Experience

XU Lifestyle

• India
• Technology, Information and Internet
• 1 - 100 Employee

• Digital Marketing Lead

  • Oct 2023 - Present



The Internet Ads

• India
• Marketing Services
• 1 - 100 Employee

• Brand Executive

  • Sep 2023 - Oct 2023

  Building Brands Building Brands



ShareChat

• India
• Internet Publishing
• 700 & Above Employee

• Senior Marketing Associate

  • Oct 2020 - Jan 2023

  * Campaign & Collaboration planning and execution with 10+ brands like Pinkvilla, Colors TV, YRF, T-series, Sugar, Flipkart etc.* Cracked brand deals for PR articles and Interviews with multiple online publications. * Campaign performance analysis and online survey for brand awareness. * Collaborated & delivered outstanding online marketing campaigns, maximising satisfaction.* Worked meticulously to deliver exactly against briefs, ensuring campaign voice and image perfectly matched brand specifications.* Designed marketing strategies based on current marketing trends, moment marketing, market insights and competitor activity.* Built and nurtured positive relationships with key social media influencers, improving brand promotion opportunities.* Have managed internal and external stakeholders, agency and freelancers.* Experienced in developing ideas and scripts for social media, creating IPs and managing content shoots as well.* Experienced with media and brand partnerships, brand integration and finalising deliverables and closing deals.* Hands on experience in using tools like JIRA, Figma, Slack, Marketo, Google Analytics, Google ads & Meta Ads library. Show less

• Creator and Content manager

  • Sep 2019 - Sep 2020

  * Creator management for specific languages, providing inputs to grow ac organically on social platforms.* Monitored and managed creator payment process.* Creator retention strategy.* Hygiene checks for creator community and create ideas to expansion. * Create design elements ( Image/ GIF/ Motion Video) for e-commerce use. * Experienced in e-commerce content writing.



Hewlett Packard Enterprise

• United States
• IT Services and IT Consulting
• 700 & Above Employee

• Associate storage engineer

  • Apr 2019 - Jun 2019