Anita Bhuptani

VP of Emerging Markets at IPRO
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Location
Montreal, Quebec, Canada, CA

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Vijay Jeshang

Anita is an excellent manager. I had the pleasure of working for Anita for 1 year, and she always led by example, Anita has an innate leadership quality, she always kept the team morale up and her ability to work through crisis and develop new ways to achieve targets were always inspiring. I am delighted to have worked and learnt from such a professional.

Haniya Hussain

I am honored to be writing this recommendation for Anita. I found her to be a great leader to work under. As a new member to the sales team, I experienced how engaged and dedicated she was to build, nurture and set the team up for success. Anita is brilliant at what she does. She is hands on in nurturing leads and prospects, interacting with clients and finding the right approach in successfully closing sales. I have immense respect for both her work ethics and her problem solving abilities.

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Experience

    • Morocco
    • Industrial Machinery Manufacturing
    • VP of Emerging Markets
      • Jan 2022 - Present

    • Director Of Corporate Sales
      • Nov 2020 - Jan 2022

    • Canada
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • EVP Sales
      • Aug 2018 - Nov 2020

      Built sales team, processes and GTM strategy to align with pivot of business into the Information Governance space. Led revenue growth from $6.5M to $10M and worked with our CEO and the rest of the executive team on our acquisition by IPRO. Built sales team, processes and GTM strategy to align with pivot of business into the Information Governance space. Led revenue growth from $6.5M to $10M and worked with our CEO and the rest of the executive team on our acquisition by IPRO.

    • VP of Business Development - Site Operations
      • Nov 2016 - Nov 2017

      Responsible to maximize the commercial potential of the business line which represents site operations, including ascertaining the most profitable business opportunities for the company to pursue in order to achieve specific results once the partnerships have been established. Responsible to maximize the commercial potential of the business line which represents site operations, including ascertaining the most profitable business opportunities for the company to pursue in order to achieve specific results once the partnerships have been established.

    • United Kingdom
    • Graphic Design
    • Vice President of Sales
      • Nov 2013 - Nov 2016

      As part of the leadership team, I am responsible for the direction and management of all sales and business development operations. Our primary objectives are twofold, to delight our existing clients with remarkable services and solutions and, to acquire new clients within our target markets. Responsibilities • Drive achievement of client acquisition and revenue goals • Manage all sales operations including market competitiveness, pricing, compensation and channel… Show more As part of the leadership team, I am responsible for the direction and management of all sales and business development operations. Our primary objectives are twofold, to delight our existing clients with remarkable services and solutions and, to acquire new clients within our target markets. Responsibilities • Drive achievement of client acquisition and revenue goals • Manage all sales operations including market competitiveness, pricing, compensation and channel strategy. • Oversee the hiring and development of the sales team. Mentor employees along their career path and ensure alignment with company objectives. • Establish compensation, training, and sales incentive programs. • Work closely with VP Marketing to develop distribution strategies and programs as well as develop and execute lead generation programs. • Maintain key customer relationships • Manage overall sales process, set appropriate metrics for sales funnel management. • Develop pricing policies, including volume discounts and terms and conditions, for high-profile customers and channel partners

    • Executive Director - Enterprise Accounts
      • Oct 2007 - Nov 2013

      • Team lead for Enterprise Accounts. Responsible for a $6 million division by setting and achieving sales, profit and forecast budgets. • Meet clients and present appropriate solutions (50% travel time) • Responsible for submitting accurate and timely forecasts to operations for cash flow purposes as well as presenting monthly progress reports to the VP of Sales. • Consistently surpassed quota and grew sales revenue year over year • Closed the largest deal in company history… Show more • Team lead for Enterprise Accounts. Responsible for a $6 million division by setting and achieving sales, profit and forecast budgets. • Meet clients and present appropriate solutions (50% travel time) • Responsible for submitting accurate and timely forecasts to operations for cash flow purposes as well as presenting monthly progress reports to the VP of Sales. • Consistently surpassed quota and grew sales revenue year over year • Closed the largest deal in company history. Also closed the 2nd and 3rd largest deals in company history. • Present yearly results and plan for upcoming fiscal year at Annual Sales Kick-Off. • Budgeting of expenses for the Enterprise Accounts business unit • Work closely with the product management and marketing departments to execute on lead generation and retention campaigns for target markets. • Attend networking events and represent the company and industry trade shows.

    • United States
    • IT Services and IT Consulting
    • Account Executive
      • Jul 2004 - Sep 2007

      • Consistently exceeded quarterly and yearly revenue goals. Submitted accurate and timely forecasts that were aligned with assigned sales quotas. • Identify, qualify and close new strategic accounts within the Corporate and Healthcare markets. Build and maintain close relationships with existing customers to assure loyalty and contract renewals. • Maintain and expand the company’s database of prospects by entering new customer data and updating changes to existing accounts in the… Show more • Consistently exceeded quarterly and yearly revenue goals. Submitted accurate and timely forecasts that were aligned with assigned sales quotas. • Identify, qualify and close new strategic accounts within the Corporate and Healthcare markets. Build and maintain close relationships with existing customers to assure loyalty and contract renewals. • Maintain and expand the company’s database of prospects by entering new customer data and updating changes to existing accounts in the corporate CRM. • Meet clients and present Messaging Architects’ products and services. • Generate licensing cross/up sell opportunities through uncovering needs and pain points. • Build and maintain close relationships with existing customers.

    • Inside Sales Representative
      • Sep 2003 - Jun 2004

      • Drive lead generation for 2 business units, as well as increase and optimize elements of customer acquisition and retention. • Cold calling prospects and scheduling meetings between prospective clients and the sales team. • Competitive research on competitors and industry trends. • Maintain and populate CRM for existing accounts and keep detailed records of customer interactions and transactions. • Facilitate all communications/order processing and reporting for all current… Show more • Drive lead generation for 2 business units, as well as increase and optimize elements of customer acquisition and retention. • Cold calling prospects and scheduling meetings between prospective clients and the sales team. • Competitive research on competitors and industry trends. • Maintain and populate CRM for existing accounts and keep detailed records of customer interactions and transactions. • Facilitate all communications/order processing and reporting for all current accounts.

Education

  • McGill University
    Certificate, Accounting
    2004 - 2005
  • Concordia University
    Bachelor of Commerce - BCom, Management Information Systems
    1999 - 2002

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