Experience

UK Trade Tasting

• United Kingdom
• Food and Beverage Services
• 1 - 100 Employee

• Sales Director

  • Oct 2022 - Present



Beverage Trade Network

• United States
• Food and Beverage Services
• 1 - 100 Employee

• Sales Director

  • Sep 2017 - Present

  General Responsibilities:• Direct and manage the overall sales for all projects.• To define and implement the sales strategy• Tele Sales and sponsorship for exclusive BTN trade shows and events• To guarantee sales turnover• To develop both qualitative and quantitative customer base• To strengthen a network in the wines & spirits industry• To ensure revenue generation is in line with company goals.• Customer relationship management• Prospecting and negotiations with country associations in Spain, UK, USA, Italy, France and other countries• Inviting VIP buyers to the show• Create and implement strategic recruitment and selection plan• Create strategic training and development plan to meet personal, professional, and organizational needs of company employee• Oversee & direct all employee relations matters including employee performance reviews, hire & termination• Recommend and maintain an organizational structure, job descriptions and staffing levels to accomplish network goals and objectives• Consult and advise management staff on various business issues.Successfully managing sales for below projects:TRADE SHOWS:- USA Trade Tasting, New York, USA- International Bulk Wine & Spirits Show, San Francisco, USA- International Bulk Wine & Spirits Show, London, UK- International Bulk Wine & Spirits Show, San Francisco, Shanghai, China- Future Wine Expo, Sonoma, USA- Cannabis Drinks Expo- Cannabis Food ShowCOMPETITIONS:- London Wine Competition- London Spirits Competition- London Beer Competition- USA Wine Ratings- USA Spirits Ratings- USA Beer Ratings- China Wine Competition- Sommeliers Choice Awards- Paris Wine Cup- Bartender Spirits Awards



China Wine Competition

• China
• Beverage Manufacturing
• 1 - 100 Employee

• Sales Director

  • Sep 2019 - Present

  The China Wine Competition recognizes and rewards high-quality wines that have been developed with the end consumer in mind. Wines are judged on more than just winemaking technique, or the specific attributes of a wine (flavor, aroma, balance). Instead, the China Wine Competition takes a much wider view of what makes truly great wine. The very essence of great wine in today’s world is that it should be marketable, consumer-driven and enjoyable to drink. The China Wine Competition recognizes and rewards high-quality wines that have been developed with the end consumer in mind. Wines are judged on more than just winemaking technique, or the specific attributes of a wine (flavor, aroma, balance). Instead, the China Wine Competition takes a much wider view of what makes truly great wine. The very essence of great wine in today’s world is that it should be marketable, consumer-driven and enjoyable to drink.



Paris Wine Cup

• France
• Beverage Manufacturing

• Sales Director

  • Sep 2019 - Present



Cannabis Food Show

• Sales Director

  • Oct 2019 - Present

  The focus of the Cannabis Food Show will be on sharing best practice ideas on how to make the most of cannabis edibles and ingredients in different channels including the restaurant channels and the constantly changing legal framework within which producers and retailers need to operate. The focus of the Cannabis Food Show will be on sharing best practice ideas on how to make the most of cannabis edibles and ingredients in different channels including the restaurant channels and the constantly changing legal framework within which producers and retailers need to operate.



IBWSS London

• Sales Director

  • Sep 2017 - Present



International Bulk Wine & Spirits Show

• United States
• Beverage Manufacturing
• 1 - 100 Employee

• Sales Director

  • Sep 2017 - Present

  No show offers buyers a greater opportunity to meet producers who offer private label wine, spirits, bulk wine, bulk spirits, and contract manufacturing. IBWSS is the ONLY show in the US that will bring the world to you. Over the course of two days leading figures from the global and US wine industry will share their advice, insights, and experiences on how bulk wine and spirits can help grow your private label and branded product business. The event will include a combination of conference sessions and workshop-style sessions.



Get Drinks Delivered

• United States
• Beverage Manufacturing

• Sales Director

  • Apr 2020 - Present

  Get Drinks Delivered is an online platform that helps consumers see who's delivering them and where they can go for store pick up. This is where they are able to buy directly from the wineries, breweries, distilleries, bottleshops, and restaurants. Get Drinks Delivered is an online platform that helps consumers see who's delivering them and where they can go for store pick up. This is where they are able to buy directly from the wineries, breweries, distilleries, bottleshops, and restaurants.



Cannabis Drinks Expo

• United States
• Food and Beverage Services

• Sales Director

  • Feb 2018 - Present

  "From hemp-based sports drinks to cocktails that get you high, science has finally cracked the code to making cannabis beverages that don't taste awful", quoted Jonathan Bloom from NBC Bay Area News. The first Cannabis Drinks Expo was a huge success that gave the worldwide drinks industry, and North America in particular, the chance to come together and look at ways it can address legalized cannabis.Hosted by the Beverage Trade Network, this expo shines a spotlight on the skyrocketing legal cannabis market and provided insight into its future brimming with opportunity.



USA Trade Tasting

• United States
• Food and Beverage Services
• 1 - 100 Employee

• Sales Director

  • Sep 2017 - Present

  Every year, the USATT Show brings together small and medium-sized importers, distributors, retailers and press professionals of the US wine, spirits and beer industry in New York City for 2 days of learning, buying and selling, networking and fun — all designed to help participants grow their bottom line. Every year, the USATT Show brings together small and medium-sized importers, distributors, retailers and press professionals of the US wine, spirits and beer industry in New York City for 2 days of learning, buying and selling, networking and fun — all designed to help participants grow their bottom line.



London Competitions

• United Kingdom
• Wine & Spirits
• 1 - 100 Employee

• Sales Director

  • Sep 2017 - Present

  London Competition is an international wine, spirits and beer competition organised by Beverage Trade Network. The competition rewards brands that are made well, taste great, offer great value for money and stand out on the shelf. Winning London Competition Gold clearly demonstrates the trade of how well the brand/s will be perceived in the market and will give the trade a very good indicator to stock that brand. London Competition is an international wine, spirits and beer competition organised by Beverage Trade Network. The competition rewards brands that are made well, taste great, offer great value for money and stand out on the shelf. Winning London Competition Gold clearly demonstrates the trade of how well the brand/s will be perceived in the market and will give the trade a very good indicator to stock that brand.



USA Ratings

• United States
• Beverage Manufacturing
• 1 - 100 Employee

• Sales Director

  • Sep 2017 - Present

  USA Ratings: Brands judged by Quality, Value, and Package.The USA Ratings looks to set a new benchmark for award-winning wine, spirits and beer by assessing them for their quality, value for money, and what they look like with their packaging and design.We’re told to never judge a book by its cover. Which is very much the approach taken by the majority of competitions around the world that only judge a brand by how it tastes, with no consideration at all for what it looks like, and often how much it costs.Beverage Trade Network hopes to change all that with its new global awards initiative, the USA Ratings (UR).



MD On-Line Asia Technologies Pvt. Ltd.

• Sr. Executive, Recruitment

  • Feb 2013 - Jul 2014



Spark Real Estate, a group of Sujal Advertisers Pvt. Ltd.

• Assistant Vice President – HR & Operations

  • Dec 2011 - Sep 2012



EWOasis

• India

• Sr. Executive – Talent Procurement

  • Jun 2008 - Dec 2009



Sterling-Hoffman Software Consultant Pvt. Ltd.

• Sr. Marketing Assistant

  • Aug 2007 - May 2008



Meridian Ventures

• United States
• Business Consulting and Services

• HR- Executive (Recruitment)

  • Feb 2007 - Jul 2007