Anirrbun Banerjee

Head of Partnerships at Newgen Gaming
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Location
Delhi, India, IN
Languages
  • English -
  • Hindi -
  • Bengali -

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Experience

    • Entertainment
    • 1 - 100 Employee
    • Head of Partnerships
      • Dec 2022 - Present
    • France
    • Spectator Sports
    • 100 - 200 Employee
    • Head Of Partnerships
      • Mar 2022 - Dec 2022

      An elite Esports Organisation, @ Team Vitality dedicated to the development of excellence and forging a next gen of gaming athletes. Home to some of the world’s best Teams, players and coaches competing across tier 1 championships globally. Our impressive pedigree and dedicated commitment to delighting our partners, is the reason why we have some of the biggest global brands on-board with us. Most importantly, we ensure on creating sharp and innovative content strategies in sync with our… Show more An elite Esports Organisation, @ Team Vitality dedicated to the development of excellence and forging a next gen of gaming athletes. Home to some of the world’s best Teams, players and coaches competing across tier 1 championships globally. Our impressive pedigree and dedicated commitment to delighting our partners, is the reason why we have some of the biggest global brands on-board with us. Most importantly, we ensure on creating sharp and innovative content strategies in sync with our partners marketing goals and to help engage meaningfully with Vitality's exponentially growing, young and digital savvy audience via their passion for gaming in an authentic, innovative and disruptive way. Show less An elite Esports Organisation, @ Team Vitality dedicated to the development of excellence and forging a next gen of gaming athletes. Home to some of the world’s best Teams, players and coaches competing across tier 1 championships globally. Our impressive pedigree and dedicated commitment to delighting our partners, is the reason why we have some of the biggest global brands on-board with us. Most importantly, we ensure on creating sharp and innovative content strategies in sync with our… Show more An elite Esports Organisation, @ Team Vitality dedicated to the development of excellence and forging a next gen of gaming athletes. Home to some of the world’s best Teams, players and coaches competing across tier 1 championships globally. Our impressive pedigree and dedicated commitment to delighting our partners, is the reason why we have some of the biggest global brands on-board with us. Most importantly, we ensure on creating sharp and innovative content strategies in sync with our partners marketing goals and to help engage meaningfully with Vitality's exponentially growing, young and digital savvy audience via their passion for gaming in an authentic, innovative and disruptive way. Show less

    • France
    • Computer Games
    • 700 & Above Employee
    • Head Of Sales, India & subcontinent
      • Apr 2017 - Apr 2022

    • Senior Key Account Manager - India
      • Apr 2016 - Apr 2017

    • Key Account Manager - India
      • Mar 2015 - Apr 2016

    • Sr. Manager Business Development - Digital
      • Nov 2011 - Feb 2015

      I cover the complete Sales cycle starting from understanding a clients Marketing focus areas & their Advertising calendar, formulating & providing online strategy, presentations, servicing, support, consultation, to campaign performance monitoring & reporting. I am responsible for monetizing the entire product portfolio of Ibibo including the in-house ad network. I cover the complete Sales cycle starting from understanding a clients Marketing focus areas & their Advertising calendar, formulating & providing online strategy, presentations, servicing, support, consultation, to campaign performance monitoring & reporting. I am responsible for monetizing the entire product portfolio of Ibibo including the in-house ad network.

    • India
    • Advertising Services
    • 1 - 100 Employee
    • Sr. Sales Manager
      • Mar 2010 - Nov 2011

      I was responsible for creating branding awareness of the organization as it's a start-up, other than of course generating revenue & create a clientele, for North. I was also responsible to manage the support team & help a smooth functioning. I was responsible for creating branding awareness of the organization as it's a start-up, other than of course generating revenue & create a clientele, for North. I was also responsible to manage the support team & help a smooth functioning.

