Experience

PotentialSquared International

• United Kingdom
• Business Consulting and Services
• 1 - 100 Employee

• Client Services Account Manager

  • Jun 2022 - Present

  Delivering high impact Leadership Development Solutions. Immersive, virtual and measurable. Delivering high impact Leadership Development Solutions. Immersive, virtual and measurable.



Brand Adventure

• United Kingdom
• Marketing Services

• Founder, Brand Director & Facilitator

  • Apr 2002 - Present

  Combining brand strategy consultancy and workshop facilitation, my role is to lead programmes for positive open investigation inside organisations, guiding teams through each part of the brand process to get to the heart of the business opportunity. I create the brand development framework tailored to the organisation’s situation. My work involves untangling the complexities, analysing the findings then sculpting the business brand DNA, positioning and brand language before account directing creative teams to bring the brand to life. I’m always up for a challenge - from helping a FTSE 100 business technology change group increase brand equity and attract investment, revitalising a fifty-year-old engineering brand, supporting ideation at the BBC, naming university schools and media businesses to training analysts to present their brand story. Each of my Brand Adventures build on what works, focusing on strengths and possibility thinking to build brand ambition, confidence and reputation - growing brands from the inside-out. Show less



Lambie-Nairn

• United Kingdom
• Design
• 1 - 100 Employee

• Account Director

  • Feb 1997 - Apr 2002

  Client Account Director leading creative teams to deliver game-changing brand solutions across media, broadcast, telecoms and fintech clients including, BBC, Discovery, BT, Eircom, O2, Ntl, Barclays and Fremantle. My role at Lambie-Nairn was to make sure agency deliverables met client expectations resulting in brilliant work, happy clients, new growth and ongoing business development. I learned the critical combination of strategic thinking, excellent client services, creative problem solving, laser-eyed detail and an all-round motivational energy, committed to a client and agency ‘win-win’. A big part of my love of this role centred around managing and growing creative and marketing talent both within the agency and the client teams I worked with. This continues to inspire me. Show less



Thoburns

• United Kingdom
• Public Relations and Communications Services
• 1 - 100 Employee

• Account Director

  • Mar 1992 - Jan 1997

  Having joined Thoburns as a ‘runner’, I worked my way through to Account Director within 18 months and had the responsibility of servicing high-level banking and financial client accounts across the Central Europe, Middle East & Africa. I managed advertising and marketing roll-outs across, TV, print advertising, annual reports, web and radio for clients including APICORP, Saudi International Bank, Saudi American Bank, Citibank, Santander and National Bank of Kuwait. Having joined Thoburns as a ‘runner’, I worked my way through to Account Director within 18 months and had the responsibility of servicing high-level banking and financial client accounts across the Central Europe, Middle East & Africa. I managed advertising and marketing roll-outs across, TV, print advertising, annual reports, web and radio for clients including APICORP, Saudi International Bank, Saudi American Bank, Citibank, Santander and National Bank of Kuwait.



Dandelion – A Theatre In Education (TIE) Company

• Belfast, Northern Ireland, United Kingdom

• Actor & Director

  • Oct 1991 - Mar 1992

  Commissioned by the Ulster Museum Belfast, I devised and delivered a series of climate change-related shows for the museum’s ‘Dinosaurs Alive’ exhibition. This self-created role is one of my favourite responses to a creative brief through live performance. ‘The Wild Feather Capers’ were born and ran regularly at the Ulster Museum with follow-up tours of Northern Ireland’s schools. Commissioned by the Ulster Museum Belfast, I devised and delivered a series of climate change-related shows for the museum’s ‘Dinosaurs Alive’ exhibition. This self-created role is one of my favourite responses to a creative brief through live performance. ‘The Wild Feather Capers’ were born and ran regularly at the Ulster Museum with follow-up tours of Northern Ireland’s schools.



Ulster Street Theatre Company

• Belfast, Northern Ireland, United Kingdom

• Actor & Producer

  • Oct 1991 - Mar 1992

  Manager and actor with the eight-person street theatre company, touring a self-devised ‘North West Side Story’ across key Irish creative events including The Rose of Tralee & The Galway Festival. This co-created role, gave my first professional experience of creatively devising activities alongside team and financial management, as well as physical delivery of creative material outdoors in front of multiple audiences. Manager and actor with the eight-person street theatre company, touring a self-devised ‘North West Side Story’ across key Irish creative events including The Rose of Tralee & The Galway Festival. This co-created role, gave my first professional experience of creatively devising activities alongside team and financial management, as well as physical delivery of creative material outdoors in front of multiple audiences.