Ankush Lamba
Content Marketing & Social Media Manager at Cova Software- Claim this Profile
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English Native or bilingual proficiency
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Hindi Native or bilingual proficiency
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Punjabi Full professional proficiency
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French Professional working proficiency
Topline Score
Bio
Felicia Parr, B. Eng., MBA
I had the pleasure to work with Ankush on two occasions: on a team during our first semester at the MBA and when I was the president of the HEC MBA Students' Association. Ankush is a creative thinker and always eager to try out unconventional ideas. His out-of-the-box mentality consistently separates him from the crowd, which was made evident by his lively contributions to our classroom discussions. Ankush is always open to ideas, willingly accept feedback and takes the lead when required. I am confident that he will be an asset to any team he is a part of in the future.
Alexis Cuglietta, MBA, CISSP, CISM
I had the chance and the pleasure to work with Ankush during our MBA. In addition to his exceptional literacy, Ankush also has excellent interpersonal skills. He will be able to deal with clients and colleagues in the best possible way to achieve an expected result. I highly recommend him to potential employers. J'ai eu la chance et le plaisir de collaborer avec Ankush durant notre MBA. En plus de ses remarquables compétences littéraires, Ankush jouit d'excellentes qualités interpersonnelles. Il pourra traiter au mieux avec clients et collègues afin d'atteindre le résultat attendu. Je recommande vivement son profil à tout employeur potentiel (et salue sa détermination à apprendre la langue francaise).
Felicia Parr, B. Eng., MBA
I had the pleasure to work with Ankush on two occasions: on a team during our first semester at the MBA and when I was the president of the HEC MBA Students' Association. Ankush is a creative thinker and always eager to try out unconventional ideas. His out-of-the-box mentality consistently separates him from the crowd, which was made evident by his lively contributions to our classroom discussions. Ankush is always open to ideas, willingly accept feedback and takes the lead when required. I am confident that he will be an asset to any team he is a part of in the future.
Alexis Cuglietta, MBA, CISSP, CISM
I had the chance and the pleasure to work with Ankush during our MBA. In addition to his exceptional literacy, Ankush also has excellent interpersonal skills. He will be able to deal with clients and colleagues in the best possible way to achieve an expected result. I highly recommend him to potential employers. J'ai eu la chance et le plaisir de collaborer avec Ankush durant notre MBA. En plus de ses remarquables compétences littéraires, Ankush jouit d'excellentes qualités interpersonnelles. Il pourra traiter au mieux avec clients et collègues afin d'atteindre le résultat attendu. Je recommande vivement son profil à tout employeur potentiel (et salue sa détermination à apprendre la langue francaise).
Felicia Parr, B. Eng., MBA
I had the pleasure to work with Ankush on two occasions: on a team during our first semester at the MBA and when I was the president of the HEC MBA Students' Association. Ankush is a creative thinker and always eager to try out unconventional ideas. His out-of-the-box mentality consistently separates him from the crowd, which was made evident by his lively contributions to our classroom discussions. Ankush is always open to ideas, willingly accept feedback and takes the lead when required. I am confident that he will be an asset to any team he is a part of in the future.
Alexis Cuglietta, MBA, CISSP, CISM
I had the chance and the pleasure to work with Ankush during our MBA. In addition to his exceptional literacy, Ankush also has excellent interpersonal skills. He will be able to deal with clients and colleagues in the best possible way to achieve an expected result. I highly recommend him to potential employers. J'ai eu la chance et le plaisir de collaborer avec Ankush durant notre MBA. En plus de ses remarquables compétences littéraires, Ankush jouit d'excellentes qualités interpersonnelles. Il pourra traiter au mieux avec clients et collègues afin d'atteindre le résultat attendu. Je recommande vivement son profil à tout employeur potentiel (et salue sa détermination à apprendre la langue francaise).
Felicia Parr, B. Eng., MBA
I had the pleasure to work with Ankush on two occasions: on a team during our first semester at the MBA and when I was the president of the HEC MBA Students' Association. Ankush is a creative thinker and always eager to try out unconventional ideas. His out-of-the-box mentality consistently separates him from the crowd, which was made evident by his lively contributions to our classroom discussions. Ankush is always open to ideas, willingly accept feedback and takes the lead when required. I am confident that he will be an asset to any team he is a part of in the future.
