Anita Sharma
Chief Impact Officer at SaverLife- Claim this Profile
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Bio
Kevin Corcoran
I think the world of Anita personally and professionally and would hire her again. She led Lumina Foundation's first foray into understanding the needs of our core audience as well as the business, workforce, and influential audiences we wanted to reach as we executed our 2017-20 strategic plan. At Lumina, we work toward creating a learning system beyond high school that delivers the training and education people need to prepare for informed citizenship and success in a global economy. Anita's collaborative work style produced research we could use to move beyond relying on experience and intuition to target our communications outreach. She helped us better understand our audiences' beliefs, their news habits, and how they thought they could contribute to creating a better-educated nation. The audience personas she and her team created based on extensive interviews and surveys helped us better focus our efforts and helped affirm our overall direction. Anita is smart. She listens well, and she digs into the data to produce relevant insights, including surprising information about our primary audience. She's also a pleasure to work with.
Kevin Corcoran
I think the world of Anita personally and professionally and would hire her again. She led Lumina Foundation's first foray into understanding the needs of our core audience as well as the business, workforce, and influential audiences we wanted to reach as we executed our 2017-20 strategic plan. At Lumina, we work toward creating a learning system beyond high school that delivers the training and education people need to prepare for informed citizenship and success in a global economy. Anita's collaborative work style produced research we could use to move beyond relying on experience and intuition to target our communications outreach. She helped us better understand our audiences' beliefs, their news habits, and how they thought they could contribute to creating a better-educated nation. The audience personas she and her team created based on extensive interviews and surveys helped us better focus our efforts and helped affirm our overall direction. Anita is smart. She listens well, and she digs into the data to produce relevant insights, including surprising information about our primary audience. She's also a pleasure to work with.
Kevin Corcoran
I think the world of Anita personally and professionally and would hire her again. She led Lumina Foundation's first foray into understanding the needs of our core audience as well as the business, workforce, and influential audiences we wanted to reach as we executed our 2017-20 strategic plan. At Lumina, we work toward creating a learning system beyond high school that delivers the training and education people need to prepare for informed citizenship and success in a global economy. Anita's collaborative work style produced research we could use to move beyond relying on experience and intuition to target our communications outreach. She helped us better understand our audiences' beliefs, their news habits, and how they thought they could contribute to creating a better-educated nation. The audience personas she and her team created based on extensive interviews and surveys helped us better focus our efforts and helped affirm our overall direction. Anita is smart. She listens well, and she digs into the data to produce relevant insights, including surprising information about our primary audience. She's also a pleasure to work with.
Kevin Corcoran
I think the world of Anita personally and professionally and would hire her again. She led Lumina Foundation's first foray into understanding the needs of our core audience as well as the business, workforce, and influential audiences we wanted to reach as we executed our 2017-20 strategic plan. At Lumina, we work toward creating a learning system beyond high school that delivers the training and education people need to prepare for informed citizenship and success in a global economy. Anita's collaborative work style produced research we could use to move beyond relying on experience and intuition to target our communications outreach. She helped us better understand our audiences' beliefs, their news habits, and how they thought they could contribute to creating a better-educated nation. The audience personas she and her team created based on extensive interviews and surveys helped us better focus our efforts and helped affirm our overall direction. Anita is smart. She listens well, and she digs into the data to produce relevant insights, including surprising information about our primary audience. She's also a pleasure to work with.
Experience
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SaverLife
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United States
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Non-profit Organizations
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1 - 100 Employee
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Chief Impact Officer
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Aug 2022 - Present
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4th Street Communications
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Washington DC-Baltimore Area
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Principal
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Aug 2020 - Sep 2022
Strategic communications and research for mission-driven organizations, including the Robert Wood Johnson Foundation, American Heart Association, The Communications Network, and Voices for Healthy Kids Strategic communications and research for mission-driven organizations, including the Robert Wood Johnson Foundation, American Heart Association, The Communications Network, and Voices for Healthy Kids
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Long Dash
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United States
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Design Services
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1 - 100 Employee
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Managing Director/Vice President, Research and Analytics
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May 2018 - Jun 2020
Built research and evaluation infrastructure for Atlantic 57, which resulted in building out a team and new line of businessApplied key learnings to inform brand, program, partnership, and communications strategies for diverse philanthropic and public media organizations, including Ford Foundation, Lumina Foundation, and WETADesigned studies for The Atlantic, including past research among print subscribers, international readers, and digital audiencesDeveloped Audience Quotient, an evaluation framework to assess how well organizations were engaging key audiences in today’s media landscape Show less
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Senior Director, Research
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May 2017 - Apr 2018
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Director, Research
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Feb 2016 - Apr 2017
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The Pew Charitable Trusts
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United States
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Non-profit Organizations
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700 & Above Employee
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Manager
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May 2015 - Feb 2016
Responsible for American Cities Project, including new research exploration Responsible for American Cities Project, including new research exploration
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KRC Research
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United States
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Market Research
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1 - 100 Employee
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Vice President
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Aug 2011 - May 2015
Led social impact research team, managing approximately $1 million in revenue per year Led social impact research team, managing approximately $1 million in revenue per year
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GfK - An NIQ Company
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Germany
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IT Services and IT Consulting
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700 & Above Employee
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Research Director
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Apr 2010 - Jul 2011
Managed global research for a range of clients, with highlights including: - Multi-country research for Voice of America and the U.S. Department of State - Analysis of findings on surveys among public and elites in Ukraine and Russia Managed global research for a range of clients, with highlights including: - Multi-country research for Voice of America and the U.S. Department of State - Analysis of findings on surveys among public and elites in Ukraine and Russia
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Lake Research Partners
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United States
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Research
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1 - 100 Employee
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Senior Analyst
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Jun 2006 - Mar 2010
Managed research for advocacy organizations, with a focus on early childhood and K-12 education and food security, among other progressive issues Managed research for advocacy organizations, with a focus on early childhood and K-12 education and food security, among other progressive issues
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Pew Center on the States
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Washington, DC
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Assistant Director - Government Performance Project
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Nov 2003 - Jun 2006
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Education
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1996 - 2000
Georgetown University
Bachelor of Arts (B.A.), Government -
2001 - 2003
New York University
Master of Public Administration (MPA), Public Policy -
1992 - 1996
Hopkins School
Community
