Product and Marketing

• Jun 2023 - Present

Marketing Operations

• Nov 2022 - Jun 2023

Influencer Marketing

• Jul 2022 - Nov 2022

Responsibility: - Generating new leads through research across social media platforms - Pitching to Influencers of various walks of life to achieve brand goals - Negotiate deals based on budgets assigned by the company and close deals - Maintaining influencers data Responsibility: - Generating new leads through research across social media platforms - Pitching to Influencers of various walks of life to achieve brand goals - Negotiate deals based on budgets assigned by the company and close deals - Maintaining influencers data

Artist & Label Relationship

• Oct 2021 - Nov 2022

Responsibility: - Generating new leads of artist, label and distributor for licensing their content - Negotiate revenue deals with new artists and labels - Managing new and existing content partner relationship - Programming of Hindi, Bhojpuri, Marathi and Devotional content - Ensure social media promotion of new releases and playlists - Monitoring the App regularly to ensure smooth user experience - Liaising with developer for bugs fixing, if any, and ensuring regular new updates Show less

Content Partnerships & Distribution

• Jul 2019 - Sep 2021

Responsibility: - Negotiate and close deals with artist and labels for distributing their music worldwide - Identify new songs in regional and devotional category to buy from original producer - Ensure all content is distributed across platforms - Coordinate with music stores for placement and promotion - Ensure music videos of company's owned content are uploaded and monetised on YouTube - Ensure new release promotions across social media Responsibility: - Negotiate and close deals with artist and labels for distributing their music worldwide - Identify new songs in regional and devotional category to buy from original producer - Ensure all content is distributed across platforms - Coordinate with music stores for placement and promotion - Ensure music videos of company's owned content are uploaded and monetised on YouTube - Ensure new release promotions across social media

YouTube Channel Management

• Mar 2021 - Aug 2021

Responsibility: -Manage various client's YouTube Channels. -Creating and Ensuring creative designs like YouTube Thumbnail, YouTube Cover Art, Instagram and Facebook Post. Responsibility: -Manage various client's YouTube Channels. -Creating and Ensuring creative designs like YouTube Thumbnail, YouTube Cover Art, Instagram and Facebook Post.