Anirban Mondal

Assistant Brand Manager Marketing at Adya Dairy
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Location
Kolkata, West Bengal, India, IN

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Experience

    • India
    • Consumer Services
    • Assistant Brand Manager Marketing
      • Feb 2022 - Present

      Spearheading the branding department starting from ATL communications like Radio ads, billboards, offline communication like,retail branding,BTL activation,online marketing in google and social media space. Responsible for all the communication overlay in packaging designing. Launched new products in the market as per the requirement. responsible for all kinds of video advertisement from starting to pre-production till post production. Establishing relationship with influencers helps in in social media growth. Show less

    • India
    • Events Services
    • 1 - 100 Employee
    • Key Account Manager
      • Feb 2020 - Feb 2022
    • India
    • Staffing and Recruiting
    • 1 - 100 Employee
    • Key Account Manager
      • Nov 2018 - Feb 2020
    • Brand Executive
      • Dec 2016 - Sep 2017

      Strategic planning ideation, development of short and long term brand media plans (print,OOH,retail branding etc.),trade promotions, retail scehemes,display drives and direct consumer interaction programs Meeting and establishing brand HPL(High pressure laminates) with Architects, Builders, Fabricator by doing exhibitions,stall promotion and architect meetings for promoting HPL products. promotions via offline and online reaching directly to the fabricators and architects to get awareness about our product variants and importance of usage. Handling Business associate at Kolkata and across state of West Bengal, Booking orders . Ensuring team of Fabricators in field installation of HPL product. Show less

    • India
    • Manufacturing
    • 700 & Above Employee
    • Assistant Manager
      • Jan 2015 - Sep 2016

      Maintaining the window display and merchandising inside store as per the planogram. Managing stock level and making key decisions over stock control. Implimentation about promotional offers and incorporate all the POP materials with co ordination with the creative team. Executive BTL activation and in store promotions. Organising activation interms of fashion shows in colleges and drawing competition in regional level in order to promote few in-house categories like fashion and stationary. Co-ordnating and finding the best possible way to promote the special sale promotion via transit media,radio and other communication. Show less

    • India
    • Information Technology & Services
    • 200 - 300 Employee
    • Intern
      • Jan 2014 - Mar 2014

      managing an event NPC 2015 and NPC E-summit 2015 managing an event NPC 2015 and NPC E-summit 2015

    • India
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Sales Executive
      • Sep 2011 - Apr 2012

      Drive hard core sales Drive hard core sales

Education

  • Globsyn Business School
    PGDM, Marketing/Marketing Management, General
    2013 - 2015
  • Techno India College Of Technology
    BBA, Marketing
    2015 - 2019

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