Ankita Pawar

Marketing Manager at InsideIIM.com & Kampus App
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Contact Information
us****@****om
(386) 825-5501
Location
Mumbai, Maharashtra, India, IN
Languages
  • English -
  • Marathi -
  • German -
  • Hindi -

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Credentials

  • Marketing Analytics
    Udemy: Online Courses
    May, 2020
    - Nov, 2024
  • German A1 Level
    Goethe Institute, Max Mueller Bhavan, Pune
    Jan, 2015
    - Nov, 2024
  • Inbound Marketing
    HubSpot Academy
    Dec, 2018
    - Nov, 2024
  • Google Adwords
    Google
    Jul, 2017
    - Nov, 2024

Experience

  • InsideIIM.com | AltUni.in | Kampus App
    • India
    • Education Administration Programs
    • 1 - 100 Employee
    • Marketing Manager
      • Sep 2020 - Present

      • Responsible for brand’s top line revenue goals and new product developments targeting specific user needs• Launched 25+ new online upskilling programs & achieved 1.5 Cr+ Revenue in a year with 1500+ user conversions• Led a team of 10+ Sales Executives & was responsible for hiring, training and development• Strategized, developed & managed paid digital marketing campaigns with a monthly budget of 75 lakhs+ across programs• Co-ordinated with content marketer & paid marketing specialist to prepare marketing plan & track metrics for campaign success• Selected the right channels of marketing & developed marketing initiatives to expand customer base and optimize sales

  • Kalpataru Limited
    • India
    • Real Estate
    • 700 & Above Employee
    • Assistant Manager
      • Apr 2020 - Aug 2020

      -To assist in devising launch/activation plans along with preparing approval notes by critically analyzing competition activities and through exhaustive market understanding.-Creation of strong strategic frameworks to track spends basis velocity of consumption, market segmentation and prioritization-Conducting competitor analysis by keeping abreast of market trends and competitor moves to achieve market share metrics-Designing data structures, reports, dashboards and MIS routines to assist in monitoring mechanisms aimed at implementing approved launch/activation plans.

    • Management Trainee
      • Apr 2019 - Apr 2020

      Sales Strategy

  • IDBI Federal Life Insurance
    • India
    • Insurance
    • 700 & Above Employee
    • Summer Intern
      • Apr 2018 - Apr 2019

      -Rewarded with the Gold, Silver, Platinum & Quick Starter Certificates for outstanding performance in customer acquisition.-Conducted research in the rural market to examine the preference of the policy holders towards insurance policies-Suggested strategies for growth of insurance sector in rural market for IDBI Federal Life Insurance Ltd. -Rewarded with the Gold, Silver, Platinum & Quick Starter Certificates for outstanding performance in customer acquisition.-Conducted research in the rural market to examine the preference of the policy holders towards insurance policies-Suggested strategies for growth of insurance sector in rural market for IDBI Federal Life Insurance Ltd.

  • Utsaha-IIM Indore's Marketing Fest
    • India
    • Market Research
    • 1 - 100 Employee
    • Junior Member
      • 2017 - Apr 2019

      Conducting primary research in rural & urban markets to provide consumer insights to client companiesActualize diverse & innovative events to gauge the behavior of the consumer in specified product segment Conducting primary research in rural & urban markets to provide consumer insights to client companiesActualize diverse & innovative events to gauge the behavior of the consumer in specified product segment

  • Suzlon Foundation
    • Intern
      • Apr 2017 - May 2017

      Prepared state-wise annual reports illustrating the CSR initiatives based on rural development, health-care programs and employee involvementDesigned marketing collateral & creative content to increase employee involvement in Stem Cell Donation Drive & Book Donation Drive for NGOs Prepared state-wise annual reports illustrating the CSR initiatives based on rural development, health-care programs and employee involvementDesigned marketing collateral & creative content to increase employee involvement in Stem Cell Donation Drive & Book Donation Drive for NGOs

  • IPM Industry Interaction Cell
    • India
    • Education Management
    • Associate Member
      • 2016 - 2017

      Executed the Industrial Trip for 50+ students in HUL, SEBI, IDBI and RBI for exposure to corporate practicesOrganised Live Projects based on optimization of Sales Processes, HR Policies, Inventory Management Executed the Industrial Trip for 50+ students in HUL, SEBI, IDBI and RBI for exposure to corporate practicesOrganised Live Projects based on optimization of Sales Processes, HR Policies, Inventory Management

  • Pratham Education Foundation
    • Non-profit Organizations
    • 700 & Above Employee
    • Intern
      • Jul 2015 - Jul 2015

      -Documented case studies of rescued children for the official website of Pratham Council for Vulnerable Children (pcvc.org)-Conducted in-depth interviews of Zari Industry workers in Govandi region & gained insights about their economic condition & declining demand -Documented case studies of rescued children for the official website of Pratham Council for Vulnerable Children (pcvc.org)-Conducted in-depth interviews of Zari Industry workers in Govandi region & gained insights about their economic condition & declining demand

Education

  • Indian Institute of Management, Indore
    Master of Business Administration - MBA, Marketing & Strategy
    2014 - 2019
  • Horizon English Medium School & Jr. College, Pune
    Higher Secondary School, Science
    2012 - 2014
  • Sister Nivedita English Medium School, Mumbai
    High School, General Studies
    2002 - 2012

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