Alexis Cuglietta, MBA, CISSP, CISM
I had the chance and the pleasure to work with Ankush during our MBA. In addition to his exceptional literacy, Ankush also has excellent interpersonal skills. He will be able to deal with clients and colleagues in the best possible way to achieve an expected result. I highly recommend him to potential employers. J'ai eu la chance et le plaisir de collaborer avec Ankush durant notre MBA. En plus de ses remarquables compétences littéraires, Ankush jouit d'excellentes qualités interpersonnelles. Il pourra traiter au mieux avec clients et collègues afin d'atteindre le résultat attendu. Je recommande vivement son profil à tout employeur potentiel (et salue sa détermination à apprendre la langue francaise).
Credentials
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Lean Six Sigma Green Belt
Lean Six Sigma Institute LLCMay, 2017- Sep, 2024
Experience
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Cova Software
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Canada
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Software Development
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1 - 100 Employee
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Content Marketing & Social Media Manager
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Nov 2020 - Present
Ankush creates demand generation and thought leadership marketing content and manages all the social media channels for Cova Software, North America's #1 POS and retail management software company for cannabis dispensaries. Ankush creates demand generation and thought leadership marketing content and manages all the social media channels for Cova Software, North America's #1 POS and retail management software company for cannabis dispensaries.
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Self Employed
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Real Estate
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1 - 100 Employee
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Freelance Marketing Consultant
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Nov 2019 - Oct 2020
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QueerTech
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Canada
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Civic and Social Organizations
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1 - 100 Employee
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Marketing Communications
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Jan 2019 - Oct 2019
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CM Labs Simulations
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Canada
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Software Development
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1 - 100 Employee
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Marketing & Business Development Specialist
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Nov 2017 - Oct 2018
Reported directly to VP of marketing, worked on bridging the gap between sales and marketing for sales enablement. -Generated leads through various prospecting methods, then analyzed and qualified them to build better partnerships. -Collected data for marketing intelligence by regularly following industry trends, conducted market analysis for growth in new geographical areas and facilitated faster product adoption by spreading awareness through event marketing. -Helped in expanding the company’s digital presence and strengthening its inbound strategy by contributing to creating content, optimizing as per best SEO practices and facilitating faster growth through efficient B2B social media marketing. -Business development efforts resulted in sales of around $150,000 during his one year of employment at the firm.
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Sodexo
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France
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Facilities Services
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700 & Above Employee
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MBA Consultant
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Mar 2017 - May 2017
MBA project to develop a marketing penetration strategy for Sodexo in Quebec MBA project to develop a marketing penetration strategy for Sodexo in Quebec
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HEC Montréal AEMBA
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Canada
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Higher Education
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1 - 100 Employee
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Vice President- Student Life (VP Fun)
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May 2016 - May 2017
Organized 5 à 7 gatherings, networking events, outdoor activities, weekend getaways; In-charge of MBA 'End of the year' Gala Ball committee. Organized 5 à 7 gatherings, networking events, outdoor activities, weekend getaways; In-charge of MBA 'End of the year' Gala Ball committee.
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Sabbatical/Personal Project
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Nov 2015 - Apr 2016
Travelled solo to SE Asia, Far East, Australia and within India for 6 months. Travelled solo to SE Asia, Far East, Australia and within India for 6 months.
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Director of Marketing and Operations
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Nov 2008 - Oct 2015
Managed and supervised overall operations, with all department heads directly reporting to him. As an executive member of the board of directors, he was involved in all key strategic decisions and maintained strong relationships with stakeholders. -- Optimized production process by eliminating bottlenecks and achieved a productivity of over 99% consistently. - Initiated and implemented the whole project of increasing manufacturing capacity of the plant by 25% in 2013, and introduced automation, resulting in improved efficiency, reduced wastage and higher quality of finished goods. - Managed all internal and external communications, particularly for purchase, procurement and sales leads. - Developed an export channel for the company and managed all key sales accounts for the export market. - Identified opportunities to introduce new product varieties to cater to the evolving needs of the textiles industry and developed innovative marketing strategies to accelerate sales and raise profits through a premium positioning. - Aided in recruiting better talent by handling various labor issues and dissolving unproductive unions, and by empowering uneducated & underprivileged employees to work hard towards improving their standard of living. - Successfully administered HR transformation by mentoring & educating employees to adapt to latest technologies. - Made the business more sustainable by introducing environmental-friendly practices- (i) Incorporated solar energy to offset increasing costs from conventional electricity, (ii) Digitized most data information to reduce paper usage.
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Vardhman Group
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India
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Real Estate
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1 - 100 Employee
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Engineer Intern
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Jan 2008 - Jun 2008
Project on Total Quality Management and improvement Project on Total Quality Management and improvement
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Education
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2016 - 2017
HEC Montréal
Master of Business Administration - MBA -
Thapar Institute of Engineering & Technology
B.E., Mechanical Engineering -
IIT Delhi
Certificate, Marketing Management
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