Anita Byekwaso 🤷🏾‍♀️

Account Manager at StoreLab
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Location
London, England, United Kingdom, UK

Topline Score

Bio

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Lucia Coronel Laux

I have worked with Anita on various projects. She is always eager to support and shows interest and motivation since day 1. She has a positive attitude towards work and this, in combination with deep empathy, made a difference in exceptionally stressful situations. Anita is a professional that I strongly recommend working with.

LinkedIn User

Anita was my first-ever manager at Publicis. Being completely new in digital marketing with no experience I count myself incredibly lucky to have been under Anita's supervision. We worked together on multiple accounts and she was also my escalation point on the accounts I managed. She taught me constantly and always shared her knowledge and thoughts with me. She created a very comfortable working environment in which I was able to develop and take initiatives.

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Credentials

  • Amazon Sponsored Ads
    Amazon
    Aug, 2019
    - Sep, 2024
  • Google Analytics
    Google
    Aug, 2019
    - Sep, 2024
  • Radius Partner Management
    Impact
    Jul, 2019
    - Sep, 2024

Experience

    • Australia
    • Retail
    • 1 - 100 Employee
    • Account Manager
      • May 2023 - Present
    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Senior Client Success Manager
      • Jun 2020 - Feb 2022

      Managed a portfolio of 30 enterprise level clients to deliver conversion rate optimisation strategies that were aligned with internal business KPIs. Managed a team of 4 which included client success managers and client success executives that was responsible for a combined portfolio of 200 clients. Worked with senior management and senior leadership team on a number of key projects such as: company rebrand, team restructure and new product launches (Machine Learning) and award writing (for my client portfolio). Managing key agency relationships including but not limited to: Publicis Media, Acquire, Thought Mix, Silverbean Clients include but not limited to: Montblanc, Sky, Hotel Chocolat, TM Lewin, AS Watson Show less

    • Italy
    • Advertising Services
    • 1 - 100 Employee
    • Acquisition Manager (Affiliates)
      • Feb 2019 - Jun 2020

      Before I joined this role, I took a short career break to focus on my mental health. Strategic management of Royal London’s affiliate programme in collaboration with the wider Direct to Consumer media channels including PPC, TV and SEO Managing an annual budget of approximately £850,000 Managing and mentoring team of 2 (Senior Executive and Executive) to be more autonomous in making strategic decisions that will grow their portfolio of clients. Clients in my teams portfolio included: Cineworld and the Pentland group (Ellesse and Seavees) across multiple territories Show less

    • Australia
    • Law Practice
    • Associate Account Manager
      • Sep 2018 - Dec 2018

      Developing migration plans for clients in my portfolio. Collaborated with marketing department on various projects including new process building, event planning and external collateral preparation. Developing migration plans for clients in my portfolio. Collaborated with marketing department on various projects including new process building, event planning and external collateral preparation.

    • Germany
    • Advertising Services
    • 700 & Above Employee
    • Key Account Manager
      • Apr 2018 - Sep 2018

      Supported affilinet and AWIN during migration of the two platforms following the acquisition. Supported affilinet and AWIN during migration of the two platforms following the acquisition.

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Senior Account Executive
      • Aug 2017 - Mar 2018

      Supporting head of client services on yearly forecasting and budgeting. Collaborated with Shell Energy (formerly First Utility) to plan the affiliate marketing channel’s involvement in the rebrand to Shell Energy.

    • Account Executive
      • Sep 2016 - Aug 2017

      Collaborating with new business team to create an effective strategy for on boarding the self managed portfolio of clients to affilinet. Managing a team of interns to support with portfolio of self managed clients Representing affilinet at key industry events such as the IABs performance marketing council. Clients I was involved with in this role included but were not limited to: THG, Sky, Now TV, TV Player, Ovo Energy, Thomas Cook group.

    • United Kingdom
    • Government Administration
    • 700 & Above Employee
    • Casual Library Assistant
      • Apr 2015 - Mar 2018

      • Encourage the use of library services within the community• Assist service users to make effective use of the resources and information available to them • Responsible for reinforcing safeguarding procedures

    • Casual Electoral Services Counting Assistant
      • Jun 2016 - Sep 2016

      • Collaborated with team members to ensure both the verification and counting process was accurately and effectively completed.• Maintained confidentiality throughout the process

    • Customer Service Assistant
      • Sep 2014 - Sep 2016

      • Responding promptly to customer enquires and ensuring high standards that capture the venues’ core values • Operating the tills to serve customers and producing end of day reports on performance • Responsible for fellow front of house colleagues to ensure effective performance by dealing with customer complaints and correcting mistakes whilst also training new members of the team • Responding promptly to customer enquires and ensuring high standards that capture the venues’ core values • Operating the tills to serve customers and producing end of day reports on performance • Responsible for fellow front of house colleagues to ensure effective performance by dealing with customer complaints and correcting mistakes whilst also training new members of the team

    • United Kingdom
    • Higher Education
    • 700 & Above Employee
    • Tutorial Ambassador
      • Feb 2016 - May 2016

      • Working with module leaders to deliver first year mathematics tutorials (statistics and probability and mathematical algorithms). • Empowering students to tackle the problems and engage in their learning • Encouraging the students to get into good routines and practises from this early stage in their higher education career • Working with module leaders to deliver first year mathematics tutorials (statistics and probability and mathematical algorithms). • Empowering students to tackle the problems and engage in their learning • Encouraging the students to get into good routines and practises from this early stage in their higher education career

Education

  • Aston University
    Bachelor of Science (B.Sc.), Business and Mathematics
    2012 - 2016
  • St Mark's Catholic School and Sixth Form
    2008 - 2012

Community

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