpectrum Counseling
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Contact Information
us****@****om
(386) 825-5501
Location
Easthampton, Massachusetts, United States, US

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Experience

    • United States
    • Mental Health Care
    • 1 - 100 Employee
    • Marketing Manager
      • Aug 2021 - Present

      Privately-held Chicago-area counseling agency offering affirming individual, couples and group therapy for LGBTQIA+ populations, community-based mental health resources, and expert consultation & sensitivity trainings on LGBTQIA+ topics for area organizations and businesses. Privately-held Chicago-area counseling agency offering affirming individual, couples and group therapy for LGBTQIA+ populations, community-based mental health resources, and expert consultation & sensitivity trainings on LGBTQIA+ topics for area organizations and businesses.

  • Fred Astaire Dance Studios Corporate
    • Massachusetts, United States
    • Marketing Director
      • Jan 2017 - Jun 2020

      International network of 200 franchised ballroom dance studio locations. Department directed all corporate initiatives, created resources for studio teams to execute local marketing plans. Position eliminated June 2020 due to COVID. International network of 200 franchised ballroom dance studio locations. Department directed all corporate initiatives, created resources for studio teams to execute local marketing plans. Position eliminated June 2020 due to COVID.

    • United States
    • Musicians
    • 1 - 100 Employee
    • Marketing Director
      • Sep 2013 - Aug 2016

      Professional (union) orchestra performs symphonic, youth education & ensemble concerts; mentors youth orchestras; participates in outreach events. Directed all marketing initiatives to achieve revenue, attendance and mission goals. Worked with Development Director on promotion of development and fundraising initiatives. Position eliminated as part of organizational restructuring, 2016. Professional (union) orchestra performs symphonic, youth education & ensemble concerts; mentors youth orchestras; participates in outreach events. Directed all marketing initiatives to achieve revenue, attendance and mission goals. Worked with Development Director on promotion of development and fundraising initiatives. Position eliminated as part of organizational restructuring, 2016.

    • Marketing Manager
      • 2007 - Dec 2012

      Internet / catalog retailer of residential pool supplies & leisure products; a division of In the Swim. Elevated marketing function within the company, supervised three full-time associates. Marketing & sales functions transitioned to parent company team in Chicago, 2012. Internet / catalog retailer of residential pool supplies & leisure products; a division of In the Swim. Elevated marketing function within the company, supervised three full-time associates. Marketing & sales functions transitioned to parent company team in Chicago, 2012.

  • Motherwear
    • Northampton, Massachusetts, United States
    • Customer Development Manager
      • Sep 2001 - Mar 2006

      Internet / catalog retailer of nursing clothes for breastfeeding women. Directed all programs for new customer development including online affiliates, print & digital advertising programs (budget, media buys, schedule, graphic art direction), segmented email campaigns, off-site events (community workshops, trade shows & exhibitions), developed all website & catalog copy, served as marketing lead for company rebranding initiative. Worked closely with merchandising & management teams, supervised two full-time associates. Show less

Education

  • Rutgers Graduate School - Newark
    Master of Business Administration - MBA, Business, Management, Marketing, and Related Support Services
    1992 - 1994
  • Drew University
    Bachelor of Arts - BA, Behavioral Science
    1980 - 1984

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