    • Business Development Manager
      • Oct 2008 - Jan 2010

      - Responsible for generating revenues for products like UTVi.com, Techtree.com, Channeltimes.com, CXOtoday.com through sales of ideas/events. - Concept selling and interacting with corporate clients. - To increase market share through reaching new segments and grow existing clients - Business pitches and new business development for all the major key agencies & key accounts - Responsible for sales forecasting and competitive analysis. Map & analyze business potential, identify… Show more - Responsible for generating revenues for products like UTVi.com, Techtree.com, Channeltimes.com, CXOtoday.com through sales of ideas/events. - Concept selling and interacting with corporate clients. - To increase market share through reaching new segments and grow existing clients - Business pitches and new business development for all the major key agencies & key accounts - Responsible for sales forecasting and competitive analysis. Map & analyze business potential, identify target accounts and strategically secure profitable business. - Dealing with both agency and client-direct sales. - Preparing pitches for special projects/events Show less - Responsible for generating revenues for products like UTVi.com, Techtree.com, Channeltimes.com, CXOtoday.com through sales of ideas/events. - Concept selling and interacting with corporate clients. - To increase market share through reaching new segments and grow existing clients - Business pitches and new business development for all the major key agencies & key accounts - Responsible for sales forecasting and competitive analysis. Map & analyze business potential, identify… Show more - Responsible for generating revenues for products like UTVi.com, Techtree.com, Channeltimes.com, CXOtoday.com through sales of ideas/events. - Concept selling and interacting with corporate clients. - To increase market share through reaching new segments and grow existing clients - Business pitches and new business development for all the major key agencies & key accounts - Responsible for sales forecasting and competitive analysis. Map & analyze business potential, identify target accounts and strategically secure profitable business. - Dealing with both agency and client-direct sales. - Preparing pitches for special projects/events Show less

    • India
    • Business Consulting and Services
    • Manager - Sales
      • Nov 2006 - Sep 2008

      - Responsible for Print, Event and Internet advertising and generating revenue - Business Development.Developing new clients as well as maintaining the existing client base. Conceptualizing and executing strategies to achieve organizational targets and ensure profitability of business operations through servicing the planning and advertising agencies, Target Achievement, Payment collection, Increasing market share and market awareness - Key Account Management: Interfacing with key… Show more - Responsible for Print, Event and Internet advertising and generating revenue - Business Development.Developing new clients as well as maintaining the existing client base. Conceptualizing and executing strategies to achieve organizational targets and ensure profitability of business operations through servicing the planning and advertising agencies, Target Achievement, Payment collection, Increasing market share and market awareness - Key Account Management: Interfacing with key influencers among corporate like, for ascertaining requirements, making presentations to create product awareness - Responsible for sales forecasting and competitive analysis. Map & analyze business potential, identify target accounts and strategically secure profitable business - Responsible for integrated marketing solution which include print, internet & events - Sponsorships for relationship programs/ events.Revenue generation for Sponsored Magazines, CEO Conclave, Award Nites and other big national Show less - Responsible for Print, Event and Internet advertising and generating revenue - Business Development.Developing new clients as well as maintaining the existing client base. Conceptualizing and executing strategies to achieve organizational targets and ensure profitability of business operations through servicing the planning and advertising agencies, Target Achievement, Payment collection, Increasing market share and market awareness - Key Account Management: Interfacing with key… Show more - Responsible for Print, Event and Internet advertising and generating revenue - Business Development.Developing new clients as well as maintaining the existing client base. Conceptualizing and executing strategies to achieve organizational targets and ensure profitability of business operations through servicing the planning and advertising agencies, Target Achievement, Payment collection, Increasing market share and market awareness - Key Account Management: Interfacing with key influencers among corporate like, for ascertaining requirements, making presentations to create product awareness - Responsible for sales forecasting and competitive analysis. Map & analyze business potential, identify target accounts and strategically secure profitable business - Responsible for integrated marketing solution which include print, internet & events - Sponsorships for relationship programs/ events.Revenue generation for Sponsored Magazines, CEO Conclave, Award Nites and other big national Show less

    • China
    • Business Consulting and Services
    • 1 - 100 Employee
    • Advertising Executive
      • Mar 2006 - Nov 2006

      - Developing new clients as well as maintaining the existing client base - Making presentations and pitching for advertisements - Monitoring the competitors and strategizing accordingly - Servicing the planning and advertising agencies - Developing the overall category and meeting the targets - Developing new clients as well as maintaining the existing client base - Making presentations and pitching for advertisements - Monitoring the competitors and strategizing accordingly - Servicing the planning and advertising agencies - Developing the overall category and meeting the targets

Education

  • EMPI Business School
    Post Graduate Diploma in Advertising, Communications and Management, Media Marketing & Communications Management
    2004 - 2006
  • NIS Sparta
    PG Diploma in Sales & Marketing for Professionals, Sales, Marketing
    2001 - 2003
  • Brindavan College
    Bachelor of Business Management, Marketing/Marketing Management, General
    2000 - 2003
  • Delhi School of Internet Marketing
    Certificate Program for Media Professional & Entrepreneurs in Inetrnet Marketing, Digital Media Marketing & Strategy,Google Adword & Analytics, Affiliate Marketing, SEO
    2013 - 2014

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